Chief Digital Growth Officer Surabhi Pokhriyal on navigating CTV, digital media and marketing during inflationary times for the maker of Arm & Hammer, Trojan condoms and more. Continue reading at 'Advertising Age'
[ Advertising Age | 2023-03-29 09:00:00 UTC ]
News tagged with:
#digital growth
#arm hammer
#digital media
Written By: Paul Rigg Publication Date: Fri, 07/10/2011 - 15:10 The Spanish book trade is preparing for unexpectedly fast growth in digital sales, Liber, the international book fair for the Spanish speaking world has been told. Iría Álvarez, trade manager at Santillana, one of Spains largest... Continue reading at The Bookseller
[ The Bookseller | 2011-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#told delegates
#digital sales
#uk market
In an expanded effort to support all of publishers app needs, Adobes Digital Suite now includes Single Edition capability. The service is available for iPad app creation, and supports apps intended for one time-only publication. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-06 00:00:00 UTC ]
More news stories like this |
Written By: Charlotte Williams Publication Date: Wed, 05/10/2011 - 15:21 Publishing Scotland has launched a "Go-Digital Fund" to support Scottish-based book publishers develop their digital programmes and bring their books to a new digital audience. read more Continue reading at The Bookseller
[ The Bookseller | 2011-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing scotland
#digital audience
Written By: Benedicte Page Publication Date: Fri, 30/09/2011 - 08:15 Librarians have warned that the year-long stalemate with the major publishers over the terms of ebook lending could damage the already beleaguered service. read more Continue reading at The Bookseller
[ The Bookseller | 2011-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#major publishers
#ebook lending
Written By: Graeme Neill Publication Date: Thu, 29/09/2011 - 09:35 The price of Amazon's new tablet device has been singled out as its most eye-catching feature although analysts feel it may not be a direct competitor to the iPad. Amazon c.e.o. Jeff Bezos unveiled the device yesterday (29th... Continue reading at The Bookseller
[ The Bookseller | 2011-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#kindle books
#fire tablet
#direct competitor
Written By: Philip Jones Publication Date: Wed, 28/09/2011 - 15:40 Amazon has unveiled a Kindle Touch reader, alongside a brand new tablet device called Kindle Fire. It has also launched an £89 Kindle device in the UK. read more Continue reading at The Bookseller
[ The Bookseller | 2011-09-28 00:00:00 UTC ]
More news stories like this |
As publishers prep for the next big tablet hope (Amazon is set to release its much-awaited tablet device on Wednesday), a new survey released from global business advisory firm FTI Consulting, Inc. details how digital media users (including tablet users and non-tablet users) are engaging with... Continue reading at Folio Magazine
[ Folio Magazine | 2011-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#study shows
Written By: Caroline Horn Publication Date: Wed, 21/09/2011 - 09:10 This years Bookseller Childrens Conference will focus on the range of digital opportunities now available to publishers for developing book brands into online spaces and for engaging with readers online. read more Continue reading at The Bookseller
[ The Bookseller | 2011-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital opportunities
Written By: Graeme Neill Publication Date: Wed, 21/09/2011 - 12:05 Amazon has made books for the Kindle available across 11,000 local libraries in the United States. Customers can search for books on their local library's website and choose a book to borrow. Once selected, customers can choose... Continue reading at The Bookseller
[ The Bookseller | 2011-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#kindle device
#amazon account
#local library
#make notes
Written By: Gayle Feldman Publication Date: Wed, 21/09/2011 - 09:16 The debut of World Book Night U.S., coinciding with the U.K.s second go-round next April 23rd, was introduced in a keynote at the Book Industry Study Group AGM in New York. read more Continue reading at The Bookseller
[ The Bookseller | 2011-09-21 00:00:00 UTC ]
More news stories like this |
Written By: Gayle Feldman Publication Date: Wed, 21/09/2011 - 09:16 The debut of World Book Night US, coinciding with the UKs second go-round on 23rd April 2012, was introduced in a keynote at the Book Industry Study Group a.g.m. in New York. read more Continue reading at The Bookseller
[ The Bookseller | 2011-09-21 00:00:00 UTC ]
More news stories like this |
Written By: Lisa Campbell and Benedicte Page Publication Date: Fri, 16/09/2011 - 08:40 Waterstone's has floated the idea of introducing differential book pricing across stores in the UK in its discussions with some publishers. The chain is considering marketing books at different prices across... Continue reading at The Bookseller
[ The Bookseller | 2011-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#lisa campbell
#marketing books
#hmv group
#james daunt
Sales of print books in the major trade categories fell 22.9% in the first six months of 2011 at the houses that report figures to the Association of American Publishers. The declines were greatest among the adult segments, with sales down by more than 20% in the hardcover, trade paperback, and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#print books
#major houses
#report figures
#american publishers
#adult segments
#trade paperback
#six-month period
Written By: Benedicte Page Publication Date: Thu, 15/09/2011 - 11:35 Penguin is "significantly" increasing its investment in its children's division, with a focus on pre-school, big brands and the global market, as well as on digital innovation, according to UK c.e.o. Tom Weldon. read more Continue reading at The Bookseller
[ The Bookseller | 2011-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#big brands
#global market
#digital innovation
#tom weldon
Written By: Benedicte Page and Lisa Campbell Publication Date: Thu, 15/09/2011 - 09:51 Publishers are being kept waiting for the conclusion of the Office of Fair Trading's investigation into ebook prices, begun at the start of this year, with the OFT now in the process of assessing all the... Continue reading at The Bookseller
[ The Bookseller | 2011-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#benedicte page
#fair trading
#ebook prices
Written By: Benedicte Page Publication Date: Tue, 13/09/2011 - 15:47 Random House has made a series of promotions, including several to entirely new roles, in its group digital, operations, strategy and commercial teams led by deputy director c.e.o. Ian Hudson. read more Continue reading at The Bookseller
[ The Bookseller | 2011-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#deputy director
#ian hudson
Amazon.com Inc. is talking with book publishers about launching a Netflix Inc.-like service for digital books, in which customers would pay an annual fee to access a library of content, according to people familiar with the matter. Continue reading at AllThingsD
[ AllThingsD | 2011-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book publishers
#digital books
#annual fee
#people familiar
Even as readers grow more comfortable with digital books, some continue to question why so many of the most popular new ebooks are priced so high. Continue reading at AllThingsD
[ AllThingsD | 2011-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital books
Data from media measurement firm Kantar Media is showing overall growth in ad spending for the first half compared to the same period 2010. Total ad expenditures rose 3.2 percent totaling $71.5 billion. Continue reading at Folio Magazine
[ Folio Magazine | 2011-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ad spending
#half compared
With Random Houses announcement last week that it is officially dropping its print catalogues in favor of digital, the countrys biggest publisher joins the growing ranks of houses that have done away with the traditional catalogue. Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#print catalogues
#growing ranks