Barstool Sports CEO on Why Advertisers Shouldn’t Be Scared of the Edgy Platform

Dave Portnoy launched Barstool Sports in 2003 as a print publication about sports gambling and fantasy sports projections. In the later 2000s, it became a company known for raunchy blog posts and throwing paint parties for college students at bars. Fast-forward to 2020, and it's one of the most popular and profitable digital media brands... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-23 22:10:32 UTC ]
News tagged with: #college students #digital media #print publication

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David C Cook’s New CEO John Aden is Ready to Go

Former Walmart senior executive John Aden discusses opportunity, purpose, and plans for his new role as president and CEO of David C Cook, a Christian publisher and music company in Colorado Springs, Colo., Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-07 04:00:00 UTC ]
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Joanna Prior Succeeds Anthony Forbes Watson as Pan Macmillan CEO

A major move for women in leadership in the English-language book publishing markets, Prior moves from Penguin Random House UK to helm Pan Macmillan in London. The post Joanna Prior Succeeds Anthony Forbes Watson as Pan Macmillan CEO appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-09-30 13:15:15 UTC ]
More news stories like this | News stories tagged with: #major move #penguin random house #book publishing #pan macmillan


“Write the tale that scares you . . . I dare you.” Michaela Coel has some writing advice for us.

On Sunday night, I May Destroy You showrunner Michaela Coel won an Emmy for Outstanding Writing for a Limited or Anthology Series or Movie. In the context of yet another melanin-deficient awards show that had people tweeting #EmmysSoWhite, it was refreshing (and simultaneously frustrating) that... Continue reading at Literrary Hub

[ Literrary Hub | 2021-09-20 16:39:44 UTC ]
More news stories like this | News stories tagged with: #michaela coel #writing advice #sunday night #anthology series #anthology


ChineseALL USA’s ‘Crazy Maple Studio’ Opens a ‘Gamification Platform’

The US online storytelling subsidiary of China's COL Digital Publishing Group announces gamification techniques for user-generated content. The post ChineseALL USA’s ‘Crazy Maple Studio’ Opens a ‘Gamification Platform’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-08-16 22:46:28 UTC ]
More news stories like this | News stories tagged with: #user-generated content #digital publishing


‘No one even notices a banner ad anymore’: Marketers see post-pandemic value in out-of-home advertising

As digital media becomes saturated with too many players and ad spend diversification remains top of mind, marketers look to out-of-home as an alternative. The post ‘No one even notices a banner ad anymore’: Marketers see post-pandemic value in out-of-home advertising appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-08-12 04:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media


The newest self-publishing platform for writers? OnlyFans.

The Internet has opened up new modes of self-publishing for writers: subscription services like Substack and Patreon, online releases on platforms like Gumroad, and even NFTs. Now, we’re seeing the debut (to my knowledge) of a new self-publishing model: writer Aurora Mattia has published her... Continue reading at Literrary Hub

[ Literrary Hub | 2021-07-30 16:50:24 UTC ]
More news stories like this | News stories tagged with: #subscription services #self-publishing platform


Simone Biles, Naomi Osaka, and the media’s coverage of mental health in sports

Yesterday, during the women’s gymnastics team final at the Olympic Games in Tokyo, Simone Biles, of the USA, lost her bearings while performing a vault, and stumbled as she landed. Soon after, she left the venue, accompanied by a medical official; when she returned, it was only to watch her... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2021-07-28 12:41:18 UTC ]
More news stories like this | News stories tagged with: #white house #communicate directly #seek permission #radio station #planned parenthood #push notification #news stories #news websites #digital publishers


Not even published, already damned – why are people running scared of Prince Harry’s memoir? | Catherine Bennett

With the help of a brilliant co-writer, a fully rounded picture may now emerge of the much-maligned royalNot since criminals were barred from profiting in this way can a publisher’s announcement of a memoir have united the British press in such disgust. Before that, even the gangster turned... Continue reading at The Guardian

[ The Guardian | 2021-07-25 07:00:45 UTC ]
More news stories like this | News stories tagged with: #prince harry #british press #cancel culture #free speech #memoir


Who Wrote the Advertising Slogan ‘Go to Work on an Egg’?

In this week’s Dispatches from The Secret Library, Dr Oliver Tearle ponders the links between famous writers and advertising slogans Fay Weldon, author of The Life and Loves of a She-Devil (1983), is one of several famous novelists who started out in the field of advertising. In this connection... Continue reading at Interesting Literature

[ Interesting Literature | 2021-07-23 14:00:03 UTC ]
More news stories like this | News stories tagged with: #secret library #famous writers #novelists


Ad Tracker Tool to Improve Advertisers’ Digital Media Carbon Footprint

As advertisers have been increasing their carbon impact through the growing use of digital advertising, one adtech business has developed a campaign in a bid to support their attempt to repair the damage. Good-Loop, has created an ad tracker, 'The Green Ad Tag', which can be run cross-platform... Continue reading at AdWeek

[ AdWeek | 2021-07-19 12:56:17 UTC ]
More news stories like this | News stories tagged with: #digital advertising #digital media


Quarto Group CEO Resigns

Polly Powell, CEO of Quarto Group since September 2020, has resigned. The U.K.-based publisher, which also has a large U.S. presence, will look for a successor on "both sides of the Atlantic," a Quarto executive said. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-02 04:00:00 UTC ]
More news stories like this | News stories tagged with: #polly powell #quarto group #-based publisher #quarto


Knight Foundation Invests $5 Million in 'Library-Centered' Digital Platform

The funding will support the Palace Project, a nascent partnership between LYRASIS and the Digital Public Library of America to develop digital tools and services for libraries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #digital platform #palace project


Walker launches third children's sports writing competition

Walker Books is launching its third Young Sportswriter of the Year competition, in partnership with the Guardian and the Football School series of books. Continue reading at The Bookseller

[ The Bookseller | 2021-06-10 01:41:47 UTC ]
More news stories like this | News stories tagged with: #walker books #young sportswriter #year competition


Richard Robinson, longtime Scholastic CEO, dead at 84

The longtime head of the children’s publishing giant Scholastic Inc. who presided over such bestsellers as J Continue reading at ABC News

[ ABC News | 2021-06-07 01:26:31 UTC ]
More news stories like this | News stories tagged with: #richard robinson #longtime head #publishing giant #scholastic


Platforming Big Liars four months on from the insurrection

Yesterday, the Washington Post hosted a live video chat with Josh Hawley, the Republican senator for Missouri. The interview was billed as being about Hawley’s new book on the “tyranny of big tech,” but before discussing that, Cat Zakrzewski, a tech-policy reporter, asked Hawley about tyranny of... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2021-05-05 12:12:52 UTC ]
More news stories like this | News stories tagged with: #zoom call #katharine viner


Power of the platform

Mohsin Zaidi, author of A Dutiful Boy, discusses how the publication of underrepresented voices has the potential to transform lives. Continue reading at The Bookseller

[ The Bookseller | 2021-04-30 08:34:44 UTC ]
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Amazon Announces Its Wattpad-Style ‘Kindle Vella’ Platform

Opening a new route to self-publishing, Amazon's Kindle Vella capitalizes on the popularity of online serialized storytelling. The post Amazon Announces Its Wattpad-Style ‘Kindle Vella’ Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-14 17:25:03 UTC ]
More news stories like this | News stories tagged with: #amazon announces #platform appeared #kindle


B&N CEO Says Things Are 'Much Better Now'

Addressing the IBPA 's annual conference, Barnes & Noble CEO James Daunt said the company was acting on several promises, including making individual stores more autonomous, improving e-commerce, and diversifying management, all of which make it a viable competitor to Amazon. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-09 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bn ceo #annual conference


Bryerman Named PW CEO

Cevin Bryerman has been promoted to CEO of PWxyz, parent company of 'PW,' and remains publisher of the magazine. Carl Pritzkat has been named chief operating officer, while Jim Milliot, Diane Roback, and Jonny Segura have been promoted to senior v-p. Joe Murray and Ryk Hsieh have both been... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #jim milliot


Arnaud Nourry Departs as CEO of Hachette Livre

While Nourry's concern was known about the future integrity of Hachette Livre amid potential acquisition, his departure is an abrupt one. The post Arnaud Nourry Departs as CEO of Hachette Livre appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-29 19:58:15 UTC ]
More news stories like this | News stories tagged with: #hachette livre #hachette