Audio market has not reached 'full potential'

Book industry players need to work closer together to ensure the audiobook market reaches its full potential, Laurence Howell, senior director at Audible UK, told the FutureBook Conference today. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-12-03 00:00:00 UTC ]
News tagged with: #audio market #full potential #senior director #audible uk

Other Publishing stories related to: 'Audio market has not reached 'full potential''


Why Business Books Are Blue (And Other Tricky Marketing Techniques)

Yes, you judge books by their covers. Here's what draws you in.I review a lot of business books. Consequently, publishers often send me copies of new releases. As I was cleaning out my office the other day, and staring at about 50 book covers, I had a thought: Why are so many of these books blue... Continue reading at Fast Company

[ Fast Company | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business books #judge books


Barnes & Noble Gets Back Into Downloadable Audio

B&N is returning to the downloadable audiobook business with the release of a new nook app for Android devices that offers access to 50,000 audiobook titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #downloadable audio #nook app #android devices #offers access


Cashmore: 'Let marketers take risks'

Departing Blackwells digital director Michael Cashmore went out on a high at FutureBook's panel session on the future of content retailing, urging the industry to emulate the runaway marketing success of the John Lewis Christmas advertisement. Cashmore asked how other industries could be more... Continue reading at The Bookseller

[ The Bookseller | 2014-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #panel session #telling stories


HBG reaches terms agreement with Amazon

Hachette Book Group (HBG) and Amazon have reached a new agreement on ebook and print sales in the US following a very public battle for public opinion. Continue reading at The Bookseller

[ The Bookseller | 2014-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print sales #public battle


Hachette Book Group reaches agreement with Amazon

Hachette Book Group (HBG) in the US and Amazon have reached a new multi-year agreement, after months of negotiations and a very public battle. The agreement will give HBG responsibility for setting consumer prices of its ebooks, and the publisher will “benefit from better terms when it delivers... Continue reading at The Bookseller

[ The Bookseller | 2014-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #multi-year agreement #public battle #hachette books #print sales


Amazon, Hachette Reach Deal on Sales Terms

Amazon and Hachette Book Group USA have reached a new, multi-year agreement for ebook and print sales in the U.S. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales terms #multi-year agreement #print sales


Expanding the International Rights Market for Children’s Books

A new breed of independent foreign rights professionals specialized in children’s book rights sales has emerged, and they are finding new homes abroad for kids' literature. The post Expanding the International Rights Market for Children’s Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post expanding #books appeared


Hachette UK Sees Flux in Global Rights Markets

Jason Bartholomew reports on international rights markets for Hachette books. Germany is a stalwart, southern Europe suffers and emerging markets are rising. The post Hachette UK Sees Flux in Global Rights Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette books #emerging markets


Igloo 'will reach £50m turnover in under five years', says Johnson

Igloo Books will achieve turnover of £50m in less than five years after its acquisition by Bonnier Publishing, according to Bonnier c.e.o. Richard Johnson.   Bonnier announced its acquisition of Igloo, which currently has annual turnover of £35m, on Friday (31st October).     Continue reading at The Bookseller

[ The Bookseller | 2014-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #igloo books #richard johnson #bonnier publishing #bonnier announced


Derek Jeter Steps Off the Baseball Diamond and Into Content Marketing

What's the logical second act for a baseball player who has won a Roberto Clemente Award, two Hank Aaron Awards, five Silver Slugger awards, and five Golden Glove Awards? Content marketing, of course.At least, that's what Derek Jeter seems to think, having launched The Players' Tribune just four... Continue reading at Advertising Age

[ Advertising Age | 2014-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional media #rapid growth #digital publishing


Mass Market Paperback: Not Dead Yet

When sales of ebooks doubled in 2011 over 2010, it seemed as if the mass market paperback format might quickly sink into oblivion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebooks doubled


Halloween 'bigger than ever' for children's market

Sales of Halloween-themed children’s books increased by more than 65% in the fortnight ending 11th October, as booksellers across the UK gear up for one of their busiest Halloweens yet. A search of terms such as “vampires”, “witches” and “ghosts” in the Nielsen BookScan TCM 5,000 revealed that... Continue reading at The Bookseller

[ The Bookseller | 2014-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #volume sales #28th september #previous fortnight #time period


AUDIO: Is technology killing old loved books?

Josh Spero, author of Second Hand Stories and editor of Spear's Magazine, and the author Erica Wagner, a former literary editor of the Times mull the question of high tech and old books. Continue reading at BBC World

[ BBC World | 2014-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #loved books #literary editor


Will Amazon Disrupt Sweden’s Book Market?

Sweden's book market is bracing for the launch of Amazon, where ebooks are hamstrung by high taxes and print books are still relatively affordable. The post Will Amazon Disrupt Sweden’s Book Market? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #high taxes #print books


German Publishers Bow To Google’s Market Power In Ongoing Text Snippets Fight

A tug of war between Google and German publishers over how online news content is displayed in search results has ended in surrender (for now) for the publishers — who have grudgingly agreed the search giant can display snippets of their co ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #market power #german publishers #search results #search giant #display snippets


Is Social Media Marketing Heaven or Hell?

HarperCollins UK’s Sam Missingham argues there’s no better way to promote books than social media, but you really have to work at it. The post Is Social Media Marketing Heaven or Hell? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins uk #promote books


Amazon and Simon & Schuster reach a deal – what does this mean for Hachette?

Amazon and Simon & Schuster recently reached a deal on ebook and print book prices and it gives Simon & Schuster control over ebook prices 'with some limited exceptions.' E-book prices are reportedly part of the ongoing dispute between Amazon and publisher Hachette. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook prices #publisher hachette #limited exceptions #e-book prices #ongoing dispute


Amazon and Simon & Schuster reach a deal on internet book sales

Amazon just found a way to put further pressure on Hachette in its ongoing pricing war: strike a deal with another publisher. The online retailer has forged a new agreement with Simon & Schuster that will keep the book giant's digital and physical... Continue reading at Engadget

[ Engadget | 2014-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online retailer #simon schuster #book giant


It's Time to Take a Responsive Approach to Content Marketing

Lots of companies are grouping a few writers and designers together and proclaiming themselves "brand newsrooms," but most of the messaging that comes out of newsrooms like these feels stale and awkward. The culprit? Process. Most brands won't let a single Tweet, Facebook image, or banner ad out... Continue reading at Advertising Age

[ Advertising Age | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content producers #banner ad


In the Name of Content Marketing, Leo Burnett to Share Client Work With Huffington Post

The rise of content marketing and native advertising occasionally makes for strange bedfellows, as in a recent alliance between ad agency Leo Burnett and digital publisher The Huffington Post, which the companies plan to announce Monday.Under the agreement, HuffPost Partner Studio, the... Continue reading at Advertising Age

[ Advertising Age | 2014-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #announce monday #in-house team #produce content #ad agency