At Open Road, Backlist Is the New Frontlist

When it comes to digital, the state of the ebook grabs all the headlines. But digital publisher Open Road Integrated Media, the greatest impact technology holds for publishing may be in the way ebooks are now marketed. “I’m a huge believer that the entire time you are the publisher of an author’s book, you should be thinking about that author,” explained Open Road’s chief marketing officer Rachel Chou, “and making the most out of every opportunity.” Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-06-15 00:00:00 UTC ]
News tagged with: #open road

Other Publishing stories related to: 'At Open Road, Backlist Is the New Frontlist'


U.S. Book Show: Publishers Fight Pandemic Blues with the Backlist

Backlist titles have been a key driver of sales for trade book publishers over the last 12 months. At a U.S. Book Show panel, representatives from four major houses discussed strategies on how to continue to build a publisher’s backlist revenue. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-25 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book show #key driver #trade book #backlist titles


As Abu Dhabi International Book Fair Opens, Publishers’ Stand Fees Are Waived

''Reflecting the value of generosity,' the book fair's administration announces an opening-day break for participating publishers. The post As Abu Dhabi International Book Fair Opens, Publishers’ Stand Fees Are Waived appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-05-23 04:10:05 UTC ]
More news stories like this | News stories tagged with: #participating publishers #stand fees #book fair


A Road Trip Across America to Dismantle White Patriarchy

Randa Jarrar’s memoir Love Is An Ex-Country focuses predominantly on the years leading to the 2016 election, a period, which, like now, was characterized by heightened Islamophobia, misogyny, homophobia, anti-immigrant sentiment, and racism. Jarrar embarks on a road trip inspired by Tahia... Continue reading at Electric Literature

[ Electric Literature | 2021-05-21 11:00:43 UTC ]
More news stories like this | News stories tagged with: #road trip #randa jarrar #electric literature #memoir


Springer Nature Opens Another Transformative Agreement in Europe

Springer Nature formalizes its 14th national transformative agreement, 13 of which are in Europe. This one is for four years. The post Springer Nature Opens Another Transformative Agreement in Europe appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-05-07 18:09:50 UTC ]
More news stories like this | News stories tagged with: #europe appeared #transformative agreement #springer nature


Germany’s Knowledge Unlatched Starts Its 2021 Open Access Funding Round

Knowledge Unlatched seeks cooperation from a widening array of libraries in converting more agreements and titles to open access. The post Germany’s Knowledge Unlatched Starts Its 2021 Open Access Funding Round appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-05-04 15:14:44 UTC ]
More news stories like this | News stories tagged with: #post germany #open access #libraries


Tbilisi Opens Its UNESCO World Book Capital Year: ‘An Historic Day’

Constrained by the pandemic, a small but spirited weekend opens the 2021 UNESCO World Book Capital program in Tbilisi. The post Tbilisi Opens Its UNESCO World Book Capital Year: ‘An Historic Day’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-26 16:29:25 UTC ]
More news stories like this | News stories tagged with: #historic day #world book


Publishers like The Guardian become conscientious FLoC objectors, as The New York Times and others open to testing the controversial tech

The drumbeat against Google's cookieless tracking and ad targeting method gets louder as publishers including The Guardian and The Markup block FLoC. The post Publishers like The Guardian become conscientious FLoC objectors, as The New York Times and others open to testing the controversial tech... Continue reading at Digiday

[ Digiday | 2021-04-26 04:01:00 UTC ]
More news stories like this | News stories tagged with: #post publishers #publishers including


Religion Publishers Are Opening Doors and Minds

Religion and spirituality publishers are bringing forward new titles from BIPOC authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-23 04:00:00 UTC ]
More news stories like this | News stories tagged with: #religion publishers #opening doors #spirituality publishers #bringing forward #bipoc authors


Opening the Doorways of Recognition for Native People: A Conversation with Joy Harjo, by Crystal AC Salas

Interviews Photo © Matika Wilbur For the 44th Annual Writers Week, the University of California, Riverside Department of Creative Writing, in partnership with the LA Review of Books, honored three US Poets Laureate with Lifetime Achievement... Continue reading at World Literature Today

[ World Literature Today | 2021-04-21 15:11:24 UTC ]
More news stories like this | News stories tagged with: #recent events #literary community #indian literature #anthology #book award


Brandeis University Press Expands with UPNE Backlist

Brandeis University Press has acquired the University Press of New England's backlist, and plans to use the titles to support its own expansion into some genres that have been underserved since UPNE’s closure. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-20 04:00:00 UTC ]
More news stories like this | News stories tagged with: #university press


Booksellers in England and Wales rejoice as doors are thrown open to customers

A number of booksellers from across England and Wales have reported an ‘amazing’ spell of trading after being allowed to reopen again to customers this week. Continue reading at The Bookseller

[ The Bookseller | 2021-04-18 00:30:12 UTC ]
More news stories like this |


Tattered Cover to Open Children's Bookstore in Denver Suburb

This summer, Tattered Cover Bookstore will open a children's bookstore in Aurora, Colo., a Denver suburb. The new bookstore will be Tattered Cover's fifth outlet and its first children's specialty bookstore. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #specialty bookstore #tattered cover #bookstore


A Gallimard Editor Opens a New Publishing House in Marseille

Planning to publish up to 20 books per year, Marie-Pierre Gracedieu leaves Paris to establish a new press called Le Bruit du Monde. The post A Gallimard Editor Opens a New Publishing House in Marseille appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-24 06:26:45 UTC ]
More news stories like this |


Elsevier Strikes Historic Open Access Deal With University of California

The agreement comes more than two years after UC officials walked away from its subscription deal with Elsevier, demanding the publisher negotiate a fair transformative open access deal. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-16 04:00:00 UTC ]
More news stories like this |


Springer Nature Acquires Paris’ Open Access Atlantis Press

Atlantis Press, a French publisher of conference proceedings, is bought by Germany's Springer Nature, which adds to its portfolio a platform that sees 1.5 million downloads monthly. The post Springer Nature Acquires Paris’ Open Access Atlantis Press appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-11 19:04:34 UTC ]
More news stories like this | News stories tagged with: #conference proceedings #springer nature #french publisher


Frankfurt to ‘Re:Connect’ in October: Exhibitor Registration Opens Today

Frankfurter Buchmesse opens registration for its 2021 trade show: five buildings, 'Frankfurt Workstations,' and Guest of Honor Canada. The post Frankfurt to ‘Re:Connect’ in October: Exhibitor Registration Opens Today appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-08 07:32:10 UTC ]
More news stories like this | News stories tagged with: #post frankfurt #frankfurter buchmesse


‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday

[ Digiday | 2021-03-08 05:01:00 UTC ]
More news stories like this | News stories tagged with: #ad tech #digital publishers


Backlist Drives Print Book Unit Gains Higher Through February

Driven by strong backlist sales, unit sales of print books rose 26% last week over the week ended February 29, 2020, at outlets that report to NPD BookScan. It was the largest week-over-week gain compared to 2020 so far this year, helping unit sales finish the first two months of 2021 with a... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-04 05:00:00 UTC ]
More news stories like this | News stories tagged with: #2% increase #print book


Applications to open for Frankfurt International Translators 2021

Applications will open in April for the Frankfurt International Translators knowledge exchange and networking programme for up to 25 translators of German-language literature.  Continue reading at The Bookseller

[ The Bookseller | 2021-03-02 04:05:15 UTC ]
More news stories like this |