Arming Your Sales Team to Sell Programmatic

Between real-time bidding, buying and selling programmatic advertising, publishers have plenty to learn when forging deals in the digital advertising space. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2014-03-12 00:00:00 UTC ]
News tagged with: #sales team #real-time bidding

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Print Unit Sales Fell 8.3% Last Week

With juvenile sales falling 13% and adult nonfiction dropping 8.6%, print unit sales fell 8.3% last week at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-17 04:00:00 UTC ]
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January Bookstore Sales Rose 11.5% in 2022

January bookstore sales increased to $914 million in 2022 over 2021, but were 7.7% below bookstore sales in January 2020. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-16 04:00:00 UTC ]
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Publishing Sales Had Small Gain in January

Led by a 44.1% increase in sales of K-12 instructional materials and double-digit gains in the children’s/young adult and religious press segments, industry sales rose 3.7% in January, according to AAP’s StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-11 05:00:00 UTC ]
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Print Sales Fell 16.2% in Early March

Unit sales of print books dropped 16.2% in the week ended Mar. 5, 2022, from the comparable week last year, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-11 05:00:00 UTC ]
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Wiley on Track to Top $2 Billion in Sales in Fiscal 2022

Despite a number of challenges, third quarter revenue at John Wiley rose 7% over the comparable period in fiscal 2021 and the company is poised to have sales exceed $2 billion for the first time in its history. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-10 05:00:00 UTC ]
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Print Book Sales Dropped 16% Last Week

A year ago, sales of Dr. Seuss titles were soaring following the decision by Dr. Seuss Enterprises to stop publishing some older Seuss titles. With no such controversy this year, unit sales of print books fell 16.2% last week from a year ago. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #seuss titles #seuss enterprises #stop publishing #dr. seuss

HBG Integrates Sales, Subsidiary Rights

As part of its ongoing efforts to integrate Workman Publishing into its operations, Hachette Book Group has announced its plans to meld the HBG and Workman sales and subrights teams. The new reporting lines will begin effective March 14. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-08 05:00:00 UTC ]
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Robert Hicks, best-selling author of ‘The Widow of the South,’ dies at 71

Set in 1864, his novel evoked the bravery and bloodshed that he sought to memorialize as a preservationist of Civil War history. Continue reading at The Washington Post

[ The Washington Post | 2022-03-05 14:55:22 UTC ]
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Disney Publishing Teams with ESPN for New Publishing Imprint

Disney Publishing Worldwide is pairing with ESPN to create a new imprint, Andscape Books. DPW and ESPN are both part of the Walt Disney Company, and Andscape is ESPN’s Black media platform. First books will be released later this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-04 05:00:00 UTC ]
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Print Book Sales Rose 4.3% Last Week

Unit sales of print books rose 4.3% last week over the week ended February 20, 2021, at outlets that report to NPD BookScan. The weekly increase was the best compared to 2021 so far this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-25 05:00:00 UTC ]
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Unit Sales of Print Books Up 4.3% in Mid-February

With every category except adult nonfiction reporting gains, unit sales of print books rose 4.3% in the week ended Feb. 19, 2022, over the comparable week in 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-25 05:00:00 UTC ]
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George RR Martin to team up with Marvel for new comic book series

Game Of Thrones writer says opportunity to produce comics based on his superhero series Wild Cards is a ‘privilege’George RR Martin will team up with Marvel to produce a new series of comic books, it has been announced.The Game Of Thrones writer said working with the superhero franchise titan... Continue reading at The Guardian

[ The Guardian | 2022-02-19 12:39:49 UTC ]
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Unit Sales of Print Books Rose 2.8% in Mid-February

Unit sales of print books rose 2.8% in the week ended Feb. 12, 2022, compared to the similar in 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-18 05:00:00 UTC ]
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Bookstore Sales Rose 28% in 2021

Bookstore sales increased 28% in 2021 over 2020, according to preliminary estimates from the U.S. Census Bureau. Sales were $9.03 billion, compared to sales of $6.50 billion in pandemic-ravaged 2020. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-16 05:00:00 UTC ]
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Print Unit Sales Dropped 3.9% in Early February

With the adult nonfiction category posting a 10.2% decline in print unit sales in the week ended Feb. 5, 2022, total unit sales of print books fell 3.9% from the comparable week in 2021 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-11 05:00:00 UTC ]
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Print Book Sales Fell 3.9% Last Week

With the adult nonfiction category posting a 10.2% decline in sales, total unit sales of print books fell 3.9% last week compared to the week ended February 6, 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-10 05:00:00 UTC ]
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Sales Rise for Christian Retailers

A strong holiday season helped increase sales by 15% for Christian booksellers from 2019 to 2021, according to ParableConnect’s 2022 State of Christian Retail Report, which surveyed over 220 Christian bookstores and analyzed $74 million in sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-09 05:00:00 UTC ]
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Unit Sales Dipped 1.6% at the End of January

Unit sales of print books slipped 1.6% in the week ended Jan. 29, 2022, from the comparable week in 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-04 05:00:00 UTC ]
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Online Sales Fell 1% in Q4 at Amazon

Amazon’s online sales fell 1% in the fourth quarter ended December 31, 2021, compared to record highs in the fourth quarter of 2020. Operating income for the entire company dropped 50% in the quarter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-04 05:00:00 UTC ]
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