Arming Your Sales Team to Sell Programmatic

Between real-time bidding, buying and selling programmatic advertising, publishers have plenty to learn when forging deals in the digital advertising space. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2014-03-12 00:00:00 UTC ]
News tagged with: #sales team #real-time bidding

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The 2023 Digiday Publishing Summit Preview: How publisher needs and programmatic trends are shaping revenue, data and media

Presented by Rise Join a panel led by editor-in-chief Jim Cooper as Digiday and Rise kick off 2023 with a special preview of the upcoming Digiday Publishing Summit. As our editors prepare to put a lens on revenue, data and editorial strategies at the Vail summit this March, RSVP to save your... Continue reading at Digiday

[ Digiday | 2023-01-05 15:47:27 UTC ]
More news stories like this | News stories tagged with: #publishing summit


German Book Market in 2022: Sales Down 2.1 Percent

The Börsenverein reports on book sales and bestsellers in German book market in 2022 and depicts 'a major economic challenge.' The post German Book Market in 2022: Sales Down 2.1 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-05 14:26:20 UTC ]
More news stories like this | News stories tagged with: #book sales #german book #book market


Print Book Sales Rose 10% in Last Week Before Christmas

Helped by an extra Saturday of sales compared to 2021, unit sales of print books rose 10% last week over the week ended December 25, 2021, at outlets that report to NPD BookScan. All six major categories posted increases in the week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-28 05:00:00 UTC ]
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Top-selling Canadian cookbook author Jean Paré dies in Edmonton at age 95

Jean Paré, a farm girl from a small village in rural Alberta, and who gained worldwide fame for her Company's Coming cookbook series, has died. Continue reading at CBC

[ CBC | 2022-12-27 15:54:46 UTC ]
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Print Book Sales Dropped 6.4% Last Week

Unit sales of print books rose 15.5% last week over the previous week, but were still down 6.4% from the comparable week last year at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-22 05:00:00 UTC ]
More news stories like this | News stories tagged with: #previous week


October Was a Rough Month for Publishing Industry Sales

With sales in the adult books and children’s/young adult categories falling 16.4% and 9.9%, respectively, total industry sales dropped 9.3% in October from a year ago for the 1,370 publishers that report results to AAP’s StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-22 05:00:00 UTC ]
More news stories like this | News stories tagged with: #adult books #report results #publishing industry


Scholastic Posts Second-Quarter Double-Digit Gains in Sales and Earnings

A 19% increase in Scholastic's children's book publishing and distribution segment drove total sales up 12% in the second quarter, while operating income rose 20%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-16 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishing #children's book


Print Sales Dipped 4.1% in Early December

Unit sales of print books fell 4.1% in the week ended Dec. 10, 2022, from the comparable week in 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-16 05:00:00 UTC ]
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Print Sales Show Improvement, But Still Fell Last Week

Unit sales of print books had one of their best weeks of the year last week, but it wasn’t quite enough to top sales from a year ago. As a result, unit sales fell 4.1%, marking one of the smallest declines this fall. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-15 05:00:00 UTC ]
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Bookstore Sales Slipped in October

Bookstore sales fell 2.9% in October compared to 2021, falling to $636 million from $655 million last year, according to preliminary estimates from the U.S. Census Bureau. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #october compared #preliminary estimates #census bureau #bookstore sales


Holiday Book Sales Trail 2021

Unit sales or print books fell 17.3% in the week ended December 3, 2022, from the week ended December 4, 2021, at outlets that report to NPD BookScan. The sales total represented an increase over the previous week in 2021, but it is becoming clear that the holidays will not give a significant... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-12 05:00:00 UTC ]
More news stories like this | News stories tagged with: #previous week #significant boost #6% compared


Harlequin Teams Up With Audio Up to Adapt 52 Romance Titles Into Scripted Podcasts

Audio production company Audio Up Media and book publishing house Harlequin Enterprises are teaming up to adapt 52 of the publisher's romance titles into scripted podcast series, with an eye to also turn these into--more highly monetizable--TV series. Audio Up, also home to mental health and... Continue reading at AdWeek

[ AdWeek | 2022-12-06 12:42:46 UTC ]
More news stories like this | News stories tagged with: #romance titles #mental health #book publishing


Publishing Industry Sales Down 4.5% Through September

Total publishing industry sales fell 4.5% through September compared to 2021, with trade sales down 3.3%, at the 1,368 publishers who report revenue to the AAP’s StatShot program. Lower hardcover sales and higher returns were the main drivers in pushing down trade sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-05 05:00:00 UTC ]
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Thanksgiving Week Print Sales Fell 10%

While Thanksgiving week provided a solid sales boost over the week ended November 19, 2022, the increase was not enough to lift unit sales of print books over the week ended November 27, 2021, with total unit sales falling 10.3% from Thanksgiving 2021. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-01 05:00:00 UTC ]
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Dungeons and Dragons Rulebooks on Sale for 60% Off Today!

For Cyber Monday, a ton of Dungeons and Dragons hardcover rulebooks are on sale for about 60% off, from the basics to the more advanced. Continue reading at Book Riot

[ Book Riot | 2022-11-28 20:52:33 UTC ]
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Make Yourself at Home: Meet the U.S. Team at Nosy Crow Inc.

The U.K. children’s book publisher spreads its wings into the North American market. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-28 05:00:00 UTC ]
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Paramount pulls offer to sell Simon & Schuster to Penguin Random House

After a judge blocked the sale of Simon & Schuster to Penguin Random House, S&S parent company Paramount pulls its sale offer and declines to appeal. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-11-21 22:50:02 UTC ]
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Paramount scraps $2.2bn sale of Simon & Schuster publishing to Penguin

Penguin owner Bertelsmann will not appeal US judge’s ruling that merger would be illegal because it would hit authors’ payPenguin Random House, the world’s largest book publisher, and rival Simon & Schuster have scrapped a $2.2bn deal to merge, Penguin’s owner said in a statement on... Continue reading at The Guardian

[ The Guardian | 2022-11-21 22:41:38 UTC ]
More news stories like this | News stories tagged with: #2bn deal #simon schuster #largest book #bertelsmann


Amazon's Black Friday sale brings Kindle e-readers back to all-time lows

Amazon's Black Friday deals have started going live, and its Echo Show displays, Fire tablets and Fire TV devices are already being sold at a discount. Also on sale? Its Kindle e-readers, some of which are now listed for the lowest prices we've seen for them on the website. The Kindle Paperwhite... Continue reading at Engadget

[ Engadget | 2022-11-18 13:13:24 UTC ]
More news stories like this | News stories tagged with: #all-time low #previous generation #signature edition #ebook collection #automatically adjust #kindle oasis #great time #kindle lineup #download books #worth noting #buying advice #follow @engadgetdeals #kindle


TikTok to sell books directly to users via marketplace

To further capitalise on the popularity of BookTok the social media giant will let users purchase titles through partnerships with publishers and retailersTikTok has proved to be a hugely successful way to promote books in recent years, with publishers attributing the popularity of books such as... Continue reading at The Guardian

[ The Guardian | 2022-11-17 16:49:24 UTC ]
More news stories like this | News stories tagged with: #online marketplace ##booktok #promote books #sell books #hugely successful #colleen hoover #large part #wh smith #hay festival #publisher penguin #bloomsbury #harpercollins