Arming Your Sales Team to Sell Programmatic

Between real-time bidding, buying and selling programmatic advertising, publishers have plenty to learn when forging deals in the digital advertising space. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2014-03-12 00:00:00 UTC ]
News tagged with: #sales team #real-time bidding

Other Publishing stories related to: 'Arming Your Sales Team to Sell Programmatic'

Selling Points

As ebook sales continue to climb, so too does the number of companies retailing ebooks and developing applications that can read them regardless of platform. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-06-14 00:00:00 UTC ]
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Consumer rights bill 'will boost sale of digital content'

Richard Mollet, chief executive of The Publishers Association, has welcomed the "clarity... Continue reading at The Bookseller

[ The Bookseller | 2013-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content #richard mollet #publishers association

WHS quarterly sales down 5%

WH Smith has reported a total like-for-like sales decrease of 5% in the last quarter but said its... Continue reading at The Bookseller

[ The Bookseller | 2013-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wh smith #total like-for- #sales decrease

Survey Shows Amazon Leads Japan in Ebook Sales, Apple Already Second

A new survey in Japan shows that Amazon's Kindle is leading the market for ebook sales, with Apple (launched in March) second, followed by Kinokuniya's Kinoppy, Sony's Reader Store and Kobo. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales

'1984' book sales surge on NSA spy scandal

'1984' book sales are rising after the Edward Snowden revelations about NSA spying. The topic of 'Big Brother' watching has spurred the sales of George Orwell's "1984" and Aldous Huxley's "Brave New World." Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book sales #nsa spying #big brother #george orwell

National Geographic Aligns Print, Digital Content Teams

Lauded for its digital content recently, National Geographic is taking steps to sync that award-winning multimedia content across all channels. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #national geographic #taking steps

Bowker: self-published ebooks 12% of sales

Self-published titles make up 12% of all ebook sales, according to new findings from Bowker... Continue reading at The Bookseller

[ The Bookseller | 2013-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales

Is Amazon asking independent bookstores to sell Kindles?

Some independent booksellers say they've received calls from someone claiming to be an Amazon staff member, asking if they'd be interested in selling Kindle e-readers. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores #sell kindles #independent booksellers

Denmark's Kofod sells publishing house

Danish publisher Lindhardt and Ringhof has acquired Per Kofod Publishers after its founder... Continue reading at The Bookseller

[ The Bookseller | 2013-06-05 00:00:00 UTC ]
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SkyDrive, Complex team up for digital magazine distribution

Microsoft’s SkyDrive will host the latest digital issue of Complex magazine, in what might be an effective cost-saving solution for niche publications. Microsoft representatives also indicated that a similar partnership would be revealed on Thursday, with more of a pop-culture bent. The Complex... Continue reading at PC World

[ PC World | 2013-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print versions #digital edition #cut costs

Neil Gaiman's new novel = boffo sales in Cambridge

Porter Square Books in Cambridge, Mass. was one of two booksellers given permission by Gaiman to pre-sell signed copies of his forthcoming book 'The Ocean at the End of the Lane.' 'We’ve never sold that many copies of any book in any place I’ve ever worked,' said the store's co-owner. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #neil gaiman

Ingram, Courier Corp. Team Up

Ingram and Courier Corp. have announced a partnership under which Courier will use Ingram’s print-on-demand and digital distribution services, and Ingram will use Courier’s printing capabilities to streamline workflow and speed delivery to retailers and readers worldwide. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-05-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #courier corp #readers worldwide

Foster sells controlling stake in Rights House

The Rights House co-chief executive Michael Foster has sold his controlling stake in the literary... Continue reading at The Bookseller

[ The Bookseller | 2013-05-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rights house #controlling stake

NYT Is Open For Programmatic Business - 'Issues' Remain

For the past year, executives at The New York Times Company speaking on its quarterly earnings calls have singled out a particular challenge for the newspaper publisher's display ad business: programmatic media buying methods. With this month ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-05-28 00:00:00 UTC ]
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Amazon's Kindle Worlds will allow writers to sell fan fiction

The digital publishing platform will let fans write, publish, and sell the stories they've written based on popular books, TV shows, and more. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle worlds #popular books #tv shows

Hot first-week sales for Inferno

Dan Brown's hotly anticipated Inferno (Bantam Press) has become one of the fastest-selling... Continue reading at The Bookseller

[ The Bookseller | 2013-05-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan brown

Argentine import laws stifling digital sales

The Argentine government’s economic protectionism is thwarting the growth of ebook sales,... Continue reading at The Bookseller

[ The Bookseller | 2013-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales

Growth in ebook sales slows in 2012

The number of ebooks sold last year grew by 43 percent, but that's a fairly small increase compared to the triple-digit increases of past years. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebooks sold #past years