Facebook introduced ads for Stories last September and, while the social network and some of its advertisers are bullish on the option, the jury remains out among the ad community in general. Over 500 million people are using Stories on Facebook, Messenger, Instagram and WhatsApp (where the feature is called Status), and the social network... Continue reading at 'AdWeek'
[ AdWeek | 2019-05-31 19:45:16 UTC ]
News tagged with:
#ad community
Online publishers like CBS and Forbes are selling the tiny ads on their Web sites, rather than letting a third-party network promote teeth whitening and herbal remedies. Continue reading at The New York Times
[ The New York Times | 2011-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#online publishers
#web sites
Forbes is launching an ad platform that combines the Forbes Media Network with a new audience segmentation effort called FAST and offers custom units that blend advertising with content according to user preferences. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ad platform
Written By: Graeme Neill Publication Date: Mon, 21/02/2011 - 08:40 Man Booker winner Hilary Mantel and Susan Hill are among the writers longlisted for the £30,000 Sunday Times EFG Private Bank Short Story Award 2011. read more Continue reading at The Bookseller
[ The Bookseller | 2011-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#susan hill
#writers longlisted
Written By: Charlotte Williams Publication Date: Fri, 18/02/2011 - 08:18 Virago is publishing a new collection of 13 early short stories by Daphne du Maurier, including five discovered by a Cornish bookseller and du Maurier enthusiast. read more Continue reading at The Bookseller
[ The Bookseller | 2011-02-18 00:00:00 UTC ]
More news stories like this |
Viewing ads in exchange for service could help monetize "occasionals" and "fly-bys"--which represent a much larger part of a publisher's audience than hard core users. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#larger part
Bookstores may be many things, but fashionable isnt usually one of them. That could change now that designer Marc Jacobs has put his imprimatur on Bookmarc stores on both coasts and added branded Bookmarc sections to a handful of MJ stores from Provincetown, Mass., to San Francisco, as well as... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-02-14 00:00:00 UTC ]
More news stories like this |
The hype might suggest that many citizens of the iPhone-loving world have adopted ebooks for their literary needs, but Kimico is betting there are still plenty... Continue reading at PC World
[ PC World | 2011-02-10 00:00:00 UTC ]
More news stories like this |
Written By: Lisa Campbell A complaint against a W H Smith advert for the Richard and Judy Book Club has not been upheld by the Advertising Standards Authority. The television broadcast, promoting the husband-and wife teams exclusive deal with W H Smith to run Richard and Judys Book Club,... Continue reading at The Bookseller
[ The Bookseller | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#lisa campbell
Written By: Lisa Campbell Nine HMV stores have shut their doors as the music retailer begins it's programme of closures. The HMV Group announced at the beginning of the year it would shut 40 HMV stores and 20 Waterstone's shops within 12 months in a bid to cut costs, and it has begun to close... Continue reading at The Bookseller
[ The Bookseller | 2011-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#lisa campbell
#cut costs
While it may not apply to overall advertising budgets, "big" was in for individual ad pages that ran in MPA member magazines in 2010. According to data collected by MagazineRadar, high-impact ads that ran on heavy stock were up 19 percent in 2010 and the actual ad size increased as well: the... Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#advertising budgets
#data collected
#high-impact ads
#average number