Are Facebook Stories Ads Beginning to Catch On With Brands?

Facebook introduced ads for Stories last September and, while the social network and some of its advertisers are bullish on the option, the jury remains out among the ad community in general. Over 500 million people are using Stories on Facebook, Messenger, Instagram and WhatsApp (where the feature is called Status), and the social network... Continue reading at 'AdWeek'

[ AdWeek | 2019-05-31 19:45:16 UTC ]
News tagged with: #ad community

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Catching the Summer Book-Buying Wave

According to the calendar, it may not be summer for a few more weeks, but tell that to booksellers, who launched their summer selling season on Memorial Day. One week in and many independents are anticipating an up summer. A mild winter and a strong first quarter contributed to a number of... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #memorial day #mild winter #fifty shades #hunger games #significant boost


Georgetown Terminal Warehouses Begins POD Printing in Canada

Distributor Georgetown Terminal Warehouses in Ontario begins POD publishing in Canada in a partnership with Illinois-based Publishers' Graphics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-05-29 00:00:00 UTC ]
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New Yorker Releasing Story in Tweets

The latest story from a Pulitzer Prize-winning writer will appear in 140-character chunks. The New Yorker is publishing Jennifer Egan's "Black Box" in installments on Twitter, the New York Observer reports. The tweets, which began yesterd ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest story #black box


Eason to launch own-brand e-reader

Eason is soon to launch an own-branded e-reader, the Irish Independent reports. A spokesman for... Continue reading at The Bookseller

[ The Bookseller | 2012-05-23 00:00:00 UTC ]
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HuffPo to help brands make their own sites

The Huffington Post is expanding the way it works with brands in an effort to cash in on the popular brand-as-publisher trend, Ad Age has learned. The company, part of AOL, has been talking to ad agencies and marketers about helping them build websites for brands and subsequently aiding in... Continue reading at Crains New York

[ Crains New York | 2012-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #search engines #gawker media #media companies #speak directly


Flipboard's Quittner Talks About Role, Explains Ad Platform

If you have an iPad or tablet device, chances are you've seen the Web through the glossy world of Flipboard. If you've ever taken the "social magazine" for a spin, you might know that while the user experience is silky smooth, the company has had to address concerns about the service's threat to... Continue reading at AdWeek

[ AdWeek | 2012-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #display ad #print version #existing content #personal philosophy


Nick Denton: The Banner Ad Era is Closing

There’s something of a revolt in the digital media world against the tyranny of the banner ad. Platforms like Facebook, Tumblr and Twitter aren’t running standard display ads. New-style publishers like Buzzfeed don’t lik ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nick denton #banner ad


Same Sex, Different Story: PW Talks with Rodger Streitmatter

Just as president Obama comes out in favor of gay marriage, a new book takes a close look at American same sex couples, from Walt Whitman to Greta Garbo to Jasper Johns. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #president obama #gay marriage #book takes #walt whitman


HC finds Real detectives story

HarperCollins has bought world rights in The Real Lady Detective Agency, an account of a true-... Continue reading at The Bookseller

[ The Bookseller | 2012-05-02 00:00:00 UTC ]
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Faber ebooks to trace story of British pop

Faber is releasing a series of six short ebooks, called Faber Forty-Fives, which each draw... Continue reading at The Bookseller

[ The Bookseller | 2012-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short ebooks


Stories of the High Line: BEA 2012

Two weeks after BEA ended last year and all the booksellers left town, something magical happened in New York: 10 more blocks of the High Line, our beloved “park in the sky,” finally opened to the public, doubling it in size. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high line


'Need for stories' as World Book Night celebrates

World Book Night founder Jamie Byng spoke about the "need" for stories as the 2012... Continue reading at The Bookseller

[ The Bookseller | 2012-04-24 00:00:00 UTC ]
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Telly stars snapped up as LBF begins

A multi-book deal for celebrity chef Lorraine Pascale, a memoir from “Strictly Come Dancing... Continue reading at The Bookseller

[ The Bookseller | 2012-04-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #multi-book deal


IAB's New Standardization Tools Just Might Mean You Won't See That Beer Ad Ten Times in a Row

The Interactive Advertising Bureau is addressing a problem that's plagued tech-centric industries since the first Mac-vs.-Dos argument: standardization. The problem has become acute for Web video, an industry enjoying meteoric growth, and the growing pains that come with that growth. So the IAB... Continue reading at AdWeek

[ AdWeek | 2012-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad break #good time #tech companies


Advertisers Recycle Print Ads For Tablets

With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it’s clear that magazine publishers are counting on tablets for future growth. Forecasts predicting rapid tablet adoption abound. e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #digital newsstand #issue media #magazine publishers #future growth


Hearst appoints Swan as head of ad operations

Hearst Magazines UK has appointed Richard Swan to be its head of advertising operations for its digital business. Continue reading at Media Week

[ Media Week | 2012-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital business


What To Read On Your New iPad: Fast Company's Retina-Optimized Mark Zuckerberg Cover Story!

The April 2012 issue of Fast Company is now available on the iTunes Store, and it's optimized for reading on the new iPad. The image below shows how much sharper the type looks when viewed on the new iPad with the Retina display. The images are in high definition, too, rasterized at four times... Continue reading at Fast Company

[ Fast Company | 2012-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #single issues #one-year subscription #account information #gain access #kindle edition #kindle store #nook store


Penguin buffs brand to retain readers

Penguin is to sell physical books direct to consumers through pop-up shops as part of a plan to... Continue reading at The Bookseller

[ The Bookseller | 2012-03-23 00:00:00 UTC ]
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"Distinctive" short stories to Chatto

Chatto & Windus has acquired a collection of short stories by Nigerian author A Igoni Barrett... Continue reading at The Bookseller

[ The Bookseller | 2012-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chatto windus #short stories #nigerian author


Scholastic enters the ebook fray with Storia and 1,000 children's stories

Between Google Books, iBooks, Nook, Kindle, Kobo, Sony... you'd figure the ebook field was crowded enough, right? Well, if you're specifically in the market for children's stories, things might look a little less packed. We guess that's why Scholastic is attempting to enter the fray with Storia,... Continue reading at Engadget

[ Engadget | 2012-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google books #interactive features #free ebooks