Are Facebook Stories Ads Beginning to Catch On With Brands?

Facebook introduced ads for Stories last September and, while the social network and some of its advertisers are bullish on the option, the jury remains out among the ad community in general. Over 500 million people are using Stories on Facebook, Messenger, Instagram and WhatsApp (where the feature is called Status), and the social network... Continue reading at 'AdWeek'

[ AdWeek | 2019-05-31 19:45:16 UTC ]
News tagged with: #ad community

Other Publishing stories related to: 'Are Facebook Stories Ads Beginning to Catch On With Brands?'

Nick Denton: The Banner Ad Era is Closing

There&rsquo;s something of a revolt in the digital media world against the tyranny of the banner ad. Platforms like Facebook, Tumblr and Twitter aren&rsquo;t running standard display ads. New-style publishers like Buzzfeed don&rsquo;t lik ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nick denton #banner ad

Same Sex, Different Story: PW Talks with Rodger Streitmatter

Just as president Obama comes out in favor of gay marriage, a new book takes a close look at American same sex couples, from Walt Whitman to Greta Garbo to Jasper Johns. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #president obama #gay marriage #book takes #walt whitman

HC finds Real detectives story

HarperCollins has bought world rights in The Real Lady Detective Agency, an account of a true-... Continue reading at The Bookseller

[ The Bookseller | 2012-05-02 00:00:00 UTC ]
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Faber ebooks to trace story of British pop

Faber is releasing a series of six short ebooks, called Faber Forty-Fives, which each draw... Continue reading at The Bookseller

[ The Bookseller | 2012-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short ebooks

Stories of the High Line: BEA 2012

Two weeks after BEA ended last year and all the booksellers left town, something magical happened in New York: 10 more blocks of the High Line, our beloved “park in the sky,” finally opened to the public, doubling it in size. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high line

'Need for stories' as World Book Night celebrates

World Book Night founder Jamie Byng spoke about the "need" for stories as the 2012... Continue reading at The Bookseller

[ The Bookseller | 2012-04-24 00:00:00 UTC ]
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Telly stars snapped up as LBF begins

A multi-book deal for celebrity chef Lorraine Pascale, a memoir from “Strictly Come Dancing... Continue reading at The Bookseller

[ The Bookseller | 2012-04-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #multi-book deal

IAB's New Standardization Tools Just Might Mean You Won't See That Beer Ad Ten Times in a Row

The Interactive Advertising Bureau is addressing a problem that's plagued tech-centric industries since the first Mac-vs.-Dos argument: standardization. The problem has become acute for Web video, an industry enjoying meteoric growth, and the growing pains that come with that growth. So the IAB... Continue reading at AdWeek

[ AdWeek | 2012-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad break #good time #tech companies

Advertisers Recycle Print Ads For Tablets

With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it&rsquo;s clear that magazine publishers are counting on tablets for future growth. Forecasts predicting rapid tablet adoption abound. e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #digital newsstand #issue media #magazine publishers #future growth

Hearst appoints Swan as head of ad operations

Hearst Magazines UK has appointed Richard Swan to be its head of advertising operations for its digital business. Continue reading at Media Week

[ Media Week | 2012-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital business

What To Read On Your New iPad: Fast Company's Retina-Optimized Mark Zuckerberg Cover Story!

The April 2012 issue of Fast Company is now available on the iTunes Store, and it's optimized for reading on the new iPad. The image below shows how much sharper the type looks when viewed on the new iPad with the Retina display. The images are in high definition, too, rasterized at four times... Continue reading at Fast Company

[ Fast Company | 2012-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #single issues #one-year subscription #account information #gain access #kindle edition #kindle store #nook store

Penguin buffs brand to retain readers

Penguin is to sell physical books direct to consumers through pop-up shops as part of a plan to... Continue reading at The Bookseller

[ The Bookseller | 2012-03-23 00:00:00 UTC ]
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"Distinctive" short stories to Chatto

Chatto & Windus has acquired a collection of short stories by Nigerian author A Igoni Barrett... Continue reading at The Bookseller

[ The Bookseller | 2012-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chatto windus #short stories #nigerian author

Scholastic enters the ebook fray with Storia and 1,000 children's stories

Between Google Books, iBooks, Nook, Kindle, Kobo, Sony... you'd figure the ebook field was crowded enough, right? Well, if you're specifically in the market for children's stories, things might look a little less packed. We guess that's why Scholastic is attempting to enter the fray with Storia,... Continue reading at Engadget

[ Engadget | 2012-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google books #interactive features #free ebooks

Catching the Digital Wave

In the early days of the digital revolution, most independent publishers were moving slower than the larger houses in getting on the ebook bandwagon. That period has clearly passed. With only a couple of exceptions, the publishers that made it onto this year’s edition of PW’s fast-growing small... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent publishers #early days #digital revolution #ebook sales

Emma Donoghue in running for £30k story prize

Orange and Booker-shortlisted author Emma Donoghue ihas been shortlisted for the Sunday Times EFG... Continue reading at The Bookseller

[ The Bookseller | 2012-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #emma donoghue

Their Print Ad Revenue Is Growing. Want to Know Why?

By Amy Feinstein With the publishing industry changing on what seems like a daily basis, how is it that some publications are actually finding ways to increase their print advertising revenue in the past two years?... Continue reading at Publishing Executive

[ Publishing Executive | 2012-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily basis #finding ways #publishing executive

Slate to Begin a Monthly Review of Books

The Web magazine will publish an expanded look at books on the first Saturday of each month, as stand-alone book review sections in newspapers have dwindled. Continue reading at The New York Times

[ The New York Times | 2012-03-02 00:00:00 UTC ]
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Pinterest: The New Facebook For Lifestyle Magazines

While Pinterest’s usefulness and staying power are still being debated, one thing has become clear: With its mostly female user base and emphasis on visuals, the online corkboard has become a traffic boon for women’s lifestyle magazines, even if the site doesn’t make it easy for brands to stand... Continue reading at AdWeek

[ AdWeek | 2012-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #associate director #web traffic #sit back