As part of AOL's ongoing work to build a mobile advertising business that rivals Facebook and Google, the company is partnering with Berlin, Germany-based Adsquare on a new data effort. Adsquare's data will be built into AOL's programmatic platform One by AOL that helps publishers sell ads. Advertisers also use the platform to manage their... Continue reading at 'AdWeek'
[ AdWeek | 2017-02-27 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Thu, 20/10/2011 - 15:13 Weidenfeld & Nicolson has acquired a debut novel in a "major" six-figure pre-empt deal, with the agent likening it to The Book Thief and The Boy in the Striped Pyjamas. W&N fiction publishing director Kirsty... Continue reading at The Bookseller
[ The Bookseller | 2011-10-20 00:00:00 UTC ]
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American Media, Inc. [AMI] is executing an aggressive digital strategy with the help of RR DonnelleyAMI awarded the company a contract to assist with its digital convergence that extends until the year 2020 that is worth an estimated $550 million. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
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#american media
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Simon & Schuster, Random House and the Hachette Book Group said they would allow authors to access book sales data online, a service Amazon began providing last year. Continue reading at The New York Times
[ The New York Times | 2011-10-20 00:00:00 UTC ]
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#random house
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Wordpress.com blogs just got ad-friendlier. On the heels of its acquisition of Lijit Networks, Federated Media Publishing has struck a deal to expand its ad network further, offering Wordpress.com bloggers the ability to tap into its monetization tools. The opt-in service will give Federated the... Continue reading at AdWeek
[ AdWeek | 2011-10-20 00:00:00 UTC ]
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Business-to-business media company WTWH Media, LLC isnt afraid of the uncertainty surrounding the magazine market placethe company is launching a new title this month called Solar Power World magazine in an effort to expand its portfolio. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
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In the digital sector, some publishers are still waiting for online advertising to become as profitable as its print counterpart once was. Many complain digital ad offerings are not comparable to the quality in print; others say the infrequency and size of advertising units may be causing the... Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
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#online advertising
Releasing a book on one of the worlds largest publishing marketplaces could help your company. Here's a quick guide to the basics of self-publishing. Continue reading at PC World
[ PC World | 2011-10-19 00:00:00 UTC ]
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#quick guide
Written By: Katie Allen Publication Date: Wed, 19/10/2011 - 08:55 Macmillan Childrens Books has signed up publishing rights in crime-fighting CBeebies character Rastamouse. The deal was struck with DHX Media, and will enable Macmillan to publish a range of Rastamouse products including... Continue reading at The Bookseller
[ The Bookseller | 2011-10-19 00:00:00 UTC ]
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#graphic novels
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Jim Lee, co-publisher of DC Entertainment, showcases the graphic novel "Superman: Earth One" on the Kindle Fire. Continue reading at The New York Times
[ The New York Times | 2011-10-18 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Fri, 14/10/2011 - 11:25 Popular science writer Simon Singh has accepted a six-figure world English language rights pre-empt made at Frankfurt for his next book, The Mathematics of The Simpsons. The deal, Singh's first since winning the legal case... Continue reading at The Bookseller
[ The Bookseller | 2011-10-14 00:00:00 UTC ]
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'Instant Ink' will supply you with a steady flow of ink to print out the Conde Nast magazines flowing from your printer. Continue reading at PC World
[ PC World | 2011-10-12 00:00:00 UTC ]
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#steady flow
After showing growth for the first six months of 2011, consumer magazine ad pages fell 5.6 percent in the third quarter compared to the same period in 2010, according to newly released figures from Publishers Information Bureau. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-11 00:00:00 UTC ]
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Mobile content and community brands dominated the media category of the 2011 Inc. 5000, which recognizes the 5,000 fastest-growing privately-held companies in the U.S. (The number one company in the media category: GoLive! Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-10 00:00:00 UTC ]
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Written By: Caroline Horn Publication Date: Fri, 07/10/2011 - 08:05 Children's publishers are upbeat about this year's Frankfurt Book Fair, despite the turbulent impact of the uncertain financial markets across Europe. read more Continue reading at The Bookseller
[ The Bookseller | 2011-10-07 00:00:00 UTC ]
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Those who purchased the Kindle with Special Offers version of Amazon's e-reader can now expunge the ads for a one-time fee of $30. Continue reading at PC World
[ PC World | 2011-10-06 00:00:00 UTC ]
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As advertising clients continue to tighten the grip on their change purses, publishers are concocting solutions to show the value of their content, sites and magazines as an advertising platform. Meredith launched a ROI guarantee for select print advertisers in August, and now Time Inc. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-04 00:00:00 UTC ]
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#meredith launched
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Written By: Charlotte Williams Publication Date: Mon, 03/10/2011 - 11:49 Hutchinson has confirmed it will publish former US president Bill Clinton's book Back to Work, setting out his plan on how to get America "back into the future business". Cornerstone m.d. Susan Sandon acquired UK and... Continue reading at The Bookseller
[ The Bookseller | 2011-10-03 00:00:00 UTC ]
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#ebook formats
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Summit Business Media has sold Highline Data--its insurance information services unit--to SNL Financial LC. Continue reading at Folio Magazine
[ Folio Magazine | 2011-09-28 00:00:00 UTC ]
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Written By: Barbara Casassus Publication Date: Tue, 27/09/2011 - 15:18 French publisher Flammarion has signed an agreement to sell its electronic titles through Amazon and Apples iBookstore. The publisher is the first in France to sign up with Amazon, just before the Kindle is expected to be... Continue reading at The Bookseller
[ The Bookseller | 2011-09-27 00:00:00 UTC ]
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#la martinire
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#kindle launch
Written By: Graeme Neill Publication Date: Mon, 26/09/2011 - 08:50 Amazon c.e.o. Jeff Bezos has been named as the most powerful man in books in a Guardian and Observer "power list" of the 100 key people in the trade. read more Continue reading at The Bookseller
[ The Bookseller | 2011-09-26 00:00:00 UTC ]
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