Another Blue Bell ice cream licker: Tuesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today This summer’s gross-out viral video—which showed a Texas teenager opening a carton of Blue Bell in a grocery store, licking the ice cream and then putting it back on the freezer shelf—has reportedly inspired copycats.  The New York Times reports that one of them, a 36-year-old man in Belle Rose, Louisiana, was taken into custody and “charged with criminal mischief for tampering with a product before he had purchased it, and with ‘unlawful posting of criminal activity for notoriety and publicity,’ a rarely-used Louisiana law.” The Times says he has been in jail since Saturday and can’t post bail until Wednesday. Which might seem harsh, given that he reportedly had a receipt for the ice cream; he licked it in the store, yes, but then he actually bought it instead of leaving it on the shelf. (The case of the original ice-cream licker, a minor, is reportedly being handled by the Texas Juvenile Justice Department.)  The Blue Bell Twitter account, meanwhile, has been busy responding to people upset about all this: “Food safety is our top priority,” it tweeted. “We will continue to explore all options including manufacturing processes and additional carton protection so that you can be confident in our product.”  See also: “Seven reasons not to lick ice cream... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-07-09 10:00:00 UTC ]
News tagged with: #york magazine #entire issue #corporate america #death threats #forwarded email #nielsen

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Sheen to narrate La Belle Sauvage

Michael Sheen will narrate the audio version of Philip Pullman’s first instalment of the Book of Dust trilogy. Continue reading at The Bookseller

[ The Bookseller | 2017-08-17 00:00:00 UTC ]
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Sonny Mehta Calls Book World Without Judith Jones 'Impossible to Imagine'

The chairman and editor-in-chief of Knopf remembers Jones, the storied editor who reclaimed Anne Frank's diaries from the slush pile and made Julia Child a household name. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-08-02 00:00:00 UTC ]
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Pullman calls for reintroduction of fixed book prices

Philip Pullman has called for a reintroduction of a minimum price for books to protect independent bookshops, calling them “the lantern bearers of civilisation”. Continue reading at The Bookseller

[ The Bookseller | 2017-08-01 00:00:00 UTC ]
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Solomon calls for changes to special sales deals

The Society of Authors chief executive Nicola Solomon has called on publishers to adhere to a seven-step plan to ensure that special sales or “ultra-high” discounted sales do not damage authors’ overall earnings or the market for full-price sales. Continue reading at The Bookseller

[ The Bookseller | 2017-07-28 00:00:00 UTC ]
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Saqi Books joins calls for airline to apologise to detained woman

Publisher Saqi Books has added its voice to calls for Thomson Airways to apologise after a British woman was detained after reading one of its books on a flight. Continue reading at The Bookseller

[ The Bookseller | 2017-07-25 00:00:00 UTC ]
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As Blue-Chip Publishers Reinvent Themselves, What Does It Mean for the Industry?

Execs weigh in on existential change at Time Inc., Rodale, and Wenner Media. The post As Blue-Chip Publishers Reinvent Themselves, What Does It Mean for the Industry? appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-07-07 00:00:00 UTC ]
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Mackintosh and de Waal make inaugural Glass Bell Award longlist

Kit de Waal, Clare Mackintosh and C E Morgan are some of the authors competing on the longlist for the inaugural £2,000 Goldsboro Books Glass Bell Award, which celebrates contemporary fiction. Continue reading at The Bookseller

[ The Bookseller | 2017-07-01 00:00:00 UTC ]
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La Belle Sauvage cover and more details revealed

Philip Pullman has revealed the storm-swept cover of La Belle Sauvage: The Book of Dust Volume One. Continue reading at The Bookseller

[ The Bookseller | 2017-06-30 00:00:00 UTC ]
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PRH Closing the Blue Rider Imprint

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[ Publishers Weekly | 2017-06-26 00:00:00 UTC ]
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ReedPOP Letter: Organizers Call BookExpo and BookCon ‘Powerful Platforms’

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[ Publishing Perspectives | 2017-06-08 00:00:00 UTC ]
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THE ARTS+ at Frankfurt Book Fair Issues a Call for Papers, Proposals

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[ Publishing Perspectives | 2017-05-31 00:00:00 UTC ]
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Publishers call for rethink of proposed changes to online privacy laws

Warning that new regulations will give Google, Apple and Facebook too much control of advertising and personal dataAn alliance of news publishers has called on European regulators to rethink proposed changes to online privacy laws, arguing that they will potentially kill their digital businesses... Continue reading at The Guardian

[ The Guardian | 2017-05-29 00:00:00 UTC ]
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SoA calls on next government to offer 'more than just words' to support authors

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[ The Bookseller | 2017-04-28 00:00:00 UTC ]
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Young Writers Call for Diverse Books at Children's Institute

Jason Reynolds, Marley Dias, and Rachel Ignotofsky called on booksellers, many from a new generation themselves, to carry diverse books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-04-11 00:00:00 UTC ]
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Facebook Just Added Call-to-Action Units to Its Instant Articles

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[ AdWeek | 2017-04-07 00:00:00 UTC ]
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“I Call It Truthful Hyperbole”: The Most Popular Quotes From Trump’s “The Art of the Deal”

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[ Fast Company | 2017-04-04 00:00:00 UTC ]
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Technology company? Publisher? The lines can no longer be blurred | Emily Bell

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[ The Guardian | 2017-04-02 00:00:00 UTC ]
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‘Tons of unnecessary ad calls going out’: Confessions of a beleaguered ad tech exec

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[ Digiday | 2017-03-29 00:00:00 UTC ]
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Polish Publishers Call for Book Tax Deductions and Make Another Bid for Fixed Prices

Having seen a bid for fixed book prices stall out before, the Polish publishers' association is making its case again to legislators in hopes of improving the industry's prospects. The post Polish Publishers Call for Book Tax Deductions and Make Another Bid for Fixed Prices appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-27 00:00:00 UTC ]
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Calls for Digital Accreditation Miss the Point

According to most industry analysts, 2017 will be the first year that brand advertisers and marketers in the U.S. will spend more money on digital advertising than on television advertising. This goes hand in hand with the assumption -- held by many until recently -- that digital marketing is... Continue reading at Advertising Age

[ Advertising Age | 2017-03-22 00:00:00 UTC ]
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