Amid Crowded Q3 Events Slate, Farm Journal Targets an “Industry Institution”

Being a 144-year-old information provider to the agricultural industry, Farm Journal Media typically likes to stage its development deliberately. But when the COVID-19 pandemic rendered all-important live events off-limits, CEO Andy Weber describes the ensuing weeks at the company as more like a fire drill. In the course of due diligence, the company assessed its own events scheduled for the spring, including a two-day produce expo originally set for May, but also those of its competitors, such as the Informa-owned Farm Progress Show, the nation's oldest and largest outdoor agricultural expo, alternating between Decatur, Ill. and Boone, Iowa just prior to Labor Day each year. "We’ve competed with that. It’s an institution in the industry," Weber tells Folio:. "I wondered, what are they going to do about it? Meanwhile, we’re thinking, this is a chance to put a template out on the future of what events are going to be. By the first of second week in April, we decided to go after Farm Progress." As it has been for many organizers, the solution for Farm Journal Media was a "mostly virtual" multi-day hybrid event called Farm Journal Field Days, taking place over three days in late August, on the heels of its own annual Pro Farmer Crop Tour and a mere one week prior to the scheduled dates for Informa's Farm Progress Show. The program will feature hours of live-streamed educational content for farmers,  a series of half-hour sessions with live Q&A, surrounding two days of... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-06-25 13:36:08 UTC ]
News tagged with: #newly released #farm journal

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Society of Authors Scotland to host writing event with Creative Scotland funding

The Society of Authors in Scotland has been awarded a grant in the latest round of funding from Creative Scotland to host ScotsWrite, a three-day event for authors in Glasgow. Continue reading at The Bookseller

[ The Bookseller | 2017-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest round #creative scotland


2017 MoCCA Art Fest Draws Largest Crowd Ever

The annual festival, focused on indie comics and graphic novels, attracted more than 4,000 fans on Saturday. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #annual festival #indie comics #graphic novels


Victoria Beckham and Target celebrate new fashion collaboration during posh Bel-Air garden party

As her son Romeo played bean bag toss and daughter Harper strung a necklace from dried flowers, fashion designer Victoria Beckham chatted quietly in a shaded corner of a garden party. “This feels like a celebration,” Beckham said. “It feels like a very British celebration.” The Saturday afternoon... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #victoria beckham #saturday afternoon


Bloomberg Live’s New Global Chief Is Betting Big on Events

Adweek: You've been the CEO of media companies including the Robb Report, the Newsweek Daily Beast Company and Dennis Publishing. Why take a job focusing on live events? Stephen Colvin: Bloomberg is an amazing company. Great products, great people, and the chocolate almonds at our offices aren't... Continue reading at AdWeek

[ AdWeek | 2017-04-04 00:00:00 UTC ]
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Industry Notes: UAE Named Paris Guest of Honor 2018; Penguin’s Dohle Cites ‘Commitment to Print’

At Paris' book fair, France invites the UAE to be 2018's Livre Paris Guest of Honor. And Penguin Random House's Markus Dohle cites diversity's importance. The post Industry Notes: UAE Named Paris Guest of Honor 2018; Penguin’s Dohle Cites ‘Commitment to Print’ appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book fair


Book People appoints Kittlety as it targets schools business

The Book People has appointed former Troubadour sales director, Rob Kittlety, as managing director of field sales. Continue reading at The Bookseller

[ The Bookseller | 2017-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book people


Industry Notes: BookExpo’s Audio ‘Tea,’ Canada’s BookNet-Kobo Contest, and the UK’s ‘Media Medic’

In the USA, BookExpo includes audiobook events. In Canada, ebook design is stressed in a competition. And in the UK, a bookseller features a self-published novel. By Porter Anderson, Editor-in-Chief | @Porter_Anderson Audiobook ‘Tea’: Alda, Patterson, Meyer, Older eedPOP, which is producing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-27 00:00:00 UTC ]
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Kendrick Lamar targets Donald Trump on new song 'The Heart Part 4'

Today in Entertainment: New Kendrick Lamar song; Harry Potter ride gets an upgrade March 24, 2017, 12:05 p.m. With the arrival of spring, blockbuster movie season has gotten an early start with "Beauty and the Beast" and other films, music fans are making plans for recently announced summer... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-03-25 00:00:00 UTC ]
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Industry Notes: Dallas Cowboys Magazine Says Farewell

1105 launches a new B2B brand, Quartz reaches profitability, and more news from around the industry... The post Industry Notes: Dallas Cowboys Magazine Says Farewell appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-21 00:00:00 UTC ]
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In L.A., Women Creators Discuss Gender Diversity in the Comics Industry

At a panel called "Women in Comics" held at the L.A. Public Library, five women comics creators discuss how gender and minority diversity in the pop culture industries has improved, and how much more work needs to be done. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-21 00:00:00 UTC ]
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London Book Fair 2017: Bigger Crowds, Optimism as London Book Fair Hits Its Stride

Surging visitor numbers and a weaker pound have buoyed spirits at a busy 2017 London Book Fair. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-15 00:00:00 UTC ]
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London Book Fair 2017: A Few Novels Gain Buzz Amid Restrained Deal-Making

With no single title emerging as the big book of the fair, and gossip still focused on recent reports about the $65 million advance the Obamas landed from Penguin Random House, a number of novels have been the subject of chatter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big book #recent reports


Industry Notes: Another Rodale Shakeup; Native Compliance Still a Challenge

Men's Health publisher Ronan Gardiner gets a big promotion, and more... The post Industry Notes: Another Rodale Shakeup; Native Compliance Still a Challenge appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #challenge appeared #big promotion


At SIBA's Spring Event, ABA Addresses Idea of Bookstores as Safe Havens

At the bookselling event, which took place in Atlanta on Monday, a closed-door session addressed indie booksellers' desire to potentially allow their stores to act as safe havens for groups they feel have been threatened under the Trump administration. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookselling event #trump administration


Print Sales Down at Wiley in Q3

Sales of higher education textbooks fell 27% at John Wiley in the third quarter ended January 31, compared to the third period of fiscal 2016. Sales of STM and professional books fell 12%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-07 00:00:00 UTC ]
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Industry Stocks: February 2017 Performances

The Publishers Weekly Stock Index had a good February, rising 2.3% compared to 4.8% for the Dow Jones Industrial Average. Some of the biggest losers in January were among the biggest winners in February. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-03 00:00:00 UTC ]
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Disappointing Holiday Sales Contribute to B&N's Down Q3

Barnes & Noble reported an 8.0% decline in third quarter sales. The retailer said that, with trends softening, it was lowering its revenue and earnings projections for the fiscal year ending in April. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-02 00:00:00 UTC ]
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Susan Hill cancels bookshop event over 'anti-Trump bias'

Author Susan Hill has cancelled a bookshop appearance because of the shop's anti-Trump views and actions. Continue reading at The Bookseller

[ The Bookseller | 2017-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #anti-trump bias


Industry Notes: Revenues Climb at UBM | HMP Acquires EMS World

Creative Loafing comes home, and more from around the publishing business. The post Industry Notes: Revenues Climb at UBM | HMP Acquires EMS World appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-02-28 00:00:00 UTC ]
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How the NAACP’s Reggie Thomas Navigates Ad Sales and Event Sponsorships

A Q&A with the Folio: Association Media Summit panelist on the nuances of selling ads and event sponsorships for the non-profit association's for-profit magazine, The Crisis. The post How the NAACP’s Reggie Thomas Navigates Ad Sales and Event Sponsorships appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #selling ads