Meredith Corp. will introduce Allrecipes magazine, a spin-off of the cooking site it bought in 2012, the company said on Monday.The magazine will guarantee its advertisers an average paid circulation of 500,000 and publish six times a year, starting with a December issue planned to hit newsstands in mid-November.Meredith tested the new magazine this spring by bundling it with issues of Better Homes and Gardens, Parents, Family Circle and Fitness. It has also promoted it on Allrecipes.com. The promotions led to 400,000 paid orders, according to the company."Clearly there is a tremendous enthusiasm and passion for a print extension of the Allrecipes brand, and we intend to maximize the platform delivery to consumers and marketers," said Tom Witschi, an executive vice president at Meredith and president of its women's lifestyle group, in a statement.Meredith agreed to buy Allrecipes.com from Reader's Digest Association for $175 million in January 2012.Christine Guilfoyle, the group publisher in charge of Meredith's Every Day with Rachel Ray and Eating Well magazines, was named to oversee ad sales at Allrecipes magazine as well. Cheryl Brown, editorial director at Meredith's Recipe.com, will be editor in chief of the new title."Allrecipes magazine will have a distinct voice and personality which will appeal to 'cooks like me,'" Ms. Brown said in a statement. "It will speak to everyday cooks who want to share their ideas and inspiring recipes with friends, family and other... Continue reading at 'Crains New York'
[ Crains New York | 2013-07-16 00:00:00 UTC ]
News tagged with:
#lifestyle group
#digest association
#$175 million
#group publisher
#like-minded people
Started in 1883 as Inland Printer, Penton Media's American Printer magazine will be stopping production after 128 years. The August 2011 edition has been the last title published. Continue reading at Folio Magazine
[ Folio Magazine | 2011-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#penton media
#title published
In addition to Penton Media folding 123-year old American Printer magazine, Penton's PFFC (Paper, Film & Foil Converter) is also ceasing publication with its August issue (September editorial content will be posted to the website before the digital products fold as well). Continue reading at Folio Magazine
[ Folio Magazine | 2011-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#august issue
#ceasing publication
Glamour wants readers to scan the Facebook icon next to the singer Rihanna, and other icons placed throughout the issue. Continue reading at The New York Times
[ The New York Times | 2011-08-23 00:00:00 UTC ]
More news stories like this |
Even paper-focused companies are predicting a major fall for the printed page in the coming years. Continue reading at Folio Magazine
[ Folio Magazine | 2011-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#tablet sales
#printed page
#coming years
Once identified as the most notable magazine launch of the year in 2009, Hearst's Food Network magazine is continuing to ride a wave of reader enthusiasm with the announcement of its sixth rate base increase since the title went live. Continue reading at Folio Magazine
[ Folio Magazine | 2011-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sixth time
BBC Worldwide, a UK-based publisher, has sold its magazine business to Exponent, a private equity firm. Continue reading at Folio Magazine
[ Folio Magazine | 2011-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine portfolio
#bbc worldwide
#uk-based publisher
#magazine business
Written By: Lisa Campbell Publication Date: Thu, 11/08/2011 - 09:20 Canadian retailer Indigo Books & Music has reported 170% acceleration in digital sales growth, but blamed a drop in overall revenue for its first quarter on declining physical book sales. Indigo attributed the hike in its... Continue reading at The Bookseller
[ The Bookseller | 2011-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#print decline
#digital business
#2nd july
Media research firm Affinity LLC has issued its latest American Magazine Study, which ranks 170 digital magazine brands on attributes ranging from "Most Trusted" to "Most "Useful" and "Most Entertaining." Rankings are based on the percent of a magazine's digital audience that cites the brand as... Continue reading at Folio Magazine
[ Folio Magazine | 2011-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital audience
In 1985, Nintendo released Super Mario Brothers, Commodore launched the Amiga personal computer, Steve Jobs founded NeXT, and Bill Gates issued the first version of Windows. It was also the year PW launched the first report covering the Asian printing industry, of which you are now holding the... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-08-05 00:00:00 UTC ]
More news stories like this |
The tablet has been the latest go-to source for trying to reach personalized content nirvana. And of course it's the magazine format that seems to make the most sense from both a metaphorical and presentation perspective. Continue reading at Folio Magazine
[ Folio Magazine | 2011-08-04 00:00:00 UTC ]
More news stories like this |
Why is Google making a magazine? Think Quarterly really came to be out of the insight that, at Google, we use research and analysis from inside Google and outside to inform our own decision-making and products. And we realized that a lot of our partners wanted access to the same kinds of... Continue reading at AdWeek
[ AdWeek | 2011-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#good job
#team working
#editorial process
#future issues
In an attempt to be everywhere readers are, Barnes & Noble is updating its NOOK for iPad app to offer digital periodicals to consumers. Continue reading at Folio Magazine
[ Folio Magazine | 2011-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ipad app
#barnes noble
After posting its first profit in decades in 2010, The Atlantic says it continues to see gains in 2011, with digital advertising up 42 percent and print advertising revenue up 9 percent in the second quarter, compared to the same period last year. Digital advertising is also up 23 percent for... Continue reading at Folio Magazine
[ Folio Magazine | 2011-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital advertising
Meredith Corp.--publisher of titles such as Better Homes & Gardens and Ladies Home Journal--has introduced The Meredith Engagement Dividend, a product that offers advertisers guaranteed sales for their investment in Meredith magazines. Participation requires a 12-month advertising commitment... Continue reading at Folio Magazine
[ Folio Magazine | 2011-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#select advertisers
#meredith corp
#homes gardens
#meredith magazines
Time magazine is making it easier for readers to subscribe to its digital and print editions. And harder for non-subscribers to read the magazine on the Web. Continue reading at AllThingsD
[ AllThingsD | 2011-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#time magazine
#print editions
Hearst-owned magazines is treading on to Groupon's territory with the launch of group-buying discounts, starting off with Road & Track and Car and Driver. Continue reading at AllThingsD
[ AllThingsD | 2011-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#road track
Egmont Publishing Group is to buck the trend in the teen media market with the launch of We Love Pop, a new monthly pop magazine aimed at teen girls, more than five years after Smash Hits folded. Continue reading at Media Week
[ Media Week | 2011-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#love pop
#teen girls
Unit sales of print books sold through outlets measured by Nielsen BookScan fell 10.2%, to 307.1 million, in the first six months of 2011 ended July 3. The decline comes as no surprise as ebook sales continued to eat into sales of physical books, and the weak economy limited consumer purchases... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#physical books
Written By: Charlotte Williams and Philip Stone Publication Date: Fri, 08/07/2011 - 09:55 Print sales across the book market have dropped by 3% in the first six months of 2011, compared to the same period last year, with Jamie Oliver the bestselling author over the period, ahead of Julia... Continue reading at The Bookseller
[ The Bookseller | 2011-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#charlotte williams
#book market
#jamie oliver
#bestselling author
#julia donaldson
#james patterson
#simon schuster
#sales growth
Utne Reader, a magazine that highlights the best of independent and alternative presses, has launched Alt Wire, a socially curated digital magazine. Continue reading at Folio Magazine
[ Folio Magazine | 2011-07-07 00:00:00 UTC ]
More news stories like this |