After massive layoffs, Martha Stewart names a new ad sales chief

After swinging the ax on about 75 employees Thursday — several of them top executives in the advertising group — Martha Stewart Living Omnimedia has promoted Amy Wilkins to head of advertising, sales and marketing, the company said Friday.Ms. Wilkins, the publisher of Martha Stewart Weddings, becomes the top ad sales executive at the company.She assumes responsibilities that had been handled by Chief Revenue Officer Joseph Lagani, who left amid yesterday's cuts, according to a person familiar with the layoffs. Peter Medwid, the publisher of flagship publication Martha Stewart Living, has also left the company, this person said. No successor has been named yet.Lara Pasternak, VP-integrated sales, and Jess Hollander, VP-digital sales, also exited.The layoffs come just two months after Daniel Dienst joined the company as CEO. He is seen as a turnaround artist for the company, where broadcast and publishing revenues are on the decline. In the third quarter, for instance, publishing revenue fell 8.2% to $19.4 million while broadcast plummeted to $294,000 from $2.7 million after the company ended a broadcast agreement with Hallmark Channel.Despite the steep declines, Martha Stewart Living magazine was up 11.7% in ad pages through the third quarter compared with the period a year earlier, according to the Publishers Information Bureau. Martha Stewart Weddings, a quarterly, was up 8%.In a statement Friday, Mr. Dienst cited Martha Stewart Weddings' "record ad pages" this year.... Continue reading at 'Crains New York'

[ Crains New York | 2013-12-13 00:00:00 UTC ]

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Meredith CEO Considers Splitting Broadcast, Publishing Units

Meredith Corp. has considered splitting its broadcast and publishing units, perhaps uniting one with a strategic partner, Chief Executive Officer Stephen Lacy said.The idea is one of several possibilities the company is considering after its plan to merge with Media General fell through, Mr.... Continue reading at Advertising Age

[ Advertising Age | 2016-02-03 00:00:00 UTC ]
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Magazine Company Execs Talk About Taking On Tech, Disruption

The five magazine media company executives who graced the stage at the Grand Hyatt in Midtown Tuesday night all had specific (well, somewhat specific) ideas for how to grow their companies and take advantage of industry-wise disruptions, but only one called for an across-the-board increase in... Continue reading at Advertising Age

[ Advertising Age | 2016-02-03 00:00:00 UTC ]
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Magazines Create 'Industry-Wide' Guarantee of Print Ads' Results

The magazine industry, which has been increasingly emphasizing its digital reach, is making a new play to backstop advertising in its print editions, forging an "industry-wide" guarantee that ad pages will achieve sales results for marketers. If those results don't materialize, qualifying... Continue reading at Advertising Age

[ Advertising Age | 2015-10-13 00:00:00 UTC ]
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5 things to know about the Meredith-Media General deal

Media General and Meredith Corp. are combining to form the third biggest TV broadcaster. What you need to know: This is the latest in a TV consolidation wave as broadcasters seek a hedge against declining audiences and a shift to digital and try to capitalize on political ad spending. It looks... Continue reading at Digiday

[ Digiday | 2015-09-08 00:00:00 UTC ]
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Longtime Editor of Better Homes and Gardens Retiring

Meredith Corp. said Gayle Butler, who helped expand the magazine’s digital reach, would be replaced by Stephen Orr, the executive editor at Conde Nast Traveler. Continue reading at The New York Times

[ The New York Times | 2015-06-04 00:00:00 UTC ]
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Thomas moves to Orion Children’s

Helen Thomas will this July join Orion Children’s Books as editorial director.   Thomas, who is currently fiction editorial director at Scholastic, will acquire titles across the Orion Children’s and Indigo YA lists, and will report to m.d. and publisher Fiona Kennedy.   “We’re delighted to... Continue reading at The Bookseller

[ The Bookseller | 2015-05-09 00:00:00 UTC ]
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Meredith’s Lacy Named MPA Chairman

Stephen Lacy was named chairman of the board of directors for the MPA—The Association of Magazine Media on Wednesday. Lacy, chairman and CEO of Meredith Corp., takes over for Michael Clinton, president and director of marketing and publishing for Hearst Magazines, who'd served Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-31 00:00:00 UTC ]
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Martha Stewart Hands Off Magazines' Business Operations to Meredith

Martha Stewart is getting out of the business of magazines -- mostly.Her company, Martha Stewart Living Omnimedia, has struck a 10-year licensing agreement with Meredith Corp., owner of Better Homes and Gardens and Every Day With Rachael Ray, to handle the advertising sales, marketing,... Continue reading at Advertising Age

[ Advertising Age | 2014-10-16 00:00:00 UTC ]
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MPA Subs Audience Data for Ad Pages

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[ Folio Magazine | 2014-09-30 00:00:00 UTC ]
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People StyleWatch Quiz Blurs Line Between Ads and Edit

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[ Advertising Age | 2014-08-14 00:00:00 UTC ]
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PIB: Ad Pages Down in Q1

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[ Folio Magazine | 2014-04-18 00:00:00 UTC ]
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Ad Units in Magazines' iPad Editions Climbed 16% in 2013

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[ Advertising Age | 2013-12-30 00:00:00 UTC ]
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Nothing said you made it in 2013 like a magazine launch

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[ Crains New York | 2013-12-18 00:00:00 UTC ]
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After massive layoffs, Martha Stewart names a new ad sales chief

After swinging the ax on about 75 employees Thursday — several of them top executives in the advertising group — Martha Stewart Living Omnimedia has promoted Amy Wilkins to head of advertising, sales and marketing, the company said Friday.Ms. Wilkins, the publisher of Martha Stewart Weddings,... Continue reading at Crains New York

[ Crains New York | 2013-12-13 00:00:00 UTC ]
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Ad Age's Magazine A-List: Vice Media is Publishing Company of the Year

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[ Advertising Age | 2013-10-21 00:00:00 UTC ]
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Elle, Cosmo to Include Actual Vials Of Perfume With November Issues

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[ Advertising Age | 2013-09-26 00:00:00 UTC ]
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Darden Media Group buys Maxim magazine

Alpha Media has sold Maxim magazine to an affiliate of Darden Media Group that is planning to distribute Maxim's content across TV, radio and music platforms, the company said Thursday evening. Terms of the deal were not disclosed.Calls to Darden Media Group were not immediately returned... Continue reading at Crains New York

[ Crains New York | 2013-09-13 00:00:00 UTC ]
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Hearst Magazines Finds Chief Digital Exec at The New York Times

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[ AdWeek | 2013-07-29 00:00:00 UTC ]
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Hearst to test Dr. Oz magazine next year

Hearst Magazines plans to publish two test issues of a new lifestyle magazine with celebrity physician Dr. Mehmet Oz in the first quarter of 2014, the company said today.The company plans to distribute about 350,000 copies of the first issue to newsstands and another 450,000 to certain... Continue reading at Crains New York

[ Crains New York | 2013-06-25 00:00:00 UTC ]
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