Adweek Expands Coverage Areas in Commerce, Performance Marketing and Convergent TV

Like all digital media businesses, Adweek is looking back at the challenges and successes of a vexing 2020, while also looking ahead to the opportunities in 2021. And we're going to start early--as in today. You may notice some changes to the Adweek.com homepage as we have scoped out new areas of coverage, while focusing... Continue reading at 'AdWeek'

[ AdWeek | 2020-12-29 12:00:28 UTC ]
News tagged with: #performance marketing #digital media

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New Tribune Publishing CEO Jack Griffin Wants to Develop Company's Marketing Arm

Tribune Company has named Jack Griffin CEO of its publishing unit, the company said Thursday. His first day is April 14.The publishing unit, which consists of eight newspapers including the Los Angeles Times and Chicago Tribune, was formed last July when Tribune announced its intention to spin... Continue reading at Advertising Age

[ Advertising Age | 2014-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entertainment company #marketing arm #newspapers including


Industry Stocks: February Performers

Both the Publishers Weekly Stock Index and the Dow Jones Industrial Average rebounded in February after being down in January. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #industry stocks


Capitalizing on Customized E-Commerce Models

E-commerce models have proven themselves to be an effective way to help publishers forge new revenue streams. Deciding which commerce type best suits your particular brand is the difficult part. Continue reading at Folio Magazine

[ Folio Magazine | 2014-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #revenue streams #difficult part


Flipboard Acquires CNN's Zite for $60 Million in Bid to Consolidate Reader Market

Flipboard, an app that displays digital media in magazine-like form on tablets, is acquiring one of its smaller competitors, Zite, for a reported $60 million.As part of the deal, Flipboard will get direct access to all CNN content, including video, as well as CNN personalities like Fareed... Continue reading at Advertising Age

[ Advertising Age | 2014-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #direct access #including video #jake tapper #purchase price


ZocDoc Is Expanding To Cover The Majority Of The U.S.

The startup that lets patients book appointments with doctors online will cover all of the lower 48.ZocDoc, a service that lets patients book appointments with doctors online, announced Wednesday it is expanding from 2,000 cities and towns--roughly 40% of the country's population--to cover the... Continue reading at Fast Company

[ Fast Company | 2014-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #announced wednesday


Vice's Shane Smith: 'Young people are angry and leaving TV in droves'

The multimedia empire's chief executive on video journalism, North Korea – and why he won't be taken over by a big rivalShane Smith stayed up late getting drunk with one of his presenters, and now he is exhausted, hungover and behind schedule. Bottles of spirits stand, taunting him, from a table... Continue reading at The Guardian

[ The Guardian | 2014-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #steadily building #time warner #5% stake


India’s GLOBALOCAL, Part 2: Innovation, Marketing, Mashups

Day 2 of our coverage of the Frankfurt Book Fair's GLOBALOCAL event in New Delhi takes in talks on innovation and marketing, the Asian marketplace and mashups. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-02-28 00:00:00 UTC ]
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Bio Channel's Website to Outlive the TV Network

A&E Networks is killing off the Bio Channel this summer to install the new FYI Network, but it's not killing off the Bio website.Instead, the cable network is shifting control of the site to digital publisher Say Media, which will run editorial, ad sales, technology and marketing for the... Continue reading at Advertising Age

[ Advertising Age | 2014-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv network #cable network #digital publisher #ad sales #tv audience


2014 TV Upfront and Digital NewFront Calendar

TV networks are gearing up for their flashy presentations, which represnt the kick-off to negotiations with advertisers over fall prime-time programming.As has been the case over the past several years, plenty of other digital media companies and publishers are also vyying for marketers' TV... Continue reading at Advertising Age

[ Advertising Age | 2014-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv networks #tv budgets #handy calendar #media company


Heron Books signs TV scientist

Heron Books, an imprint of Quercus Books, has bought a new title about evolution by Professor... Continue reading at The Bookseller

[ The Bookseller | 2014-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quercus books


Octopus merges PR and marketing

Octopus Publishing Group has merged its publicity and marketing departments to create one team... Continue reading at The Bookseller

[ The Bookseller | 2014-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing departments


Amazon Publishing's advances move ahead of the market

The web giant's books imprint flexes its muscles after scoring an ebook No 1, but the little guy may yet win the dayA good month for Amazon's fledgling publishing business – the imaginatively-titled Amazon Publishing – just got better, after the imprint won the rights to Cath Quinn's historical... Continue reading at The Guardian

[ The Guardian | 2014-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published novels


Action Lab: A Small Publisher Looking To Expand

With a mix of all-ages and adult material, print and digital, Action Lab Entertainment is trying to establish itself while maintaining a balance with a staff located around the country. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #action lab #small publisher


Is Barnes & Noble’s Nook Expanding to Brazil?

An email to Brazilian publishers suggested that Barnes & Noble plans to start selling ebooks in Brazil soon, but B&N has yet to confirm. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble


Strong French Manga Market Begins to Dip

In France, the manga bubble never burst—although it may be starting to deflate a bit. Last year French manga sales declined for the first time. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-12 00:00:00 UTC ]
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Connecticut: ‘Wait and See’ How Library E-book Market Develops

A report from the Connecticut Department of Consumer Protection on the state of the library ebook market has recommended no legislative initiatives, instead advocating a “wait and see” approach. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-11 00:00:00 UTC ]
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Bloomberg Media CEO Justin Smith: Expect Splashier Storytelling on Bloomberg TV

Justin Smith, CEO of Bloomberg Media Group, is slated to wrap up a 100-day review of the company in the coming weeks, when he is expected to offer recommendations on the future of the global media conglomerate's TV division and digital and print operations, including Bloomberg Businessweek.His... Continue reading at Advertising Age

[ Advertising Age | 2014-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coming weeks #offer recommendations #tv division #print operations #$30 million #fortune magazine #atlantic media


Market Watch: Week of February 10, 2014

Just as the Dow Jones Industrial Average pulled back in January following large gains in 2013, the Publishers Weekly Stock Index also got off to a slow start in 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #slow start


Religion Update February 2014: Marketers Help Readers Discover Christian Fiction

Someone really ought to weave a tale about selling Christian and inspirational fiction: the overcrowded market, the distracted readers, and the rewards for those who overcome the odds. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #inspirational fiction


India’s Buoyant Book Market Attracts More Foreign Deals

India's effervescent literary culture have begun to attract more foreign writers looking to license books in search of a bigger audience and accolades. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #foreign deals #foreign writers #bigger audience