Advertisers Recycle Print Ads For Tablets

With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it’s clear that magazine publishers are counting on tablets for future growth. Forecasts predicting rapid tablet adoption abound. e ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
News tagged with: #conde nast #digital newsstand #issue media #magazine publishers #future growth

Other Publishing stories related to: 'Advertisers Recycle Print Ads For Tablets'


Print market soars following second lockdown

For the first full week following the lifting of lockdown restrictions in early December, the print market sold 9.17 million books for £84.7m through Nielsen BookScan's Total Consumer Market—15% up in volume and 17% in value against the same week in 2019. Continue reading at The Bookseller

[ The Bookseller | 2020-12-20 21:38:05 UTC ]
More news stories like this | News stories tagged with: #full week #lockdown restrictions #early december #nielsen bookscan #nielsen


Print Book Sales Rose 16.9% Last Week

With gains across all categories, unit sales of print books rose 16.9% last week over the week ended December 5. Adult nonfiction and juvenile nonfiction led the way with increases of 19.7% and 19.5%, respectively. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-17 05:00:00 UTC ]
More news stories like this | News stories tagged with: #adult nonfiction


How machine learning technology boosts contextual targeting for advertisers

In a time of dramatic changes, advertisers are course-correcting targeting efforts to adhere to the ever-evolving digital media landscape. One solution that addresses numerous areas of transformation — from consumer habits to privacy regulations and the demise of third-party cookies — is... Continue reading at Digiday

[ Digiday | 2020-12-15 02:00:43 UTC ]
More news stories like this | News stories tagged with: #consumer habits #privacy regulations #contextual targeting #digital media


Print Unit Sales Soared Last Week

Holiday book buying kicked into high gear last week, with unit sales of print books jumping 44.3% over the week ended November 29, 2020, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #high gear


National TV Ad Sales Shrank 11% This Year, But Are Bouncing Back

In the U.S. and around the world, the third quarter of 2020 wasn't a pretty one for traditional advertising revenue. But digital media is looking up. According to Magna's latest quarterly advertising forecast, U.S. linear advertising revenues for 2020 (which include linear TV, linear radio,... Continue reading at AdWeek

[ AdWeek | 2020-12-07 02:00:00 UTC ]
More news stories like this | News stories tagged with: #bouncing back #digital media


Print Unit Sales Jump in Mid-November

With all categories posting gains of at least 11%, unit sales of print books jumped 19.5% in the week ended Nov. 14, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-20 05:00:00 UTC ]
More news stories like this |


‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform

In the first half of 2021, the smart TV maker will start selling CTV ads guaranteed against Nielsen’s Digital Ad Ratings. The post ‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-11-17 05:01:32 UTC ]
More news stories like this | News stories tagged with: #nielsen


Kamala Harris added to line-up for Little People, Big Dreams series

The Quarto Group's Frances Lincoln Children’s Books imprint has added US vice-president-elect Kamala Harris to its Little People, Big Dreams list for 2021.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-15 14:59:22 UTC ]
More news stories like this | News stories tagged with: #quarto group #books imprint #quarto


Print Unit Sales Rose 9.5% At the End of October

With sales up in all categories, unit sales of print books rose 9.5% in the week ended Oct. 31, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-06 05:00:00 UTC ]
More news stories like this |


Bertelsmann Buys Quad's Book Printing Plants

In a deal that closed on October 31, Bertelsmann Printing Group USA’s Berryville Graphics division acquired Quad’s book printing plants in Fairfield, Pa., and Martinsburg, W.Va. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-03 05:00:00 UTC ]
More news stories like this | News stories tagged with: #bertelsmann


Second print run for British bookshops travelogue

Fairlight Books is ordering a second print run of its c.e.o. Louise Boland's travelogue, Bookshop Tours of Britain.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-03 02:57:21 UTC ]
More news stories like this | News stories tagged with: #print run #fairlight books #bookshop


Print Unit Sales Still Solid in Late October

Strong gains in all categories led to a 13% increase in unit sales of print books in the week ended Oct. 24, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-30 04:00:00 UTC ]
More news stories like this | News stories tagged with: #late october #strong gains #categories led #13% increase #print books


Faber launches Cummings ad van at Barnard Castle

As part of  Faber's marketing campaign for The Cummings Files: Confidential–Thoughts, Ideas, Actions by Dominic Cummings, a digital advertising van was driven around Barnard Castle ahead of the spoof diary's publication on Thursday (29th October).  Continue reading at The Bookseller

[ The Bookseller | 2020-10-29 21:31:44 UTC ]
More news stories like this | News stories tagged with: #dominic cummings


HC partners with D&AD on hunt for emerging designer for Narnia branding

HarperCollins is collaborating with graphic design company Design and Art Direction (D&AD) to find an emerging designer who will create a new brand identity for C S Lewis' The Chronicles of Narnia series.   Continue reading at The Bookseller

[ The Bookseller | 2020-10-29 10:43:11 UTC ]
More news stories like this | News stories tagged with: #brand identity #harpercollins


The Salt Lake Tribune Ends Daily Print Edition After Nearly 150 Years

The Salt Lake City newspaper will move to weekly editions. The change will not result in any layoffs in the 65-person newsroom, according to the newspaper’s interim editor. Continue reading at The New York Times

[ The New York Times | 2020-10-27 14:16:05 UTC ]
More news stories like this | News stories tagged with: #weekly editions


Print Unit Sales Rose 13.4% In Early October

Unit sales of print books increased 13.4% in the week ended Oct. 10, 2020, over the comparable week in 2019, with three new titles topping the bestseller list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-23 04:00:00 UTC ]
More news stories like this | News stories tagged with: #early october #titles topping #bestseller list


Thomas Nelson Pays $3M Judgment to Printing Company

EPAC Technologies was awarded $3 million in compensatory damages from Thomas Nelson last month after an eight-year lawsuit alleging breach of contract and fraud. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #thomas nelson


Print Unit Sales Declined 3.3% Last Week

Unit sales of print books fell 3.3% last week, the third consecutive week in which print sales have fallen. In contrast, unit sales continue to do better when compared to 2019. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-16 04:00:00 UTC ]
More news stories like this | News stories tagged with: #consecutive week #print sales


Print Unit Sales Up 7.9% in Early October

Unit sales of print books rose 7.9% in the week ended Oct. 10, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan, with three new titles topping the bestseller list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-16 04:00:00 UTC ]
More news stories like this | News stories tagged with: #early october #titles topping #bestseller list


#Merky Books makes Diversity in Advertising Award shortlist

PRH imprint #Merky Books is in the running to win £1m of Channel 4 airtime after making the six-strong shortlist for the broadcaster's Diversity in Advertising Award. Continue reading at The Bookseller

[ The Bookseller | 2020-10-14 20:10:57 UTC ]
More news stories like this | News stories tagged with: #six-strong shortlist