As advertisers have been increasing their carbon impact through the growing use of digital advertising, one adtech business has developed a campaign in a bid to support their attempt to repair the damage. Good-Loop, has created an ad tracker, 'The Green Ad Tag', which can be run cross-platform through digital campaigns on display to out... Continue reading at 'AdWeek'
[ AdWeek | 2021-07-19 12:56:17 UTC ]
News tagged with:
#digital advertising
#digital media
The hype might suggest that many citizens of the iPhone-loving world have adopted ebooks for their literary needs, but Kimico is betting there are still plenty... Continue reading at PC World
[ PC World | 2011-02-10 00:00:00 UTC ]
More news stories like this |
Written By: Lisa Campbell Publication Date: Wed, 09/02/2011 - 07:00 Profits at Indigo Books & Music have dropped by $4.4m year-on-year in its fourth quarter. The Canadian book retailer reported profits of C$30.1m in the fourth quarter ending 1st January, down from C$34.5m in the same... Continue reading at The Bookseller
[ The Bookseller | 2011-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#push sales
#4m year-on-year
#fourth quarter
New York City-based Dorchester Media LLC is fielding offers for the assets of its Lifestyle Entertainment Teen Magazine and Romance Groups. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-09 00:00:00 UTC ]
More news stories like this |
Written By: Charlotte Williams Publication Date: Wed, 09/02/2011 - 07:28 PA chief executive Richard Mollet has stressed the "political . . and social imperative to promote literacy", calling on delegates at the PA's second annual digital seminar to "do all we can to promote people and... Continue reading at The Bookseller
[ The Bookseller | 2011-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital age
#promote literacy
#keynote speech
#publishers association
Expect much higher capital expense costs and much greater need for in-house digital development skill. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#execs imagine
#media company
New York--There was a question during the morning session today at the Media Dealmakers Summit that crystallized what a lot of people are thinking about the future. "Are tablets and e-readers the future of media?" For George F. Colony, CEO of Forrester Research, the answer was simple: "Yes.... Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#forrester research
Written By: Charlotte Williams The Publishers Association [PA] has attacked the culture secretary's decision to allow communications watchdog Ofcom to "delay" the Digital Economy Act. Culture Secretary Jeremy Hunt announced yesterday [1st February] that Ofcom is to assess whether the Act's... Continue reading at The Bookseller
[ The Bookseller | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#charlotte williams
#culture secretary
#copyright infringement
Written By: Katie Allen Registration is now open for the first Tools of Change Bologna, which is to be held on 27th March. The conference, which focuses on digital development, will take place a day before the Bologna Childrens Book Fair opens. read more Continue reading at The Bookseller
[ The Bookseller | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital development
Written By: Lisa Campbell A complaint against a W H Smith advert for the Richard and Judy Book Club has not been upheld by the Advertising Standards Authority. The television broadcast, promoting the husband-and wife teams exclusive deal with W H Smith to run Richard and Judys Book Club,... Continue reading at The Bookseller
[ The Bookseller | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#lisa campbell
There was no shortage of debates and discussions at last week's second annual Digital Book World, where about 1,300 members of the trade publishing industry turned out in New York to explore ways to navigate the digital transition. Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital transition
After a month of negotiations, Hearst has made an offer to buy 102 magazine titles from the French publisher. Continue reading at The New York Times
[ The New York Times | 2011-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#media decoder
#french publisher
Hearst Corp. announced today that it has made an offer of 651 million euros (or about $889 million) for Lagardere's international press and magazine business, including 102 titles in 15 countries, and 50 related Web sites. The deal includes publishing rights to Elle in 15 countries as well as 10... Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#hearst corp
#digital units
#announced today
#magazine business
Written By: Katie Allen E-books are to be accepted for entry for the Man Booker prize for the first time in 2011 as a number of changes are made to the rules. Publishers are being asked to submit a digital version of their submissions as judges are to be supplied with e-readers for the first... Continue reading at The Bookseller
[ The Bookseller | 2011-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#man booker
#digital version
While it may not apply to overall advertising budgets, "big" was in for individual ad pages that ran in MPA member magazines in 2010. According to data collected by MagazineRadar, high-impact ads that ran on heavy stock were up 19 percent in 2010 and the actual ad size increased as well: the... Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#advertising budgets
#data collected
#high-impact ads
#average number
Demand Media started trading on the New York Stock Exchange this week, making it one of the first IPOs of 2011 and certainly one of the largest media IPOs that will be seen all year. Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#demand media
Borrowers can create a wish list queue of books they would like to read and lenders earn 1 credit for every 5 books they list on the site as available for borrowing. Continue reading at PC World
[ PC World | 2011-01-27 00:00:00 UTC ]
More news stories like this |
While publishers and Apple haggle over the pending launch of a digital newsstand, Barnes & Noble took the opportunity to remind everyone that it not only has a functional newsstand, but it's chugging right along. Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital newsstand
#barnes noble
TED, known for exclusive events and online videos of speeches by celebrities like Al Gore, Bono and Malcolm Gladwell, plans to publish its own short ebooks, beginning with three that went on sale Wednesday. Continue reading at The New York Times
[ The New York Times | 2011-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#media decoder
#online videos
#al gore
#malcolm gladwell
#short ebooks
The assets of music magazine Pastewhich folded in print last fall but kept Pastemagazine.com alivehave been sold to Wolfgang's Vault, owner of a variety of music sites including Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital edition
Summit Business Media has joined the ranks of publishers seeking to reorganize and slash debt through a voluntary Chapter 11 bankruptcy. Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-26 00:00:00 UTC ]
More news stories like this |