Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today For over two decades, Ad Age has named Women to Watch in the marketing, media and advertising fields. Today we’re releasing our latest lists—one for the United States and one for Europe. Our honorees work for agencies (Forsman & Bodenfors, R/GA, Mother, The Martin Agency), brands (L’Oreal, PepsiCo, Diesel), media outlets (Cosmopolitan, The Dodo) and tech companies (Google, Facebook, Spotify). Check out their stories, and read some of their advice. Here’s what Lorraine Barber-Miller, senior VP and chief marketing officer of ADP, wishes she could tell her younger self: “From a professional perspective, I think it’s important to not allow your work to speak for itself. You need to also be present and visible around your own accomplishments and career trajectory.” ‘Whenever, wherever, however it happens’ Once again, Gillette is out with an ad that attempts to reframe masculinity: It shows a transgender man shaving for the first time, with his father teaching, guiding and supporting him. “Whenever, wherever, however it happens, your first shave is special,” the copy says. In January, Procter & Gamble’s Gillette was in the spotlight for an ad that touched off widespread debate -- sometimes heated -- about its portrayal of modern manhood and about cause... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-05-28 10:00:00 UTC ]
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The Apple Watch is now for sale and strategy leads from digital media companies the world over are bracing themselves for the question: “What’s our wearables strategy?” It’s early. It’s OK not to dive into wearable product creation yet. Things are pretty locked down on the software side anyway.... Continue reading at Digiday
[ Digiday | 2015-04-23 00:00:00 UTC ]
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We caught up with the whimsical illustrator about productivity, creativity, and why her spirit animal is a "tiny, delusional bird."You've probably seen illustrator Maira Kalman's whimsical, wryly funny work, whether you know it or not. Her supersaturated gouache paintings have graced countless... Continue reading at Fast Company
[ Fast Company | 2015-04-22 00:00:00 UTC ]
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The Society of Authors has said that a “publishing industry which does not reflect society fails writers, readers and itself”. Nicola Solomon, the organisation’s chief executive, and HarperCollins’ director of people John Athanasiou have backed a new report calling for improved diversity across... Continue reading at The Bookseller
[ The Bookseller | 2015-04-21 00:00:00 UTC ]
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Facebook's tentacles are reaching deeper into the publishing ecosystem. One of its newest tools, interest targeting, lets publishers target their content on Facebook to fans of niche communities like sports or TV shows. The tool is showing results for publishers like The New York Times, which is... Continue reading at Digiday
[ Digiday | 2015-04-20 00:00:00 UTC ]
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Karen Joy Fowler's We are All Completely Besides Ourselves and David Nicholls' Us are the next two books to be selected for the ITV Loose Women Book Club. The recently-launched book club called Loose Books, sees a different Loose Women panellist pick a book to read each month, which will be... Continue reading at The Bookseller
[ The Bookseller | 2015-04-18 00:00:00 UTC ]
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Deals revealed during the last two days of London Book Fair 2015, which concluded yesterday (16th), include an "intense auction" for a thriller by Melanie Raabe, which went to Mantle, a "stunning psychological suspense novel" by Margaret McQuaile which went to Quercus, and a debut by Goodreads... Continue reading at The Bookseller
[ The Bookseller | 2015-04-18 00:00:00 UTC ]
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A new publishing model has launched, offering authors a 50% share of revenue on book sales. Lightning Books, the fiction imprint of the newly created Eyestorm Media, operates a co-publishing model. It was founded by Eye Books owner Dan Hiscocks, a former director of the Independent Publishers’... Continue reading at The Bookseller
[ The Bookseller | 2015-04-17 00:00:00 UTC ]
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The first book acquired by Zaffre, the adult fiction imprint of Bonnier Publishing, has been optioned by Columbia Pictures for a film adaptation. Amy Pascal, a producer for the forthcoming "Ghostbusters", "Spider-Man", and Angelia Jolie's Cleopatra movie, is set to produce the film adaptation... Continue reading at The Bookseller
[ The Bookseller | 2015-04-17 00:00:00 UTC ]
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HarperFiction has signed a self-published novel in a six-figure deal, as well as a further three books by Kimberley Chambers. Editorial director Natasha Bardon and executive publisher Kate Elton pre-empted UK and Commonwealth rights, excluding Canada, in Jason Gurley's Eleanor, in a deal with... Continue reading at The Bookseller
[ The Bookseller | 2015-04-17 00:00:00 UTC ]
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HarperCollins has signed six-figure deals with fantasy writer Mark Lawrence and crime author Jane Casey. HarperVoyager’s Jane Johnson signed UK and Commonwealth rights (excluding Canada) to a trilogy by Lawrence for a “substantial” six-figure sum, in a deal with Ian Drury at Sheil Land. The... Continue reading at The Bookseller
[ The Bookseller | 2015-04-16 00:00:00 UTC ]
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Headline has acquired books by former cricketer Phil Tufnell, ex-boxer Ricky Hatton and rugby union player Adam Jones. Non-fiction publishing director Jonathan Taylor was behind the trio of acquisitions. Continue reading at The Bookseller
[ The Bookseller | 2015-04-16 00:00:00 UTC ]
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Athill will publish Alive, Alive Oh! next year, it is revealed, while O’Brien has a new novel about love on the wayDiana Athill published her previous memoir, a Costa award-winning, and bestselling, reflection on ageing and death, at the age of 90. Intending it to be her final book, she called... Continue reading at The Guardian
[ The Guardian | 2015-04-16 00:00:00 UTC ]
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Russian ebook subscription service Bookmate has agreed a deal with Bloomsbury, Faber Factory and Harlequin, which will add more than 15,000 backlist titles to its library. Faber Factory will provide Bookmate’s users with access to books from publishers including Atlantic Books, Allison &... Continue reading at The Bookseller
[ The Bookseller | 2015-04-15 00:00:00 UTC ]
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Actress Gillian Anderson and journalist Jennifer Nadel are writing a “revolutionary self-help guide for women”. WE is described as an “urgent and timely book for women, which offers a dramatically new path to fulfilment”. HarperNonFiction publisher Natalie Jerome and editorial director Carolyn... Continue reading at The Bookseller
[ The Bookseller | 2015-04-15 00:00:00 UTC ]
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A racy novel picking up attention at the London Book Fair has officially been set as the launch title of the new adult fiction imprint at Bonnier. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-15 00:00:00 UTC ]
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Five writers on the six-strong shortlist for this year’s Baileys Women’s Prize for Fiction – Rachel Cusk, Kamila Shamsie, Ali Smith, Anne Tyler and Sarah Waters – have all been shortlisted for the award before. The sixth novelist, Laline Paull, is shortlisted for her debut The Bees (Fourth... Continue reading at The Bookseller
[ The Bookseller | 2015-04-14 00:00:00 UTC ]
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Two Roads has acquired two novels by actress and ex-"Blue Peter" presenter Janet Ellis in a deal done just before the London Book Fair. Meanwhile Chatto & Windus, Hodder & Stoughton, Serpent's Tail and Penguin Press are among the other publishers announcing pre-LBF deals. Lisa Highton,... Continue reading at The Bookseller
[ The Bookseller | 2015-04-14 00:00:00 UTC ]
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Amazon.com Inc. and HarperCollins Publishers have agreed to a multiyear deal covering the sale of print and ebooks, the latest agreement between the Web retailer and a major publishing house... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2015-04-14 00:00:00 UTC ]
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Nielsen has signed an agreement with Chinese retail tracking service Openbook to share data on the international book market. The collaboration will increase the flow of information between the Chinese book market and those in the US and UK, with Openbook publishing weekly overall and... Continue reading at The Bookseller
[ The Bookseller | 2015-04-14 00:00:00 UTC ]
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HarperCollins president and c.e.o. Brian Murray has ramped up the publisher’s "unique global publishing programme”, announcing the acquisition of thriller writer Karin Slaughter in a four-book deal spanning world English rights and more than a dozen foreign languages. Murray told The Bookseller... Continue reading at The Bookseller
[ The Bookseller | 2015-04-14 00:00:00 UTC ]
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