Active Interest Media Launches In-House Content Marketing Unit

The debut of Catapult Creative Labs marks the enthusiast publisher's latest expansion into uncharted territory. The post Active Interest Media Launches In-House Content Marketing Unit appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-02-05 00:00:00 UTC ]
News tagged with: #enthusiast publisher #uncharted territory

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Oldie launches Soho Literary Festival

Written By: Charlotte Williams Publication Date: Tue, 05/07/2011 - 08:49 The Oldie magazine team is launching a new literary festival, based in London's Soho, with authors including Man Booker-winner Howard Jacobson and Michael Morpurgo set to appear. read more Continue reading at The Bookseller

[ The Bookseller | 2011-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary festival


Penguin and Sainsbury's launch bookclub site

Written By: Charlotte Williams Publication Date: Tue, 05/07/2011 - 09:44 Penguin and Sainsbury's are to jointly launch a new website to support the Sainsbury's Book Club, launching on 21st July. The Book Club will run from 7th July 2011 to July 2012. As reported in January, the book club this... Continue reading at The Bookseller

[ The Bookseller | 2011-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book club #21st july #including titles #lesley pearse #dawn french


Walker Books launches prize in tribute to late founder

Written By: Caroline Horn Publication Date: Fri, 01/07/2011 - 09:00 Walker Books has launched an award for new illustration to help mark the 20th anniversary of the death of the company's founder, Sebastian Walker. The Sebastian Walker Award will be run in collaboration with the MA course in... Continue reading at The Bookseller

[ The Bookseller | 2011-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book illustration #20th anniversary #cambridge school #presented annually #walker books


Media Decoder: Lawrence Steps Down as Norton's Editor In Chief

The longtime editor said that the coming of ebooks played a role in his decision. Continue reading at The New York Times

[ The New York Times | 2011-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #longtime editor #media decoder


Media Decoder: Conrad Black, Still in Prison, Finds Publisher for Memoir

The former newspaper baron, serving out a sentence for fraud and obstruction, will publish "A Matter of Principle" in the fall. Continue reading at The New York Times

[ The New York Times | 2011-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media decoder


"Spotify for books" service launches

Written By: Lisa Campbell Publication Date: Thu, 30/06/2011 - 15:58 An online view-on-demand books service dubbed “the Spotify of books” has launched today. 24symbols, created by a Spanish team co-founded by Justo Hidalgo, is offering access to 1,000 book titles for a subscription fee. The... Continue reading at The Bookseller

[ The Bookseller | 2011-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #read books #service launches #launched today #justo hidalgo #offering access #offers customers


Report: 138 Mags Launch, 74 Titles Fold in First Half 2011

As the publishing industry continues to recover from the economic recession, 138 magazines launched in the first half of 2011, according to online periodical database MediaFinder. In the first half of 2010, only 90 new titles came to fruition. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #economic recession


Macmillan to launch competition with "Daybreak"

Written By: Charlotte Williams Publication Date: Thu, 30/06/2011 - 09:27 Macmillan Children's Books is launching a national competition with ITV1's breakfast show, "Daybreak". read more Continue reading at The Bookseller

[ The Bookseller | 2011-06-29 00:00:00 UTC ]
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Media Decoder: The Question 'Who Is Herman Cain?' Soon To Be A Book

The Republican candidate has sold his memoir to the conservative imprint of Simon @ Schuster. Continue reading at The New York Times

[ The New York Times | 2011-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media decoder #herman cain #conservative imprint


The Atlantic Launches TheAtlanticCities.com

The Atlantic announces its expanded digital presence with TheAtlanticCities.com, headed by newly appointed senior editor Richard Florida, to be launched in September. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-28 00:00:00 UTC ]
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Women's Insitute launch libraries campaign

Written By: Graeme Neill Publication Date: Tue, 28/06/2011 - 09:53 The Women's Institute has launched a Love Your Libraries campaign following a vote to support the beleaguered sector at its recent annual general meeting. It is urging members to sign up to their local library and write to... Continue reading at The Bookseller

[ The Bookseller | 2011-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #libraries campaign #urging members #local library


Pan Mac launches Compass for digital backlist

Written By: Graeme Neill Publication Date: Mon, 27/06/2011 - 08:48 Pan Macmillan has launched a new imprint to bring backlist titles to readers as digital editions or print on demand titles. Macmillan Compass will be managed by fiction publisher Jeremy Trevathan and digital director Sara... Continue reading at The Bookseller

[ The Bookseller | 2011-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital backlist #digital editions #rights holders #digital pricing


Electronic gift cards to launch in Ireland this week

Written By: Lisa Campbell Publication Date: Mon, 27/06/2011 - 15:45 National Book Tokens will launch the Euro Gift Card in the Republic of Ireland for the first time this Friday. The Euro Gift Card is being introduced by NBT after “a great deal of interest” in the system following its launch... Continue reading at The Bookseller

[ The Bookseller | 2011-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great deal #press advertising #positive response


Beyond 'Event' Book Marketing

How do you promote a book effectively at a time when ebooks may stay in print indefinitely, but not have a physical presence in a store? Internet book marketer FSB Associates has just launched Amplify, a marketing strategy that brings together a list of related titles and creates a Web community... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book marketing #physical presence #marketing strategy #related titles


Media Decoder: Using E-Books to Sell More Print Versions

The publisher Algonquin is offering digital books at a discount or free to customers who buy certain trade paperback or hardback books. Continue reading at The New York Times

[ The New York Times | 2011-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media decoder #print versions #trade paperback #hardback books


David Roche launches new business

Written By: Graeme Neill Publication Date: Fri, 24/06/2011 - 11:14 Former Borders c.e.o. David Roche is working on a project to enhance reading as he launches his own business. Roche said David Roche Enterprises has been set up to "help exploit the links between the creative, media and... Continue reading at The Bookseller

[ The Bookseller | 2011-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david roche


Random House revives romance imprint as digital exclusive

Written By: Bookseller Staff Publication Date: Thu, 23/06/2011 - 07:15 Random House is to revive its 1980 romance imprint Loveswept as a digital-exclusive list. The ebooks will be published in a trans-Atlantic partnership with Transworld in the UK. The development follows the strong growth of... Continue reading at The Bookseller

[ The Bookseller | 2011-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital exclusive #strong growth #romance titles #digital realm


American Media, Inc. Buys OK! Magazine

After a month of speculation and reports of bids from Time Inc., American Media, Inc. announces it has purchased the U.S. edition of OK! Magazine from Northern & Shell. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american media #northern shell


Vintage Publishing launches Nigella ebooks

Written By: Charlotte Williams Publication Date: Thu, 23/06/2011 - 07:26 Vintage Publishing has released the first ebooks from Nigella Lawson, with her Kitchen and Nigella Express books now available in digital format. Lawson's Nigella Quick Collection app has also been updated with 30... Continue reading at The Bookseller

[ The Bookseller | 2011-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nigella lawson #digital format


Cox dubs agents who publish "foxes in hen house"

Written By: Philip Jones Publication Date: Wed, 22/06/2011 - 09:31 Literary agents who publish their clients' work were likened to foxes raiding the hen house at the Publishers Launch London conference held in London yesterday (Tuesday). Peter Cox, agent and founder of the agency Redhammer,... Continue reading at The Bookseller

[ The Bookseller | 2011-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #peter cox #richard mollet #publishers association #working harder #digital rights