ABC Entertainment president Karey Burke became the latest network exec to come out swinging against streaming competitors like Netflix during the Television Critics Association's summer press tour in LA. "We believe we offer creators a superior platform: big, broad audiences, all year long," said Burke. The ABC exec cited Nielsen data from its SVOD Content... Continue reading at 'AdWeek'
[ AdWeek | 2019-08-05 19:31:34 UTC ]
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The Centre for Literacy in Primary Education welcomes steep increase in representation, but warns there are ‘no quick fixes’The proportion of children’s books featuring a minority ethnic character has almost quadrupled in the last four years, according to a new survey – but researchers say “we... Continue reading at The Guardian
[ The Guardian | 2021-11-04 14:36:37 UTC ]
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The National Literacy Trust (NLT) is partnering with Penguin Random House (PRH) to form a national alliance addressing "the chronic lack" of investment in primary school libraries in the UK. Continue reading at The Bookseller
[ The Bookseller | 2021-11-02 10:42:55 UTC ]
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About 20 years ago, Oakland A's general manager Billy Beane used data and statistics to help his low-revenue team keep pace with wealthier competitors, making for a stronger roster. The resulting success inspired Michael Lewis' bestselling book Moneyball, which in turn led to Brad Pitt... Continue reading at AdWeek
[ AdWeek | 2021-11-01 21:30:00 UTC ]
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The Nielsen Impact Score is meant to help schools recruit players who can now make money off endorsement deals under ‘NIL.’ Continue reading at Advertising Age
[ Advertising Age | 2021-10-26 10:00:00 UTC ]
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Publisher Saqi Books is working with the Reading Agency to provide samples of its new title, Rise, to less confident and reluctant readers. Continue reading at The Bookseller
[ The Bookseller | 2021-10-25 18:43:56 UTC ]
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Oxford University Press (OUP) has published a global report on the digital divide in education, following the shift to online learning during the pandemic, which reveals disadvantaged students have been "significantly affected". Continue reading at The Bookseller
[ The Bookseller | 2021-10-25 04:47:23 UTC ]
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This post keeps spoilers to the bare minimum since the show will not air until October 28th.While Star Trek certainly has its share of young fans, it’s never been specifically for the kids. Sure, there was the animated show back in the ‘70s, but that was basically a continuation of the original... Continue reading at Engadget
[ Engadget | 2021-10-11 18:30:49 UTC ]
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Hearst builds a Youth + Wellness Group Airship to show advertisers potential opportunities for virtual, co-branded experiences that can reach young female gamers. The post Hearst launches blimp in the metaverse in a bid to show advertisers virtual co-branded opportunities appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-10-08 04:01:00 UTC ]
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The Mountains & Plains Independent Booksellers Assocation's annual trade show, its first in-person gathering since 2019 was a celebration of a community's resilience, as new booksellers were welcomed to the gathering. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-08 04:00:00 UTC ]
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In a letter to members of the American Booksellers Association, Bradley Graham, president of the ABA board, explained several updates the organization has made to its Ends Policies, announced a $3 million investment in IndieCommerce, and outlined other priorities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-08 04:00:00 UTC ]
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After expanding its streaming measurement capabilities this year, Nielsen is combining its three streaming metrics into a single measurement suite--and rebranding two of them. Streaming Video Ratings, SVOD Content Ratings and Digital Ad Ratings will now now be offered in one measurement suite,... Continue reading at AdWeek
[ AdWeek | 2021-10-07 12:00:00 UTC ]
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Women in espionage take center stage in “Red Widow,” “The Targeter,” “Life Undercover” and more. Continue reading at The Washington Post
[ The Washington Post | 2021-10-06 14:00:00 UTC ]
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As the industry continues to explore alternative measurement solutions in the wake of Nielsen's public stumbles, ViacomCBS is offering its advertisers a new set of measurement metrics to transact against, alongside stalwarts Nielsen and Comscore. VideoAmp has been added to the fold, in a new... Continue reading at AdWeek
[ AdWeek | 2021-09-28 13:00:00 UTC ]
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You no longer have to wonder just what Netflix's adaptation of Sandman will look like. Netflix has shared a teaser for The Sandman that reveals the pivotal moment when an occult ritual captures Morpheus (aka Dream, played by Tom Sturridge) and sets the story in motion. As author Neil Gaiman put... Continue reading at Engadget
[ Engadget | 2021-09-25 17:30:41 UTC ]
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Foxtel cannibalisation continues with News Corp adding news service Flash to streaming apps Binge and Kayo. Plus: newshounds or booze hounds?Rupert Murdoch may have turned 90 this year but his news empire continues to grow. A week after announcing a new UK TV channel, TalkTV, and a Sky News... Continue reading at The Guardian
[ The Guardian | 2021-09-24 03:27:25 UTC ]
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Bloomsbury has completed the acquisition of certain assets of Artfilms, the video streaming service of Contemporary Arts Media, as it expands its digital resources portfolio. Continue reading at The Bookseller
[ The Bookseller | 2021-09-22 17:59:05 UTC ]
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Confidence-building titles are continuing to boom across the children’s market as TikTok drives YA, The Bookseller’s Children’s Conference has heard. Continue reading at The Bookseller
[ The Bookseller | 2021-09-22 10:13:53 UTC ]
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The children’s book market has increased by more than 11% this year, boosted by picture books, non-fiction and a remarkable 61% growth in YA sales. Continue reading at The Bookseller
[ The Bookseller | 2021-09-20 01:05:47 UTC ]
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A series of promotions at Liturgical Press are part of the Catholic publisher’s efforts to strengthen its digital marketing outreach and enhance books on spirituality, mysticism, and monastic traditional wisdom. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-17 04:00:00 UTC ]
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British presenter Piers Morgan will join News Corp and Fox News Media and host a TV show that will air in the U.S., Britain and Australia Continue reading at ABC News
[ ABC News | 2021-09-17 00:42:43 UTC ]
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