ABA Kicks Off New Marketing Campaign

As Amazon's yearly two-day sales initiative, Prime Day, winds down on Wednesday, the ABA is launching a new marketing campaign, Boxed Out, that features provocative installations in front of six independent bookstores urging readers to avoid Amazon and shop local. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2020-10-14 04:00:00 UTC ]
News tagged with: #marketing campaign #prime day #shop local

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London Book Fair: Finland’s Market Continues to Swing to Subscriptions

In 2021, Finland's consumer base bought two digital books for every single print book sold, the Finnish Book Exchange, FILI, reports. The post London Book Fair: Finland’s Market Continues to Swing to Subscriptions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-05 06:06:58 UTC ]
More news stories like this | News stories tagged with: #subscriptions appeared #print book #digital books


Ukraine: Germany’s Börsenverein Joins Leipzig’s ‘Right to Peace’ Campaign

Ahead of the ceremony for the 2022 Leipzig Book Prize for European Understanding, demonstrators will call for Ukraine's 'Right to Peace.' The post Ukraine: Germany’s Börsenverein Joins Leipzig’s ‘Right to Peace’ Campaign appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-03-15 17:43:51 UTC ]
More news stories like this | News stories tagged with: #post ukraine #campaign appeared #book prize


Walter R. Mears, Pulitzer-winning reporter featured in classic book on campaign journalists, dies at 87

He was featured in Timothy Crouse's "The Boys on the Bus," about the 1972 presidential campaign, then won a Pulitzer in 1977. Continue reading at The Washington Post

[ The Washington Post | 2022-03-06 00:22:57 UTC ]
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Rights Edition: Nicolas Roche on BIEF’s New ‘Books From France’ and Paris Book Market

Interview:  A new event—the in-person Paris Book Market—leads BIEF's spring calendar in French publishing-rights activities. The post Rights Edition: Nicolas Roche on BIEF’s New ‘Books From France’ and Paris Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-02-25 17:34:51 UTC ]
More news stories like this | News stories tagged with: #rights edition #book market


ABA Town Hall Focuses on Board's Commitment to Free Speech

The ABA's hour-long Town Hall drew almost 200 participants, with booksellers celebrating the board’s increased diversity, but also concerned about changes made this past fall to the ABA Ends Policies regarding its view on freedom of expression. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-18 05:00:00 UTC ]
More news stories like this | News stories tagged with: #free speech


Ingram Forms Consumer Marketing Unit

The Ingram Content Group has created a new unit that will oversee a suite of consumer marketing services centered around its Reader Reach platform. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #ingram content group


Bradley Graham Steps Down as ABA Board President

Bradley Graham, co-owner of Politics and Prose bookstore, has stepped down as president of the American Booksellers Association's board after assuming the position in May 2021. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-01 05:00:00 UTC ]
More news stories like this | News stories tagged with: #bradley graham #prose bookstore


Southern New Mexico digital marketing firm reports big growth, aims to increase national presence

Fast-growing digital media company Sinuate Media is pivoting its business model with pre-packaged marketing platforms to help small companies compete with bigger fish. Sinuate CEO and founder Leah Messina told Business First that the knowledge needed to use digital marketing tools has increased... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2022-01-27 23:14:12 UTC ]
More news stories like this | News stories tagged with: #business model #learning curve #small businesses #digital media


Campaigns for Ishiguro, Rooney and Grohl shortlisted for PPC awards

Campaigns for titles by Kazuo Ishiguro, Sally Rooney and Dave Grohl are among those shortlisted for this year's Publishers Publicity Circle (PPC) Awards, which celebrate the best campaigns carried out by publicists in 2021. Continue reading at The Bookseller

[ The Bookseller | 2022-01-26 08:44:27 UTC ]
More news stories like this | News stories tagged with: #ppc awards


Dutch Writing Campaign returns for fourth year

The Dutch Foundation for Literature has announced the New Dutch Writing campaign will return to the UK for the fourth year.   Continue reading at The Bookseller

[ The Bookseller | 2022-01-25 17:20:43 UTC ]
More news stories like this | News stories tagged with: #fourth year


Cornerstone celebrates Fforde's latest with TV ad campaign

Cornerstone has created a TV advert featuring real readers to support the paperback publication of Katie Fforde’s novel A Wedding in the Country.  Continue reading at The Bookseller

[ The Bookseller | 2022-01-18 19:17:21 UTC ]
More news stories like this | News stories tagged with: #paperback publication #katie fforde


Which Audiobook Should Kick Off Your Reading Year?

Your first audiobook of the year sets the tone for the rest of the reading year. So how do you make sure to pick the right one? Continue reading at Book Riot

[ Book Riot | 2022-01-11 11:30:00 UTC ]
More news stories like this | News stories tagged with: #reading year #audiobook


NPD BookScan: US 2021 Market Unit Volume Up 9 Percent

Print book sales by volume in the United States was the highest ever recorded by NPD BookScan, with adult fiction as the leading growth category. The post NPD BookScan: US 2021 Market Unit Volume Up 9 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-01-11 03:46:38 UTC ]
More news stories like this | News stories tagged with: #adult fiction #print book


RBmedia Enters the German Audiobook Market

RBmedia has entered the German audiobook market using a two-step approach: forming RBmedia Verlag and acquiring German audiobook publisher ABOD to supply titles to the new unit. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-06 05:00:00 UTC ]
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Join the #FReadom Letter Writing Campaign to Combat Censorship!

The #FReadom campaign is asking you to write your school board with provided templates to support school libraries and access to information. Continue reading at Book Riot

[ Book Riot | 2022-01-04 11:39:00 UTC ]
More news stories like this | News stories tagged with: #combat censorship #school board #libraries


‘The Latinist’ is the perfect suspense novel to kick off your reading year

Set in the claustrophobic world of academia, this twisty tale by Mark Prins will remind you of Donna Tartt’s ‘The Secret History’ Continue reading at The Washington Post

[ The Washington Post | 2021-12-31 23:16:02 UTC ]
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ABA Cancels 2022 Winter Institute

Citing the alarming rise in recent infections from the Covid-19 coronavirus, the American Booksellers Association has cancelled the 2022 Winter Institute scheduled for February 13-16 in Cincinnati, Ohio. Refunds will be issued in January. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-12-28 05:00:00 UTC ]
More news stories like this | News stories tagged with: #covid-19 coronavirus #american booksellers association


Organisers urged to keep literary festivals hybrid in new campaign

More than 50 signatories, including Bonnier Books UK c.e.o. Perminder Mann and the Society of Authors, have urged literary festival organisers to keep festivals hybrid as part of a new campaign.  Continue reading at The Bookseller

[ The Bookseller | 2021-12-10 07:38:14 UTC ]
More news stories like this | News stories tagged with: #perminder mann #festivals hybrid #literary festival #bonnier


'Revamp marketing and publicity’, Gay and Uviebinené urge industry

Publishers and industry "gatekeepers" need to rethink and “revamp” the way they market books, authors Roxane Gay and Elizabeth Uviebinené have said. Continue reading at The Bookseller

[ The Bookseller | 2021-11-19 17:39:30 UTC ]
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Lawmakers Expand Inquiry into Library E-book Market

After questioning the Big Five publishers in September, Senator Ron Wyden (D-Oregon) and U.S. Representative Anna Eshoo (D-California) this week expanded their ongoing inquiry into the library e-book market with questions for nine major library e-book distributors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-19 05:00:00 UTC ]
More news stories like this | News stories tagged with: #e-book