ABA Added 87 New Member Stores in 2016

The 87 new members that joined ABA last year were spread across 32 states and the organization's growth is accelerating. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2017-01-26 00:00:00 UTC ]
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The New York Times Focuses New Ads on How It Reflects and Enriches Readers’ Lives

Vera, a cello player and Scrabble devotee, has been a New York Times subscriber for the past 75 years, developing her print habit somewhere around the Truman administration. These days, she's reading stories about Eugene O'Neill, TV dinners, book publishing and "getting older without getting... Continue reading at AdWeek

[ AdWeek | 2022-02-07 11:00:00 UTC ]
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Comic Book Stores Offer To Send Free Copies Of 'Maus' To Tennessee Students

A Tennessee school board removed the graphic novel about the Holocaust from middle school curriculums. Continue reading at HuffPost

[ HuffPost | 2022-02-02 08:44:58 UTC ]
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Roku Adds Nielsen’s Digital Ad Ratings Audience Guarantees Ahead of Upfront

When Roku and Nielsen struck a strategic alliance last March, users of connected TV's most popular platform were promised a major advertising upgrade. Roku, whose platform now has 56.4 million active accounts, is adding Nielsen's Digital Ad Ratings audience guarantees to its ad platform OneView,... Continue reading at AdWeek

[ AdWeek | 2022-02-01 14:00:00 UTC ]
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Bradley Graham Steps Down as ABA Board President

Bradley Graham, co-owner of Politics and Prose bookstore, has stepped down as president of the American Booksellers Association's board after assuming the position in May 2021. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-01 05:00:00 UTC ]
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Senator Mazie Hirono Added to Lineup as ALA's Inaugural LibLearnX Gets Underway

After years of discussion and planning, it's finally here: the American Library Association's new winter event, LibLearnX, will run through January 24. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-21 05:00:00 UTC ]
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Cornerstone celebrates Fforde's latest with TV ad campaign

Cornerstone has created a TV advert featuring real readers to support the paperback publication of Katie Fforde’s novel A Wedding in the Country. Continue reading at The Bookseller

[ The Bookseller | 2022-01-18 19:17:21 UTC ]
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Nielsen’s Latest CTV Tool Aims to Sharpen TV Ad Targeting

Ad measurement firm Nielsen released its latest Connected TV tool, Streaming Signals, so advertisers can target CTV audiences with sharper precision. CTV can seem a murky lens for certain advertisers--those used to the granular precision of digital ecosystems--to reach their intended audience... Continue reading at AdWeek

[ AdWeek | 2022-01-04 11:56:02 UTC ]
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ABA Cancels 2022 Winter Institute

Citing the alarming rise in recent infections from the Covid-19 coronavirus, the American Booksellers Association has cancelled the 2022 Winter Institute scheduled for February 13-16 in Cincinnati, Ohio. Refunds will be issued in January. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-12-28 05:00:00 UTC ]
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XPG's concept mouse has an SSD so you can store your games in it

Have you ever looked at your mouse and thought "it's fine, but kind of a big fat waste of space?" Gaming accessory company XPG apparently did, because it's just unveiled a concept mouse for CES 2022 with a built-in high-speed SSD drive stuffed inside, Digital Trends has reported. The XPG Vault... Continue reading at Engadget

[ Engadget | 2021-12-24 21:00:55 UTC ]
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Joan Didion, American journalist and author, dies at age 87

The unsparing observer of US culture, politics and public life won huge acclaim for her memoir The Year of Magical Thinking• Read Alex Clark’s interview with Joan Didion from February 2021• Obituary: Joan DidionJoan Didion, the eminent journalist, author and anthropologist of contemporary... Continue reading at The Guardian

[ The Guardian | 2021-12-23 17:19:56 UTC ]
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Joan Didion, who chronicled American decadence and hypocrisy, dies at 87

Her novels and essays explored the agitated, fractured state of the nation’s psyche. Continue reading at The Washington Post

[ The Washington Post | 2021-12-23 17:15:33 UTC ]
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Joan Didion, Revered Journalist and Novelist, Dies at 87

Joan Didion, one of the most widely respected journalists and writers of the latter half of 20th century, has died due to complications from Parkinson’s disease. She was 87. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-12-23 05:00:00 UTC ]
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Politics and Prose employees moved to unionize—then the store owners hired an anti-union law firm.

DCist reports that workers at DC’s indie bookstore Politics and Prose have decided to unionize, joining a growing list of bookstores (and other workplaces) that have unionized this year. If they do unionize, they’ll become the only bookstore in DC with a unionized workforce. But Politics and... Continue reading at Literrary Hub

[ Literrary Hub | 2021-12-17 16:47:07 UTC ]
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Snap, Nielsen: Snap Ads Drive Double the ROI for CPGs vs. Industry Benchmarks

Snap Inc. commissioned two analyses from Nielsen to help it quantify sales driven by ads on the Snapchat platform for advertisers in the consumer packaged goods and beauty categories in the U.S. The company said in a blog post that advertisers are turning to measurement strategy market mix... Continue reading at AdWeek

[ AdWeek | 2021-12-16 22:30:00 UTC ]
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Future of TV Briefing: How the TV ad measurement landscape has changed since summer

The Future of TV Briefing this week reviews the flurry of activity on the TV ad measurement front since the summer when the Media Rating Council stripped Nielsen of its accreditation and NBCUniversal opened the doors to alternative providers. The post Future of TV Briefing: How the TV ad... Continue reading at Digiday

[ Digiday | 2021-11-24 05:01:00 UTC ]
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Nielsen Will Measure TV Audiences For Individual Ads in C3 Overhaul

C3, TV's standard metric for commercial measurement since 2007, could be on its last legs. Nielsen said today it will create more precise Nielsen Individual Commercial Metrics, in which its audience estimates will be based on each individual ad, instead of overall commercial minutes. The switch,... Continue reading at AdWeek

[ AdWeek | 2021-11-22 14:00:00 UTC ]
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GLIBA Holds Virtual Meeting; Members Look Forward to In-Person Gatherings

Much of the discussion during GLIBA's annual membership meeting, held virtually, centered upon upcoming in-person gatherings. GLIBA also reported a spike in new members, with 205 stores, the highest in many years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-19 05:00:00 UTC ]
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John Lewis sued by self-published children’s author over Christmas ad

Fay Evans alleges a ‘striking similarity’ between the 2019 Excitable Edgar TV campaign and her 2017 book Fred the Fire-Sneezing DragonThe author of a self-published children’s book about a dragon that causes havoc with its fiery sneezes is suing John Lewis over its 2019 Christmas ad about a... Continue reading at The Guardian

[ The Guardian | 2021-11-16 14:46:45 UTC ]
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