AAM, MPA Team Up to Help Facilitate Cross-Platform Ad Sales

MPA's monthly cross-platform audience reports can now be integrated into publisher profiles for access by media buyers on AAM's platform. The post AAM, MPA Team Up to Help Facilitate Cross-Platform Ad Sales appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-06-08 00:00:00 UTC ]
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Facebook to Use Web Browsing History For Ad Targeting

Through its ubiquitous "like" buttons on publisher sites across the web, Facebook has long been able to watch the web surfing behavior of its 1.28 billion monthly users.Soon it will begin to use that information for ad targeting on Facebook.Facebook already enables retargeting to users who've... Continue reading at Advertising Age

[ Advertising Age | 2014-06-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad targeting #publisher sites #ad exchange


Amazon pulls Warner Bros movies from sales as trade dispute expands

Already in fracas with publisher Hachette, retailer pulls pre-orders such as The Lego Movie to pressure the studio over pricingFirst they came for Harry Potter's author, and now they have come for your Lego. Amazon has expanded its trade dispute with publisher Hachette by adding Warner Bros to... Continue reading at The Guardian

[ The Guardian | 2014-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher hachette #harry potter #online retailer


Hachette reveals Amazon digital sales share

Amazon has a 78% market share of Hachette Livre ebook titles in the UK and a 60% share in the US... Continue reading at The Bookseller

[ The Bookseller | 2014-06-11 00:00:00 UTC ]
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Sales Up at EDC, Earnings Fall

Revenues at Educational Development Corp. rose 2% in the fiscal year ended February 28, 2014, hitting $26.1 million, although accounting items dropped net earnings to $357,600 from $802,900 in fiscal 2013. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #earnings fall


Book Crowdfunding Platform Pentian Pays Writers and Readers

Spain's Pentian crowdfunding platform for books offers a new business model: paying 50% of profits from book sales to backers of the book and 40% to the author. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book sales #books offers #business model


How RebelMouse's Social Publishing Platform Can Make Your Traffic Sing Like The Dodo

The same content management system that helped The Dodo reach 1 million views in its first month is now available to all.When the animal news site The Dodo launched in January, it was able to bring in 1 million views in its first month without a single developer. That number has now grown to 7.5... Continue reading at Fast Company

[ Fast Company | 2014-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing platform #social web


Wylie opposes first sale for digital

Education publishers rely “heavily on the protections provided by copyright law in the US... Continue reading at The Bookseller

[ The Bookseller | 2014-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright law


107 Reasons to Love Foyles of Charing Cross Road

In appreciation of the reopening of London’s most famous bookshop, Foyles of Charing Cross Road, we look back on its history and into its future 107 ways. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-05 00:00:00 UTC ]
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Google Opens Exclusive Video Ad Market For Only Select Publishers And Brands

Google is launching a programmatic video marketplace that it says will only include premium publishers and select brands. Neal Mohan, vp of display and video advertising, announced the video ad platform today at a DoubleClick customer conference. The marketplace is called Google Partner Select... Continue reading at AdWeek

[ AdWeek | 2014-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher partners #premium publishers


Google Looks Beyond YouTube For Video Ad Dollars

Google has a new message for premium publishers: "Hey, let us help you sell your video ads."Google has created a new ad-buying program for premium publishers to automate their video ad sales in a bid to expand their video business beyond YouTube.The company already helps some publishers manage... Continue reading at Advertising Age

[ Advertising Age | 2014-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #premium publishers #video ads #video business #search giant


Bloomsbury takes global sales in-house

Bloomsbury is taking its international sales in-house for the first time, after 15 years of... Continue reading at The Bookseller

[ The Bookseller | 2014-06-03 00:00:00 UTC ]
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Native Ad Revenue May Be One Click Away With ‘Selfies’

Community news publishers everywhere are searching hard for new revenue. But who knew that dollars might be staring them virtually  in the face?   Broadstreet, which provides ad services to news publishers, is offering a new ad unit c ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad services #news publishers #ad unit


Minecraft helps to build sales of kids' non-fiction in Q1

This year is set to be a strong one for children’s non-fiction, with retailers reporting... Continue reading at The Bookseller

[ The Bookseller | 2014-06-02 00:00:00 UTC ]
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Willow Books for Sale

Another New England bookstore has put itself on the market. David Didriksen announced that he is retiring from the bookselling business and selling 18-year-old Willow Books and Café in Acton, Mass. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookselling business


Amazon halts sales of some Hachette books as publishing battle escalates

Hachette author Jeffery Deaver among those speaking out against Amazon's decision to stop selling certain Hachette titlesStray punches in a corporate slugfest knocked spectacles from authors noses and left readers with black eyes this week, after Amazon, the online retailer, stopped selling... Continue reading at The Guardian

[ The Guardian | 2014-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online retailer #titles published #put pressure


Quercus moves US sales to Hachette

Quercus is to move it sales and distribution services in the US to Hachette Book Group (HBG).... Continue reading at The Bookseller

[ The Bookseller | 2014-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #distribution services


No Sale, No Retirement--Just a Leaner, Meaner Ed Victor Ltd

Following the announcement last week that Sophie Hicks was setting sail on her own, it has emerged that Ed Victor Limited has been reconfigured following a retirement and a second departure to launch a new business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-20 00:00:00 UTC ]
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Heston Blumenthal and 'rockstar chef' books help stir sales for Bloomsbury

MasterChef among titles boosting revenues by 12.6%, with marketing campaign set for illustrated Harry Potter editionsThe chief executive of Bloomsbury has hailed "chefs as rockstars" after a surge in sales of titles from Heston Blumenthal, Raymond Blanc and MasterChef helped cook up bumper... Continue reading at The Guardian

[ The Guardian | 2014-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stir sales #digital sales #total sales #heston blumenthal


Sales Rise, Earnings Dip at Bloomsbury

Revenue at U.K.-based Bloomsbury rose 11% in the fiscal year ended February 28, 2014, to £109.5 million, compared to the previous year. Operating profit dipped to £7.7 million from £7.8 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-20 00:00:00 UTC ]
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First Quarter Sales Slipped at Lagardere

First quarter sales at Lagardère Publishing fell 6.2%, to 393 million euros compared to the first period ended March 31, 2013. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quarter sales