The coronavirus is causing many publishers to experience of bifurcation of their ad sales that’s led to an evaporation of the mid-sized deal. Many large digital publishers are finding the bulk of their deal flow is smaller deals. There are still the big fish to land with wide-ranging campaigns, according to CROs at four different […] The post ‘A tale of two cities’: The coronavirus is creating a barbell effect for publishers’ ad sales appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2020-05-18 04:00:00 UTC ]
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Canongate c.e.o. Jamie Byng has bought a memoir of a former publisher in the US whose life descended into "drug-fuelled chaos". Continue reading at The Bookseller
[ The Bookseller | 2018-10-19 00:00:00 UTC ]
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Johnston Press, which also publishes the Scotsman and the Yorkshire Post, is seeking a buyer. Continue reading at BBC News
[ BBC News | 2018-10-11 00:00:00 UTC ]
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Thoughts turn quickly to bustling Montréal when literary types mention Québec literature. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-21 00:00:00 UTC ]
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Facebook announced that it has begun the process of indexing news pages in order to determine which publishers should be included in the Ad Archive that it introduced in June. The Ad Archive, which is available globally, gives people the ability to search for ads related to politics or issues of... Continue reading at AdWeek
[ AdWeek | 2018-09-19 00:00:00 UTC ]
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Facebook is moving forward with its controversial Ad Archive with a new system that will decide whether to include individual publishers in the archive. The post Facebook rolls out system to include news publishers in its controversial Ad Archive appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-09-18 00:00:00 UTC ]
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Independent Tales from Publishing has bought the first authorised biography of new Arsenal FC manager Unai Emery. Continue reading at The Bookseller
[ The Bookseller | 2018-09-15 00:00:00 UTC ]
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Snapchat is launching a new feature with 26 publishers including CNN and NBC Sports. And unlike a lot of platform features, it doesn't require a ton of resources. The post A new Snapchat feature lets publishers create live stories out of users’ posts appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-09-13 00:00:00 UTC ]
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The policy requires advertisers to get certified to run ads that refer to an election or candidate, or advocate for big issues including abortion, civil rights and guns. The post Twitter tweaks Facebook with new issue ads policy that exempts publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-30 00:00:00 UTC ]
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Facebook Watch is still no jackpot. But Facebook is letting more publishers sell their own ad inventory and has warmed up to non-exclusive content. The post Facebook is playing nicer with publishers by easing up on ad and content restrictions appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-27 00:00:00 UTC ]
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Facebook has been testing a tool with five publishers including BuzzFeed to help them improve their reach on the platform. The post Continuing charm offensive, Facebook creates tool to boost news publishers’ reach on the platform appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-27 00:00:00 UTC ]
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In the months leading up to the US midterm elections, the big online sites that inadvertently hosted the worst manipulation back in 2016, like Facebook and Twitter, have adopted new advertising policies to enforce transparency. So has Google, which h... Continue reading at Engadget
[ Engadget | 2018-08-16 00:00:00 UTC ]
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‘The share of income from rights has steadily increased from 72 percent in 2013 to 80 percent in 2016,’ says the UK’s Publishers Association, in a report released this summer. By Porter Anderson, Editor-in-Chief | @Porter_Anderson In Five Years: A 90 Percent Rise in Rights Income hen Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-08-14 00:00:00 UTC ]
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To keep people engaged, the sweepstakes company is going big on social, creating a mobile app and weekly Facebook show. The post Publishers Clearing House is surviving the ad duopoly by selling engagement appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-06 00:00:00 UTC ]
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Orion is publishing a story of love, war, family and betrayal, based on the true story of a little-known massacre in Civitella, Italy during the Second World War. Continue reading at The Bookseller
[ The Bookseller | 2018-07-28 00:00:00 UTC ]
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Book publishing revenue increased 5.5% in the January to April period over the same period in 2017, according to figures released by the AAP as part of its StatShot statistics program. The year-to-date gains include a 4.4% sales increase in April over April 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-07-27 00:00:00 UTC ]
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American publishers’ total industry sales dipped slightly in 2017, but audio downloads continued to boom, rising by 28.8% year-on-year. Continue reading at The Bookseller
[ The Bookseller | 2018-07-25 00:00:00 UTC ]
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Intended 'to expand the boundaries of well-known series,' a new publishing company called Perilous Worlds heads for Frankfurter Buchmesse with game-designing authors on tap and some high-visibility fantasy brands to work with. The post Publisher Perilous Worlds Created To Advance Sci-Fi and... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-07-24 00:00:00 UTC ]
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Inside the DC Universe Experience at Comic-Con International in San Diego. DC Entertainment used the interactive experience to promote its upcoming streaming service. Continue reading at The New York Times
[ The New York Times | 2018-07-23 00:00:00 UTC ]
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After a change Facebook made June 28, you can now see how much publishers advertise on the platform. The post Here’s how many Facebook ads some publishers are running on their main pages appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-07-02 00:00:00 UTC ]
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