The main measurement companies, Nielsen and Comscore, say they're trying to update and change metrics, but buyers remain frustrated by the lack of progress. The post A ‘constant merry-go-round’: Nielsen and Comscore say the right things, but aren’t progressing fast enough for media buyers appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2021-09-30 19:04:53 UTC ]
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Nielsen Holdings NV has hired an investment bank to explore a sale of its tradeshow and event wing, Nielsen Expositions, multiple sources are reporting. Nielsen Expositions President David Loechner declined comment. Continue reading at Folio Magazine
[ Folio Magazine | 2013-03-11 00:00:00 UTC ]
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Google will launch an $81 million (€60 million) Digital Publishing Innovation Fund to assist French news organizations with their efforts to move their content online and to increase advertising revenues. President Francois Hollande an ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-03-04 00:00:00 UTC ]
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#content online
#innovation fund
For most b-to-b publishers, print has receded into a broader array of information services and marketing initiatives for brand partners, including events, digital and data. This is not news, but grappling with how this media mix impacts strategic focus going forward is still new. Continue reading at Folio Magazine
[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
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Just 12 hours after (already denied) rumors circulated that Barnes & Noble may ditch its Nook business, the company has had to make an announcement concerning its retail division. Thanks to SEC regulations, the company has had to 'fess up that majority shareholder and "founder*" Leonard... Continue reading at Engadget
[ Engadget | 2013-02-25 00:00:00 UTC ]
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Mimi Spencer and Dr Michael Mosley's The Fast Diet (Short Books) proved once again the... Continue reading at The Bookseller
[ The Bookseller | 2013-02-19 00:00:00 UTC ]
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Mimi Spencer and Michael Mosley's intermittent fasting guide, The Fast Diet (Short Books),... Continue reading at The Bookseller
[ The Bookseller | 2013-02-12 00:00:00 UTC ]
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Mimi Spencer and Michael Mosley's intermittent fasting guide, The Fast Diet, was comfortably... Continue reading at The Bookseller
[ The Bookseller | 2013-02-05 00:00:00 UTC ]
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The year 2012 opened in dramatic fashion with magazine media-related deals. From Hanley Wood’s recapitalization to the final sell-off the remaining segments of what once was the massive Ziff Davis, 2012 saw its fair share of deals that involved traditional media brands as well as the... Continue reading at Folio Magazine
[ Folio Magazine | 2013-01-30 00:00:00 UTC ]
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When it comes to book marketing, social media is a honeytrap, never quite delivering on its promises, but a few simple best practices can vastly improve your results. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-01-29 00:00:00 UTC ]
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Independent publisher Short Books has scored its first ever Official UK Top 50 number one. The... Continue reading at The Bookseller
[ The Bookseller | 2013-01-29 00:00:00 UTC ]
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"Try finding Harper's Magazine when you Google "magazines that publish essays" or "magazines that publish short stories" -- it isn't easy." No, Rick, no it's not. Continue reading at The Atlantic
[ The Atlantic | 2013-01-18 00:00:00 UTC ]
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Non-executive chairman of Blackwell's, Trevor Goul-Wheeker, has joined sports publishing firm... Continue reading at The Bookseller
[ The Bookseller | 2013-01-16 00:00:00 UTC ]
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Now that Rupert Murdoch is spinning off News Corp.’s publishing properties into a separate company, media observers have identified the Los Angeles Times as a likely target for acquisition. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-01-15 00:00:00 UTC ]
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A Nielsen BookScan survey reveals that in 2012 unit sales of paper books dropped more than 9 percent, more or less the same amount that they declined in 2011 and 2010. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-01-09 00:00:00 UTC ]
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Religion and spirituality publisher Darton Longman and Todd is publishing an "immediate... Continue reading at The Bookseller
[ The Bookseller | 2013-01-07 00:00:00 UTC ]
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Fresh from apparently wrangling online content fees from Google last month, Belgian newspaper websites will, in 2013, launch an industry-wide platform to take back their readers. Major Flemish- and French-language newspaper publishers, magazine publ ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-01-02 00:00:00 UTC ]
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Publishing and education company Pearson PLC agreed to invest $89.5 million for a 5 percent stake in Barnes & Noble Inc.'s digital-business unit, Nook Media LLC. Continue reading at AllThingsD
[ AllThingsD | 2012-12-29 00:00:00 UTC ]
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Unlike the owners of a physical tome, buyers of ebooks are licensees with lots of limitations. It's time to change the rules.There's a crass old joke about how you can never buy beer, just rent it. Who would think that the same joke applies to book buying in the digital age? Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-12-22 00:00:00 UTC ]
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Nielsen is linking up with consumer insight company Kantar Worldpanel in an association that will... Continue reading at The Bookseller
[ The Bookseller | 2012-12-19 00:00:00 UTC ]
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It comes as no surprise that Nielsen BookScan's top-selling print book lists for 2012 are dominated by Fifty Shades and the Hunger Games. See what else is on the lists. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-12-15 00:00:00 UTC ]
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