8 of This Week’s Most Telling Marketing Stats, From Earnings Calls to a Surge in Fashion Sales

In the midst of all our town halls, Latin dance breaks and golf tournaments on Zoom, April zoomed by at an alarmingly rapid pace. With the calendar turning to May, it's officially Q1 earnings season. Plus, Nielsen dives into what sports fans are watching in the absence of sports. Here are the eight stats from... Continue reading at 'AdWeek'

[ AdWeek | 2020-05-01 20:05:11 UTC ]
News tagged with: #sports fans #nielsen

Other Publishing stories related to: '8 of This Week’s Most Telling Marketing Stats, From Earnings Calls to a Surge in Fashion Sales'


Freedom insiders confirm bid for O.C. Register ahead of next week's auction

Bankrupt newspaper publisher Freedom Communications confirmed Friday that a group of inside investors, including developer Mike Harrah, has submitted a bid for the company's assets. That sets up a three-way competition for Freedom, the owner of the Orange County Register and Riverside... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #riverside press-enterprise


PW Picks: Books of the Week, March 14, 2016

This week: studying the dead, and a brilliant adventure yarn set aboard a Yorkshire whaler. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-11 00:00:00 UTC ]
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Book Deals: Week of March 14, 2016

Sally Kim closes her first deal as Putnam’s editorial director, Booker Prize–nominee Paul Kingsnorth closes a double at Graywolf, Norman Ollestad sells his new novel to Counterpoint, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #booker prize


This Week's Bestsellers: March 14, 2016

This week’s regional nonfiction bestsellers help readers answer the big questions, from how best to live to what’s good for the dinner table. Plus Oscar’s touch proves golden for the winning adaptations, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #readers answer #big questions #dinner table


8 Notable Startups at SXSW in Recent Years That Were Either Breakouts or Busts

A year ago, livestreaming app Meerkat made a splash as one of the latest major startups to break out at South by Southwest Interactive. But with growing competition in live video from behemoths Twitter and Facebook, the company is pivoting to become a video-based social network, Re/code reported... Continue reading at AdWeek

[ AdWeek | 2016-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #live video #high note


Lagardere Publishing Earnings Inched Ahead in 2015

Lagardere reported that EBIT rose by 1 million euros in 2015 over 2014, to 198 million euros, in its publishing division. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing division


How Apple boosted ebook prices and accidentally tanked sales

Apple suffered a final defeat in its legal fight with the US Justice Department over ebooks this week, when the Supreme Court refused to hear the company's appeal. Continue reading at Stuff

[ Stuff | 2016-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #legal fight #justice department


Time Inc. and YouTube Network StyleHaul Form Partnership to Serve Marketers

Time Inc., the magazine publisher striving to build its business in other platforms, and StyleHaul, described in a 2014 profile as "the largest fashion network on YouTube you've never heard of," have signed a multiyear advertising partnership.The two companies will go to market together when... Continue reading at Advertising Age

[ Advertising Age | 2016-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #disclose terms


Playboy's Sales Pitch to This Whiskey Brand Included a Shot of Instagram Ads

If you visit Playboy.com between now and St. Patrick's Day (March 17), you'll see ads for Tullamore D.E.W., the blended Irish whiskey. Then, if you jump onto Instagram, you'll be retargeted with a 30-second video commercial from the same marketer.   Such retargeting isn't at all new, but... Continue reading at AdWeek

[ AdWeek | 2016-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #months ahead #native advertising #social giant #social platform


International Hot Book Properties, Week of March 7, 2016

The self-published debut by a Norwegian crime fiction blogger draws interest, along with a backlist novel being billed as a Japanese 'One Hundred Years of Solitude.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published debut #hundred years


PW Appoints Associate Publisher, Expands Sales Department

Formerly regional sales director, Joe Murray has been promoted to associate publisher at Publishers Weekly, while Julia Molino joins the company as regional sales director. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-07 00:00:00 UTC ]
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Facebook Just Added Data to Help Brands See If They're Driving Offline Sales

Facebook Atlas, the social platform's ad server that extends far beyond its own site and apps, is getting a few noteworthy updates today.  The Menlo Park, Calif.-based company is announcing Offline Actions, which lets Atlas-using marketers upload their own point-of-sale data and view it... Continue reading at AdWeek

[ AdWeek | 2016-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social giant #mobile devices


Cookbook of the week: "Eat Your Drink: Culinary Cocktails"

Cookbook of the week: "Eat Your Drink," by Matthew Biancaniello (Dey Street Books, $22.99.) Spend much time bar-hopping around Los Angeles, and you'll inevitably run into Biancaniello (bald head, great hat collection) sooner or later — and not a few of his cocktails. Biancaniello started out... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-05 00:00:00 UTC ]
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Book Deals: Week of March 7, 2016

Soho closed a doubleheader; Balzer + Bray signed a new duology by Sara Raasch; and Greenwillow books signed Kimberley Derting. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals


This Week's Bestsellers: March 7, 2016

Grab your TARDIS-blue pencil: the ‘Doctor Who Coloring Book’ is the #1 book in the country. Plus a cookbook by 'Sport Illustrated' swimsuit model Chrissy Teigen debuts at #1 in Hardcover Nonfiction, book 7 in Kazu Kibuishi’s Amulet graphic novel series is #1 in Children’s Frontlist Nonfiction,... Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coloring book #hardcover nonfiction #kazu kibuishi


PW Picks: Books of the Week, March 7, 2016

This week: new Dana Spiotta, redeeming the "Kama Sutra," and the quest to find the true age of the universe. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kama sutra


'Brexit will lead to legal challenge and mess,' Cable tells IPG

Brexit will lead to “gross uncertainty, legal challenge and mess”, former business secretary Vince Cable has told the IPG Conference today in a discussion about the creative industries and business. Continue reading at The Bookseller

[ The Bookseller | 2016-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #legal challenge #creative industries


E-book Sales Tumbled in October

Sales of adult ebooks dropped 22.0% in the month, compared to same period last year, according to figures released by the Association of American Publishers through its StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #figures released #american publishers


Black viewership of the Oscars was only slightly down; Latino audience grew by 8%

The running theme of the 88th Academy Awards was #OscarsSoWhite, but black viewership of the ABC telecast held up compared with last year. Data from Nielsen showed that 3.22 million African Americans tuned in, just 2% under last year’s total. African American viewers made up 9.4% of the total... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #total audience #nielsen showed


With Earnings Up in Q3, B&N States Plan to Open New Concept Stores

Although revenue at Barnes & Noble fell 1.8% in the third quarter, net income increased 11.2%. While delivering its latest earnings report, the retailer also said it is planning to open four new concept stores by April 2017. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #concept stores