6 Tips for Boosting Newsletter Open Rates

For many magazines, the majority of online traffic is derived from a key aspect of the publishing business: e-newsletters. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-10-03 00:00:00 UTC ]
News tagged with: #online traffic #publishing business

Other Publishing stories related to: '6 Tips for Boosting Newsletter Open Rates'


Pratchett retains pole as Barnes bags Booker boost

Written By: Philip Stone Publication Date: Tue, 25/10/2011 - 15:51 Terry Pratchett's Snuff (Doubleday) was narrowly the bestselling book in the UK last week, outselling Martina Cole's 18th novel, The Faithless (Headline), by just 768 copies. Snuff, which last week became the fastest-selling... Continue reading at The Bookseller

[ The Bookseller | 2011-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #full week #uk bookshops #opening week #bestselling book #faithless headline #british novelist #records began


Hughes & Hughes opens in former Waterstone's store

Written By: Lisa Campbell Publication Date: Tue, 25/10/2011 - 07:50 Hughes & Hughes has opened a branch in a former Dublin Waterstone’s store, creating 14 jobs. The bookseller claimed the outlet in Dublin’s Jervis Centre is the country’s first pop-up bookshop. The 6,000 square-metre space... Continue reading at The Bookseller

[ The Bookseller | 2011-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sells books


Apple's Newsstand Boosting Mag Sales, But Will it Last?

Finally, publishers have a reason to cheer Apple. In the 10 days since Apple launched its Newsstand for the iPad and iPhone, many are reporting big spikes in sales of their digital editions. Ease of discovery is a big reason for the sales increase; titles are now collected in one place rather... Continue reading at AdWeek

[ AdWeek | 2011-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paid subs #high hopes #tiny part #kindle fire #strategy based #tablet market


House Beautiful Uses Watermark To Gain Visitor Info, Boost Engagement

Hearst’s House Beautiful magazine is taking advantage of the newest publishing technology trend—digital watermarks—to provide expanded content options and to tap insights about readers. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #boost engagement #taking advantage


Open Road launches Iconic E-Books

Written By: Charlotte Williams Publication Date: Tue, 18/10/2011 - 15:19 Digital publisher Open Road is launching a new imprint, Iconic E-books, with Erica Jong's Fear of Flying and Alice Walker's The Color Purple to be among its first titles. The Iconic E-Books titles will be those that have... Continue reading at The Bookseller

[ The Bookseller | 2011-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #erica jong #alice walker #color purple #literary fiction


Wylie: 50% royalty rate ‘to be the norm'

Written By: Philip Jones Publication Date: Fri, 14/10/2011 - 14:30 Literary agent Andrew Wylie believes a 50% digital royalty rate will become widely accepted by publishers once the digital "shake-out" settles down. Speaking to The Bookseller from the Frankfurter Hof, Wylie said digital... Continue reading at The Bookseller

[ The Bookseller | 2011-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing #digital distributors #widely accepted


Torbay Bookshop to stay open

Written By: Lisa Campbell Publication Date: Wed, 12/10/2011 - 11:13 The Torbay Bookshop in Paignton has made a dramatic U-turn on its decision to close after purchasing a franchise in Thorntons chocolates. Husband-and-wife team Matthew and Sarah Clarke announced their decision to sell the... Continue reading at The Bookseller

[ The Bookseller | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stay open #torbay bookshop


Child on top as Super Thursday boosts sales

Written By: Philip Stone Publication Date: Tue, 04/10/2011 - 15:47 Six hardback books released on “Super Thursday” (29th September) sold more than 10,000 copies in their three days on sale last week, helping book sales soar past the £30m mark for the first time since December last year. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-04 00:00:00 UTC ]
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Hachette opens Dubai office

Written By: Charlotte Williams Publication Date: Thu, 29/09/2011 - 12:08 Hachette UK is opening a sales and marketing office in Dubai to cover the Middle East, with Matt Cowdery taking on the role of sales manager, Middle East. Group commercial director Richard Kitson said: "The establishment... Continue reading at The Bookseller

[ The Bookseller | 2011-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing office #sales manager #sales operations #sales operation #middle east


"Eye-opening" shortlist revealed for Royal Society prize

Publication Date: Tue, 27/09/2011 - 08:30 Titles on words, waves and the periodic table have made it through to the final six for the Royal Society Winton Prize for Science Books, described as an "intensely rewarding and eye-opening" shortlist by the judges. Guy Deutscher’s Through the Language... Continue reading at The Bookseller

[ The Bookseller | 2011-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shortlist revealed #periodic table #science books #william hill #disappearing spoon


Amazon opens digital lending across US

Written By: Graeme Neill Publication Date: Wed, 21/09/2011 - 12:05 Amazon has made books for the Kindle available across 11,000 local libraries in the United States. Customers can search for books on their local library's website and choose a book to borrow. Once selected, customers can choose... Continue reading at The Bookseller

[ The Bookseller | 2011-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle device #amazon account #local library #make notes


Daunt's flat rate discount "could hit author royalties"

Written By: Benedicte Page Publication Date: Fri, 16/09/2011 - 08:31 Waterstone’s proposed higher discount, flat rate terms for publishers, put forward in exchange for scrapping promotion fees, could hit author royalties, according to agents and the Society of Authors. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #put forward


Ratings for App Functionality: Who Made the Top Grade?

Nothing turns a tech user off faster than system malfunctions. In the arms race the app market has shaped up to be, publishers are debuting their offerings as quickly as they can produce them. Unfortunately, this often does not leave time to work out the final kinks of download issues, faulty... Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #arms race


WH Smith "delighted" as Westfield Stratford opens

Written By: Lisa Campbell Publication Date: Tue, 13/09/2011 - 16:07 W H Smith said it is “delighted” to have a new branch in Westfield Stratford City as the £1.45bn complex opened its doors for the first time to customers today (13th September). The branch is based on the lower ground floor of... Continue reading at The Bookseller

[ The Bookseller | 2011-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wh smith #shopping complex #east london #early november


Retailers hail strong and open Christmas

Written By: Charlotte Williams and Lisa Campbell Publication Date: Mon, 12/09/2011 - 09:15 Comic actor James Corden, star chef Jamie Oliver and actress Joanna Lumley are among the most hotly tipped authors for Christmas 2011, with retailers looking to capitalise on one of the strongest... Continue reading at The Bookseller

[ The Bookseller | 2011-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leading retailers #christmas bestsellers #charlotte williams


One Day top as new releases fail to boost market

Written By: Philip Stone Publication Date: Tue, 06/09/2011 - 16:04 David Nicholls' One Day (Hodder) remains comfortably the bestselling book in the UK. The novel, which currently tops the Amazon, Apple and Waterstone's ebook charts, sold 83,050 physical copies of its original and tie-in... Continue reading at The Bookseller

[ The Bookseller | 2011-09-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk booksellers #previous week #bestselling book #ebook charts #popular purchase #james patterson


Pearson goes open source with Plug and Play

Written By: Anna Richardson Taylor Publication Date: Thu, 01/09/2011 - 08:53 Pearson has embraced an open-source approach to digital content, making its proprietary content available to third-party digital developers. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open source #digital content


Smiths News boosts business with airline and ebook business

Smiths News, the newspaper and magazine wholesaler, has completed the purchase of the remaining assets of Dawson Holdings, which include its ebook unit and its newspaper and magazine airline distribution business. Continue reading at Media Week

[ Media Week | 2011-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook business #smiths news #dawson holdings


Indie opened by A A Milne's son to close after 60 years

Written By: Lisa Campbell Publication Date: Thu, 18/08/2011 - 12:15 A Dartmouth bookshop opened by the son of Winnie-the-Pooh author A A Milne is closing down after 60 years. The Harbour Bookshop on Fairfax Place was opened in 1951 by Christopher Robin Milne, the inspiration for the character... Continue reading at The Bookseller

[ The Bookseller | 2011-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harbour bookshop #caroline abram


Food Network Magazine Raises Rate Base for Sixth Time in Two Years

Once identified as the most notable magazine launch of the year in 2009, Hearst's Food Network magazine is continuing to ride a wave of reader enthusiasm with the announcement of its sixth rate base increase since the title went live. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sixth time