6 Questions for 1843, The Economist’s Newly Relaunched Lifestyle Mag

The Economist Group has relaunched its quarterly lifestyle title, 1843, with a new editor and new design, promising deep dives into style, food, travel and technology—feature articles on the topics that might interest readers of the company's flagship magazine, but wouldn't necessarily appear in the pages of The Economist itself. If all of that sounds familiar, you aren't imagining things. The company essentially did the same thing three years ago, rebranding The Economist's then-nine year-old sister title Intelligent Life as 1843 (named after the year The Economist was founded) and expanding the content mix to include profiles, travel writing and fashion shoots on thicker, higher-quality paper stock. What's different this time around—apart a new tagline and a slightly tweaked, greatly enlarged logo—is a trimmed-down rate base, increased annual subscription rate and, perhaps most crucially, a series of new digital offerings and integrations with The Economist's digital channels, from a new website and a podcast to a digital edition available to Economist subscribers through the brand's mobile app. To hear more about the strategy behind the latest iteration of the magazine, we had some questions for 1843 editor Rosie Blau—who joined The Economist in 2010 and most recently served as its China correspondent—and Mark Beard, The Economist's senior VP of global subscriber acquisition and publisher of 1843. Folio: Why was now the right time to relaunch 1843—what were you seeing... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-04-02 00:00:00 UTC ]
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EUP sees 6% revenue rise, appoints Allin and Mason

Edinburgh University Press saw a further year of rising sales for the 12 months to end July 2018, with total revenues of £3.43m, 6% up on the previous year. Continue reading at The Bookseller

[ The Bookseller | 2018-09-12 00:00:00 UTC ]
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Juvenile Segments Drive 6% Unit Gain at the End of August

Unit sales of print books in the week ended Sept. 2, 2018, rose 6% over the comparable week in 2017 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-09-07 00:00:00 UTC ]
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Five questions for... Lauren Child

Author, illustrator and Waterstones Children’s Laureate Lauren Child talks to us about her new book and balancing her workload.   Continue reading at The Bookseller

[ The Bookseller | 2018-08-24 00:00:00 UTC ]
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Google AMP beat Facebook Instant Articles, but publishers start to question AMP’s benefits

A new Chartbeat study found only one-third of publishers see clear evidence of a traffic increase from the fast-loading articles format. The post Google AMP beat Facebook Instant Articles, but publishers start to question AMP’s benefits appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-23 00:00:00 UTC ]
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Teens Shun Print Mags, MPA Takes USPS to Task, and More News & Notes

Adolescents abandoning print... It's not especially groundbreaking to report that teens are largely abandoning books and magazines in favor of smartphones. What is notable about the American Psychological Association's new report on adolescent media use in the U.S.—one of the most comprehensive... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-22 00:00:00 UTC ]
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Librarians Question Tor’s E-book Embargo

Librarians have been looking at the data and they say Macmillan’s recent claim that library ebook lending is having a “direct and adverse” impact on science fiction publisher Tor’s retail ebook sales appears to be more fiction than science. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-17 00:00:00 UTC ]
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Are We Asking the Wrong Questions About Magazines? Linda Thomas Brooks Thinks So

Although magazine media got plenty of attention earlier this year due to the blockbuster deals made by Meredith and Hearst to acquire Time Inc. and Rodale, respectively, as well as the ripple effects each deal caused, the months that followed were relatively quiet. And as the expression goes, no... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-16 00:00:00 UTC ]
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Greg James webchat – post your questions now

The Radio 1 DJ is about to take over the breakfast show – and will answer your questions in a live webchat from 12.30pm on Monday 13 August 11.46am BST The breakfast show host on BBC Radio 1 is one of the most talked-about jobs in the country, requiring sparkling banter unfeasibly early in the... Continue reading at The Guardian

[ The Guardian | 2018-08-10 00:00:00 UTC ]
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Chevy Parts and Truck Tires Dominate the Best Recalled Ads in Auto Mags

Endemic ads were completely in the driver’s seat when it came to ads in automotive magazines this March. According to GfK MRI’s Starch Advertising Research, ads for Chevy parts and Nitto truck tires performed particularly well in consumer recall, together garnering four of the top six positions... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-09 00:00:00 UTC ]
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International Hot Book Properties, Week of August 6, 2018

This week's hot books include a 1,000-page, five-volume German novel, and a Flemish debut. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-07 00:00:00 UTC ]
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Watch Hearst Mags Chief Content Officer Joanna Coles exit by treadmill

The rumor that Hearst Magazines' Chief Content Officer Joanna Coles would be leaving the company broke on Friday (see this New York Post story), and it wasn't exactly a surprise (given that she was just passed over for the company's presidency). What is a surprise is how she chose to make it... Continue reading at Advertising Age

[ Advertising Age | 2018-08-07 00:00:00 UTC ]
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Book to Film Deals, Week of August 6, 2018

Among the notable book-to-film deals this week is a nonfiction book on women's suffrage which sold to Amblin TV with Hillary Clinton attached as a producer, and Netflix's purchase of a memoir by the founder of Nike. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-07 00:00:00 UTC ]
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PW Picks: Books of the Week, August 6, 2018

This week: a William Shakespeare mystery, plus the drug company that addicted America. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-03 00:00:00 UTC ]
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This Week's Bestsellers: August 6, 2018

Fox News legal analyst Gregg Jarrett has the #1 book in the country with ‘The Russian Hoax.’ Plus Kevin Kwan’s ‘Crazy Rich Asians’ gets ready to hit the big screen, and newcomer Rosie Walsh’s ‘Ghosted’ gets some love from Liane Moriarty. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-03 00:00:00 UTC ]
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Book Deals: Week of August 6, 2018

An L.A. yogi strikes a six-figure deal, Berkley buys a debut at auction, Jill Soloway nabs the first two books for her new imprint at Amazon, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-03 00:00:00 UTC ]
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Four questions for...Liz Calder on The English Patient

On 8th July, Michael Ondaatje’s The English Patient was named the Golden Booker winner; the best novel to have won the prize in its 50-year history. Liz Calder, co-founder of Bloomsbury publishing, tells Natasha Onwuemezi how the business came to sign the book, and the reason for its enduring... Continue reading at The Bookseller

[ The Bookseller | 2018-08-01 00:00:00 UTC ]
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Sean Spicer Takes Questions Again, This Time Peddling His Book

Sean Spicer, the former White House press secretary, signing a copy of his new book, “The Briefing,” this week. In interviews on his book tour, Mr. Spicer has acknowledged some fault for perpetuating falsehoods from the lectern. Continue reading at The New York Times

[ The New York Times | 2018-07-26 00:00:00 UTC ]
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Economist Group Nears Agreement to Sell CQ Roll Call

The Economist Group is nearing a deal to sell CQ Roll Call to SaaS firm FiscalNote in exchange for an 18 percent stake in the company, according to an announcement released Wednesday. Expected to be finalized later this year, the proposed deal would see the London-based publisher become the... Continue reading at Folio Magazine

[ Folio Magazine | 2018-07-25 00:00:00 UTC ]
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Smart, cool … and in print: how indy mags became all the rage

Whether you’re a ‘free spirit’ or one of the ‘gentlefolk’, there’s a new and handsome journal for youIt started as a rebellious trend: a stylish stand against the march of technology and the fast pace of the digital age. But now the vast range of independent magazines on offer in Britain is... Continue reading at The Guardian

[ The Guardian | 2018-07-22 00:00:00 UTC ]
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Virago podcast relaunches

Virago has re-launched its podcast, a monthly celebration of books, reading, writing and women’s voices, featuring selected writers from its stable. Continue reading at The Bookseller

[ The Bookseller | 2018-07-07 00:00:00 UTC ]
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