2015 market growth underpinned by colouring, courgettes and YouTubers

Regular readers of The Bookseller will be aware of the three trends driving the print renaissance: adult colouring books, clean eating titles and psychological thrillers. Thus far in 2015, total sales are up 6% year on year through Nielsen BookScan, with a good deal of that down to 2015 breakout stars such as Paula Hawkins, “Deliciously” Ella Woodward and Johanna Basford. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-12-14 00:00:00 UTC ]
News tagged with: #6% year #print renaissance #psychological thrillers #total sales #nielsen bookscan #good deal #paula hawkins #johanna basford

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Subscriptions will help drive digital growth, says FutureBook Survey

E-books are continuing to provide the strongest growth in digital, according to early results of the FutureBook Digital Census, with a majority of respondents expecting the subscriptions model to become the most viable new model to emerge in the marketplace. So far more than 1,000 respondents... Continue reading at The Bookseller

[ The Bookseller | 2014-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #early results #push sales #enhanced ebooks


It's Time to Take a Responsive Approach to Content Marketing

Lots of companies are grouping a few writers and designers together and proclaiming themselves "brand newsrooms," but most of the messaging that comes out of newsrooms like these feels stale and awkward. The culprit? Process. Most brands won't let a single Tweet, Facebook image, or banner ad out... Continue reading at Advertising Age

[ Advertising Age | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content producers #banner ad


Publishing houses are throwing book deals at YouTube 'stars'

Let's say you can't get enough of it'sGrace (above) on YouTube but you're taking a week-long no-tech camping trip soon and aren't excited about missing her wit and charm. Well, host Grace Helbig's book Grace's Guide: The Art of Pretending to Be a... Continue reading at Engadget

[ Engadget | 2014-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing houses


In the Name of Content Marketing, Leo Burnett to Share Client Work With Huffington Post

The rise of content marketing and native advertising occasionally makes for strange bedfellows, as in a recent alliance between ad agency Leo Burnett and digital publisher The Huffington Post, which the companies plan to announce Monday.Under the agreement, HuffPost Partner Studio, the... Continue reading at Advertising Age

[ Advertising Age | 2014-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #announce monday #in-house team #produce content #ad agency


Minecraft maker talks movies, YouTube and why it's not making birthday cakes

Mojang COO Vu Bui: Licensing is a small portion of our business and we want to keep it that wayWhat is Minecraft? Its a game, obviously: one that its developer Mojang has sold nearly 54m copies of across computers, consoles and mobile devices so far.Its a series of books published by Egmont that... Continue reading at The Guardian

[ The Guardian | 2014-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #products sold #small portion #mobile devices


Indonesia 2015: An Appetizer Awaits in Frankfurt in 2014

Indonesia, prior to its turn as Guest of Honor in 2015 at the Frankfurt Book Fair, is serving up a top roster of authors and thinkers to whet your appetite for next year. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-06 00:00:00 UTC ]
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Verizon Names J. Crew Executive to New Role of Marketing Chief

Verizon Communications is turning to apparel chain J. Crew Group Inc. for marketing inspiration as the largest U.S. wireless carrier confronts an escalating price battle.Diego Scotti, the head of marketing at J. Crew, will take over the new role of CMO at Verizon starting next week, the company... Continue reading at Advertising Age

[ Advertising Age | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american express #mobile video


Religion Update Fall 2014: Mormon Studies Sees Steady Growth

Oxford has emerged as the major player in Mormon studies and has been releasing several titles a year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major player


Frankfurt Book Fair 2014: Nielsen: E-books Growth Continues in U.S. and U.K.

E-book sales continue to grow in both the U.S. and U.K., but to varying degrees. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #varying degrees


Christian Fiction Writers Meet Amid Shrinkage, Growth

In a year in which four publishers closed, paused, or slimmed down their fiction lists, members of the American Christian Fiction Writers held their annual conference Sept. 25-27 in St. Louis to honor their best, talk shop, and see who was still standing, though all agreed there are still... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #talk shop #hybrid authors #traditional means


Minecraft, YouTube, David Walliams and more: children's books in 2014

What we learned from The Bookseller Childrens Conference about how kids are reading and how publishers are respondingIn 2014, childrens books are facing more competition than ever from other forms of entertainment, particularly digital: games, apps, YouTube and social networking.Does this mean... Continue reading at The Guardian

[ The Guardian | 2014-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #childrens books #digital opportunities #david walliams #social networking


MoCCA Moves to Chelsea; Names First 2015 Guests

The Society of Illustrators, the organizer of MoCCA Arts Festival, the annual indie comics show, announced plans to move the show to a new venue in 2015 in addition to releasing names of the initial guest artists for 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #announced plans


Storytel and Mofibo look for new markets

Two Scandinavian companies offering ebook subscription services, Storytel and Mofibo, are going... Continue reading at The Bookseller

[ The Bookseller | 2014-09-24 00:00:00 UTC ]
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The Invisible Growth in the Industry…or WYSIATI

BISG award-winner Judith Appelbaum reflects on changes in the industry and explains why the lack of statistics on self-publishing is misleading us all. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-09-18 00:00:00 UTC ]
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PA manifesto backs market inquiry

A government-initiated inquiry into the online-physical and ebook sectors in the UK, a digital... Continue reading at The Bookseller

[ The Bookseller | 2014-09-18 00:00:00 UTC ]
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On Books in Translation in the American Market

The German Book Office's Riky Stock spoke to editors and publishers about the factors at play when considering publishing a translation in the US market. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american market


Bonnier looking to acquire, plans fast growth

Bonnier Publishing is on the scout to acquire other publishing companies as it seeks to double... Continue reading at The Bookseller

[ The Bookseller | 2014-09-02 00:00:00 UTC ]
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Picador Classic list for 2015

Picador is to launch a new paperback Picador Classic list, with the first titles to be released... Continue reading at The Bookseller

[ The Bookseller | 2014-09-01 00:00:00 UTC ]
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With Nearly 3 Billion Views, the Enigmatic 'DisneyCollector' Fascinates Children on YouTube

This week's most viewed Web series video isn't a song, dance, skit or prank. It's a simple unboxing video of the Play Dough Sparkle set featuring the Disney Princesses, uploaded by none other than the secretive DisneyCollector. The video, which has been viewed more than 43 million times since... Continue reading at AdWeek

[ AdWeek | 2014-08-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buzzfeed reported #ariana grande #extremely successful #pure views #data sources #proprietary score #helps judge


How to Establish Robust Trade in Emerging Ebook Markets

For an ebook distributor to succeed in a developing market they need to adapt to methodologies, in particular payment mechanisms, already prevalent in that market. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook distributor