Thursday night’s NFL Kickoff Game wasn’t exactly one for the ages, but the 17-punt, 13-point defensive struggle between the Green Bay Packers and Chicago Bears still managed to scare up a three-year ratings high for NBC. According to Nielsen live-plus-same-day data, the Packers’ 10-3 win over the hometown Bears averaged 22 million viewers and a 12.8 household rating, making it the most-watched season opener since the Panthers and Broncos served up 25.2 million viewers and a 14.6 rating back in 2016. Streaming on NBC’s digital platforms added another 627,000 viewers to Thursday night’s overall deliveries. NBC’s linear TV viewership was up 16 percent compared to last season’s rain-delayed Falcons-Eagles matchup (19 million), and edged the 2017 Chiefs-Patriots table-setter by some 200,000 viewers, or 1 percent. While the low scoring and a dearth of explosive offensive plays could have cast a pall over the ratings, the NFC North hatefest proved compelling enough to make it the most-watched sporting event since Super Bowl LIII. The Kickoff Game currently stands as the year’s 17th most-watched broadcast, slotting between CBS’s post-Super Bowl premiere of the short-lived “World’s Best” (22.2 million) and the 61st Annual Grammy Awards (19.9 million). Incidentally, NBC’s final linear deliveries measured up to our August 23 projection (“20 NFL games advertisers can’t afford to ignore”) of 22.1 millions viewers and a 12.5 rating. It’s a gift. As expected, last night’s broadcast... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-06 21:11:16 UTC ]
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Scholastic estimated Wednesday morning that 'Harry Potter and the Cursed Child Parts One and Two' sold more than two million copies in North American in its first two days of sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-03 00:00:00 UTC ]
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Orion Spring is publishing a guide for novice gardeners by self-taught gardener Hollie Newton, following a three-way auction. Continue reading at The Bookseller
[ The Bookseller | 2016-07-30 00:00:00 UTC ]
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Jojo Moyes’ Me Before You duology has sold over a million copies across all editions, as sequel After You (Penguin) spent a third week running as the Official UK Top 50 number one. Continue reading at The Bookseller
[ The Bookseller | 2016-07-20 00:00:00 UTC ]
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Many digital media businesses chase readers on the largest scale possible, all the better to attract advertisers that want to spread their messages widely. But big reach comes at a cost -- in quality, in resources -- that isn't always justified by the ad rates online.Unfortunately the niche game... Continue reading at Advertising Age
[ Advertising Age | 2016-07-15 00:00:00 UTC ]
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The sudden popularity of the smartphone video game Pokémon Go is sending people into bookstores and, in some cases, driving up sales at those stores. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-07-13 00:00:00 UTC ]
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Libraries across the country continue to be threatened with closure, with councils proposing to close 22 venues altogether across Swindon, Gateshead and Coventry. Continue reading at The Bookseller
[ The Bookseller | 2016-07-08 00:00:00 UTC ]
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Until last week, Louise Linton was a little-known Scottish actress living in California, whose most prominent roles were guest spots in the television shows "CSI: NY" and "Cold Case" and the movies "Intruder" and "Cabin Fever." Now, thanks to a self-published memoir she wrote about her... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-07-06 00:00:00 UTC ]
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Ever since Facebook introduced its Instant Articles feature last year, publishers have been wondering how the move would play out.The lure is clear: Facebook provides exposure and traffic despite the fact that Instant Articles do not link to the publishers' sites. For Facebook, A-list content... Continue reading at Advertising Age
[ Advertising Age | 2016-06-30 00:00:00 UTC ]
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PopJam, the social app for children, now has more than one million users, according to owner SuperAwesome. Continue reading at The Bookseller
[ The Bookseller | 2016-06-30 00:00:00 UTC ]
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'Our publishing industry is complex and vibrant,' says publisher Karina Bolasco, who speaks on October 18 as The Philippines' analyst in Frankfurt Book Fair's The Markets: Global Publishing Summit. The post ‘Draw That Roadmap to the World’: The Philippines’ Karina Bolasco appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-06-28 00:00:00 UTC ]
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Company signs over $50 million in deals with 140 companies and celebrities for Facebook Live content. The post Facebook Pays Publishers Over $50 Million to Start Using Live Video appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-06-23 00:00:00 UTC ]
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Thousands of Maryland consumers who bought electronic books at artificially inflated prices will get their share of $9 million in credits and checks from Apple this week, Maryland Attorney General Brian E. Frosh said Monday.The credits, first announced in March, are part of a $400 million... Continue reading at Baltimore Sun
[ Baltimore Sun | 2016-06-21 00:00:00 UTC ]
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These games got us pumpedThis isn’t your normal “best PC games of E3” roundup.Even though E3’s traditionally been a console show, the number of PC games announced at E3 2016 positively exploded. The “Day Zero” press events from the big publishers alone revealed nearly 50 new PC titles. There’s... Continue reading at PC World
[ PC World | 2016-06-17 00:00:00 UTC ]
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Penguin Random House (PRH) Children’s is set to publish a series of books about Terraria, a video game that allows players to build their own environment. Continue reading at The Bookseller
[ The Bookseller | 2016-06-07 00:00:00 UTC ]
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FloSports, which covers niche sports like volleyball and Brazilian jiu-jitsu, grew subscribers by 22 percent after changing up its Facebook content and advertising strategy. The company now puts up nearly 400 videos per month on Facebook and has started targeting users based on characteristics... Continue reading at Digiday
[ Digiday | 2016-06-07 00:00:00 UTC ]
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Revenue rose 11.0% over fiscal 2015, to C$994.2 million, and the chain had net earnings of C$28.6 million in fiscal 2016 compared to a loss of C$3.5 million in fiscal 2015. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-31 00:00:00 UTC ]
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Laughing Star Wars Chewbacca mask lady drives James Corden to work, Simpsons actor has a treat for graduates and a very happy wolfGame of Thrones fans who enjoy the cutting jibes and razor-sharp wit of Tyrion Lannister will love our Family Guy parody featuring Stewie Griffin as the Peter... Continue reading at The Guardian
[ The Guardian | 2016-05-27 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended May 22, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-27 00:00:00 UTC ]
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The era of the living room computer finally has its last—and maybe most important—piece: Lapboards. Razer’s Turret finally shipped in late April and today Corsair announced that its competing Lapdog ($120 on Newegg) is available for purchase.It’s been a long time coming. We’ve been seeing... Continue reading at PC World
[ PC World | 2016-05-26 00:00:00 UTC ]
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Independent publisher of user manuals Haynes is to close its US and Swedish bases and axe 41 jobs due to falling demand for print manuals. Continue reading at The Bookseller
[ The Bookseller | 2016-05-19 00:00:00 UTC ]
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