10 ways to kill an intern

OK, first of all, nobody is going to teach you how to actually kill an intern. Instead, this is about how I almost killed our interns by unintentionally breaking their hearts. Through exit interviews, I became newly empathetic to their struggles. Even when you’re young and talented, it’s not easy to break into our business without the resources and connections to get that coveted first job.  The Apollo51 program is a network of creative shops committed to doing just that. It comprises 18 agencies, including Droga5, BBH, BBDO, Grey and Mekanism, the last of which is my workplace, with a goal of launching the careers of diverse future talent. We’ve been able to curate our internship programs into one that ensures there is more diversity at the ground level of our creative teams—at least 51 percent diverse talent, to be exact.  Here are 10 tips that can benefit your intern program this summer:  Be clear about hiring expectations Be clear up front that an internship might not result in a full-time job offer. And to alleviate the broken hearts, use your connections, social platforms and resources to help them find jobs. Preach your purpose Imagine an intern’s first day at the office. New outfit and a venti cup of eagerness. Out of the elevator and straight into the cynical salt mine of a hectic creative department. Let’s ensure that interns’ first impression is a positive one. On Day One, have an agency principal tell the company’s origin story, higher purpose and vision... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-07-17 07:00:00 UTC ]
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Correction: Picture of the Day, April 10, 2014

In the April 10 edition of PW Daily, Harlan Coben's editor, Ben Sevier, was misidentified in the caption for the Picture of the Day. He is the editor in chief of Dutton, Coben's publisher, not Little, Brown. We regret the error. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-11 00:00:00 UTC ]
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This Week in Children's Apps: April 10, 2014

This week in children's apps, we feature educational apps reviewed and approved by experts at the Smithsonian. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-10 00:00:00 UTC ]
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Authors on the Air April 10, 2014: Martin Goldsmith

Martin Goldsmith, author of "Alex’s Wake: A Voyage of Betrayal and a Journey of Remembrance"(Da Capo, 9780306823220) will appear on MSNBC TV's "Hardball with Chris Matthews" on Thursday, April 10. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-10 00:00:00 UTC ]
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Amazon to open bookstore on International Space Station

Amazon is to open a bookstore selling physical books on the International Space Station (ISS).... Continue reading at The Bookseller

[ The Bookseller | 2014-04-01 00:00:00 UTC ]
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8 Ways Oyster Books Can Rule the Ebook Subscription Market

In the six months since its debut, the $14 million Oyster ebook subscription platform has yet to take off. What's lacking? What could be improved? We advise. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-25 00:00:00 UTC ]
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Book Comps Fell 10% at Hastings

Comparable store sales of books fell 10.7% at Hastings Entertainment in the year ended January 31, 2014, compared to 2012. Sales also fell 8.2% in the fourth quarter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-24 00:00:00 UTC ]
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Project Black Sky: Superheroes, The Dark Horse Way

In a comics marketplace crowded with works by The Big Two, is there room for another superhero universe, let alone another superhero publisher? Dark Horse publisher Mike Richardson thinks so. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-18 00:00:00 UTC ]
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Pastor's church responds after he allegedly buys his way onto NYT bestseller list

'Outside counsel advised our marketing team to use Result Source,' Mars Hill Church said of Pastor Mark Driscoll's decision to pay a marketing company to ensure his book was a bestseller. 'While not uncommon or illegal, this unwise strategy is not one we had used before or since, and not one we... Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-03-13 00:00:00 UTC ]
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5 Ways To Lock In Your Customers Using Online Communities

How positioning your business model around your most engaged customers will reap beaucoup returns.As a long-time comic book artist, fan, and professional, I have experienced firsthand how comics collectors travelled long distances to meet up with others who shared these passions. In the 1990s,... Continue reading at Fast Company

[ Fast Company | 2014-03-11 00:00:00 UTC ]
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Even if 'bossy' could be banned, there are far better ways to boost girls' self-esteem | Hadley Freeman

Facebook's Sheryl Sandberg and Beyoncé want to ban the word 'bossy' as disparaging to women. It's a good start, but there's so much more to be done. Here are my top tipsThat growing numbers of girls suffer from issues of self-esteem during adolescence – ones that can be carried over into... Continue reading at The Guardian

[ The Guardian | 2014-03-11 00:00:00 UTC ]
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Book Deals: Week of March 10, 2014

Tor seeks ‘Truth’ from Dennard, gets ‘Unnoticed’ by Brockway and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-10 00:00:00 UTC ]
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Upcoming Comics Events: March 10, 2014

Planet Comicon in Kansas City, MO; Indiana Comic Con in Indianapolis, IN; Ales Kot & Tradd Moore in Winter Park, FL; J.H. Williams III in San Francisco, CA; London Super Comic Con in London, U.K. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-10 00:00:00 UTC ]
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Pastor reportedly buys his way onto New York Times bestseller list

Mark Driscoll reportedly paid the firm ResultSource Inc. hundreds of thousands of dollars to secure a place on the NYT bestseller list for his book. It's only the latest story of companies who will work to ensure a book makes it onto a bestseller list. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-03-08 00:00:00 UTC ]
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PW Picks: Books of the Week, March 10, 2014

This week, Philip Marlowe returns, how Paris became Paris, and the book that powerful people don't want you to read. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
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Gibbs Smith Keeps Doing It His Way

When Gibbs Smith relocated his eponymous publishing company from California to the family farm in Layton, Utah, in 1973 he converted an old barn into offices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
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International Women's Day: eight interviews

To celebrate International Womens Day today (8th March), we republish The Bookseller's author... Continue reading at The Bookseller

[ The Bookseller | 2014-03-07 00:00:00 UTC ]
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The 10 Best Movies That Were Never Made

From a Pink Floyd/Dali version of "Dune" to Kubrick's "Napoleon," these are the best movies you'll never see. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-21 00:00:00 UTC ]
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The Way Publishers Cash In Twitter Referrals Now (Hint: More Ads)

Much bandwidth has been consumed discussing the effects of Facebook's recent algorithm change to favor sites offering "high quality" content. It's been said to hurt viral sites like Upworthy -- a notion the site's founders have denied -- while rewarding other publishers including Mental... Continue reading at Advertising Age

[ Advertising Age | 2014-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high quality #make money


Self-publishing: is it killing the mainstream?

In genre fiction, going it alone is beginning to look a much more dependable route to successBrenna Aubrey self-published her debut romance novel At Any Price on the Amazon Kindle on 9 December 2013. One month later At Any Price had netted a total profit of £16,588. Aubrey's success is far from... Continue reading at The Guardian

[ The Guardian | 2014-02-14 00:00:00 UTC ]
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Penguin's withdrawal of The Hindus causes international outcry

Major writers including Arundhati Roy and Neil Gaiman condemn 'egregious' suppression of Wendy Doniger's book under pressure from Hindu nationalistsMajor authors from Arundhati Roy to William Dalrymple and Neil Gaiman have condemned Penguin's controversial removal of Wendy Doniger's book The... Continue reading at The Guardian

[ The Guardian | 2014-02-13 00:00:00 UTC ]
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