The social network is a fact of life for any company that creates content. And the new reality will require lots of adjustment.The day many marketers and publishers have dreaded has arrived: Facebook is changing its algorithm to send less traffic to content sites.Read Full Story Continue reading >> [ Source: Fast Company | 2016-07-01 00:00:00 UTC ]
At Gawker Media, co-founder Nick Denton has made commenting a particular obsession, even building an in-house online commenting system, Kinja. The quality of that discussion doesn’t always carry over to Facebook, though. So Gawker built a tool to pull in comment threads to run at the end of its... Continue reading >> [ Source: Digiday | 2016-07-01 00:00:00 UTC ]
For Business Insider, Facebook Live means more live news and events coverage. The publisher is now doing six live streams per day across its Business Insider, Business Insider UK, Tech Insider and Insider pages. The content, which is overseen by a four-person team, focuses on covering big news... Continue reading >> [ Source: Digiday | 2016-07-01 00:00:00 UTC ]
Facebook will make changes to its news feed rankings, highlighting posts from friends and family over those from publishers and brand pages that users have "liked". Continue reading >> [ Source: Stuff | 2016-06-30 00:00:00 UTC ]
Ever since Facebook introduced its Instant Articles feature last year, publishers have been wondering how the move would play out.The lure is clear: Facebook provides exposure and traffic despite the fact that Instant Articles do not link to the publishers' sites. For Facebook, A-list content... Continue reading >> [ Source: Advertising Age | 2016-06-30 00:00:00 UTC ]
With its latest algorithm tweak, Facebook said it will favor posts from friends and families over publishers. That's generally bad for publishers, which have been increasingly building their distribution strategies around the social behemoth. Within them, the ones with the most shareable content... Continue reading >> [ Source: Digiday | 2016-06-30 00:00:00 UTC ]
Would you rather get your news directly from publishers or from your Facebook friends?If you've been feeling like Facebook is clogging up your News Feed with too many dispiriting news stories and not enough cute baby pictures, this one's for you: The social network is tweaking its algorithm yet... Continue reading >> [ Source: Fast Company | 2016-06-30 00:00:00 UTC ]
Facebook is to give posts by users' friends and family greater prominence - a move that may challenge professional publishers. Continue reading >> [ Source: BBC World | 2016-06-30 00:00:00 UTC ]
Even as Facebook plans on de-emphasizing publisher-posted content in users' news feeds in favor of posts from friends and family, video seems to be on the way up. According to data compiled by SocialFlow, a social analytics company used by many major publishers, video content posted by... Continue reading >> [ Source: AdWeek | 2016-06-30 00:00:00 UTC ]
The modified algorithm will place higher value on posts by friends, family, and colleagues — at the expense of media brands. The post Facebook’s Latest News Feed Change Sounds Like Bad News for Publishers appeared first on Folio:. Continue reading >> [ Source: Folio Magazine | 2016-06-30 00:00:00 UTC ]
Facebook has published for the first time a list of “News Feed Values,” Facebook’s secret sauce of what makes the algorithm tick. The social network is adjusting the recipe with a heavy helping of content from friends and family, likely an attempt to get people to share more, given that there... Continue reading >> [ Source: Digiday | 2016-06-29 00:00:00 UTC ]
It's a fact: Most publishers rely on Facebook for a significant portion of their referral traffic. As such, they watch carefully as Facebook makes decisions about what kind of content to prioritize in the all-important News Feed product that is at the center of the social network.On Wednesday,... Continue reading >> [ Source: Advertising Age | 2016-06-29 00:00:00 UTC ]
Expect to see more pictures of your friends' pets and wedding announcements from extended family members in your Facebook news feed in the coming weeks. And expect to see less news. In yet another blow to publishers that have spent years building audiences to build traffic and revenue, the... Continue reading >> [ Source: AdWeek | 2016-06-29 00:00:00 UTC ]
Windows 10 is a great desktop operating system, and for the most part, OEMs have manufactured some solid hardware to showcase it. Respectable companies like HP and Dell have done Microsoft proud with some truly satisfying touch-friendly laptops. Unfortunately, Microsoft has been a bit deficient... Continue reading >> [ Source: Betanews | 2016-06-28 00:00:00 UTC ]
As Facebook, Google, Apple and Snapchat compete for audiences and advertising, they're providing new outlets for publishers to distribute their news content, but some publishers have been bigger beneficiaries than others. BuzzFeed, CNN and The New York Times are three whose resources, scale and... Continue reading >> [ Source: Digiday | 2016-06-24 00:00:00 UTC ]
Company signs over $50 million in deals with 140 companies and celebrities for Facebook Live content. The post Facebook Pays Publishers Over $50 Million to Start Using Live Video appeared first on Folio:. Continue reading >> [ Source: Folio Magazine | 2016-06-23 00:00:00 UTC ]
You might have a few extra dollars to spend on Amazon this week, all courtesy of Apple. On Tuesday, Amazon started issuing refunds as part of Apple’s price-fixing settlement. If you purchased a qualifying ebook from Amazon, you will be automatically receiving credits in your account. All you... Continue reading >> [ Source: PC World | 2016-06-22 00:00:00 UTC ]
Ticketmaster isn't the only site giving you freebies this week. Thanks to a class-action lawsuit, Apple is paying for Amazon account credit for people who bought certain ebooks between April 2010 and May 2012. You can check here to see if you've got any settlement money in your account. Amazon... Continue reading >> [ Source: Los Angeles Times | 2016-06-22 00:00:00 UTC ]
Following a court ruling that it was involved in ebook price-fixing with five publishers, Apple has started the process of paying back $400m in refunds. Despite agreeing to pay out the thick end of half a billion dollars, Apple denies doing anything wrong. Interestingly, the payouts will not... Continue reading >> [ Source: Betanews | 2016-06-22 00:00:00 UTC ]
Thousands of Maryland consumers who bought electronic books at artificially inflated prices will get their share of $9 million in credits and checks from Apple this week, Maryland Attorney General Brian E. Frosh said Monday.The credits, first announced in March, are part of a $400 million... Continue reading >> [ Source: Baltimore Sun | 2016-06-21 00:00:00 UTC ]