The winners and losers of Facebook’s news feed change

With its latest algorithm tweak, Facebook said it will favor posts from friends and families over publishers. That's generally bad for publishers, which have been increasingly building their distribution strategies around the social behemoth. Within them, the ones with the most shareable content and those that have mastered video will likely fare the best. But the changes suggest that plain-vanilla news content and medium-sized publishers that are heavily dependent on Facebook for audience will be on the losing side. The post The winners and losers of Facebook’s news feed change appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-06-30 00:00:00 UTC ]

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The winners and losers of Facebook’s news feed change

With its latest algorithm tweak, Facebook said it will favor posts from friends and families over publishers. That's generally bad for publishers, which have been increasingly building their distribution strategies around the social behemoth. Within them, the ones with the most shareable content... Continue reading at Digiday

[ Digiday | 2016-06-30 00:00:00 UTC ]
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