You Talked About These New TV Shows, but Did You Watch? Mostly, Yes

In a series of September and October posts (the most recent one right here), Ad Age has been taking a broad view of the "social buzz" surrounding the fall TV season's new shows. We worked with the Keller Fay Group, a market-research firm that specializes in tracking "real world" conversations -- not just what you see on Twitter and Facebook -- to generate the chart you see here. As promised, we're wrapping up by checking the correlation between word-of-mouth buzz and ratings.The WOM data is based on interviews with a cross-section of 4,343 Americans ages 13-69 who were interviewed (from Sept. 23-Oct. 13, divided across the three weekly studies we published in preceding weeks) about 29 new high-profile TV shows that premiered in September or October. The ratings column draws from Nielsen's Live+7 data for the same period as the word of mouth survey. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-11-01 00:00:00 UTC ]
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London Book Fair 2014: PW Talks with Kobo President Michael Tamblyn

Is Kobo the anti-Amazon? On the floor of the London Book Fair, we caught up with Kobo's newly installed president and chief content officer Michael Tamblyn to talk about the value of partnerships. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-09 00:00:00 UTC ]
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Can We Please Stop Talking About Al Gore

People keep asking me about Al Gore. I wrote a book, Windfall, about who will profit from climate change. On book tour and in advance of the latest bleak report from the Intergovernmental Panel on Climate Change, I've been traveling around the country talking about our warmer future. I can't... Continue reading at Slate

[ Slate | 2014-04-08 00:00:00 UTC ]
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PW London Book Fair Show Daily: Day 1, April 8, 2014

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[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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Tasting Menu: Five Food Books to Watch for in May 2014

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[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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Print isn't dead after all, magazine biz shows signs of revival

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[ Crains New York | 2014-03-29 00:00:00 UTC ]
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Fighting Racism at Home and Abroad: PW Talks with Max Brooks

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[ Publishers Weekly | 2014-03-28 00:00:00 UTC ]
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BBC axes Review Show

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[ The Bookseller | 2014-03-27 00:00:00 UTC ]
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PW Talks with Michael Marissen: A Tainted 'Messiah'?

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[ Publishers Weekly | 2014-03-24 00:00:00 UTC ]
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[ The Bookseller | 2014-03-18 00:00:00 UTC ]
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Q&A: Dwell Talks Carrying One Editorial Voice from Page to Store

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[ Folio Magazine | 2014-03-14 00:00:00 UTC ]
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[ Publishing Perspectives | 2014-03-12 00:00:00 UTC ]
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[ Publishers Weekly | 2014-03-12 00:00:00 UTC ]
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Upworthy’s Founder Talked At SXSW… And You’ll Never Guess What He Said

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[ The Guardian | 2014-03-11 00:00:00 UTC ]
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[ Publishers Weekly | 2014-03-10 00:00:00 UTC ]
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[ The Guardian | 2014-03-10 00:00:00 UTC ]
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Julia Bradbury quits BBC's Countryfile for ITV show

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[ The Guardian | 2014-03-03 00:00:00 UTC ]
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[ The Guardian | 2014-03-02 00:00:00 UTC ]
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Bio Channel's Website to Outlive the TV Network

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[ Advertising Age | 2014-02-28 00:00:00 UTC ]
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PW Talks with Rabbi Amy Eilberg: Building Peace

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[ Publishers Weekly | 2014-02-26 00:00:00 UTC ]
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2014 TV Upfront and Digital NewFront Calendar

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[ Advertising Age | 2014-02-19 00:00:00 UTC ]
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