Once upon a time, many publishers wanted to establish authority on every topic, and cover everything they possibly could. Today, a growing number of them still want to cover everything, but now they're trying to build standalone brands around each interest or topic. Case in point: The Scope, a health-focused editorial brand created by The Huffington Post, which a small team is trying to grow on platforms including Facebook and Twitter. Using content created by existing HuffPo staff and other content partners, the Scope will see what resonates with an audience on platforms before expanding into newsletters, other platforms, events and so on. The post With The Scope, Huffington Post joins the vertical craze appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-01-27 00:00:00 UTC ]
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Severn House publisher Kate Lyall Grant is joining Joffe Books as publishing director, to be succeeded at Severn House by Joanne Grant. Continue reading at The Bookseller
[ The Bookseller | 2021-10-08 16:06:12 UTC ]
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The Comic Book Legal Defense Fund has added comics writer Amy Chu, editor Joseph Illidge, and fan fixture Pam Noles to its board of directors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-06 04:00:00 UTC ]
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The 2021 Digiday Technology Awards are recognizing the tech companies driving the digital media industry forward. See this year's nominees. The post Yieldmo, Quotient and InMobi join this year’s Digiday Technology Awards nominees appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-10-05 18:30:00 UTC ]
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In rather heartwarming news, bestselling novelist James Patterson is working with Scholastic Book Clubs to tackle literacy inequity. On Monday, Scholastic announced that Patterson had donated $1.5 million to help launch “The United States of Readers,” a classroom initiative created to address... Continue reading at Literrary Hub
[ Literrary Hub | 2021-09-28 17:26:56 UTC ]
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The New Atlantic and Southern Independent Booksellers Associations (NAIBA and SIBA) kicked off a combined virtual fall conference on September 27, marking the second year in a row that the two organizations have joined forces to offer educational programming, author readings, and editor buzz picks. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-28 04:00:00 UTC ]
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The Covid-19 lockdowns have drastically altered book trade events and made a number of them more accessible, but how can we ensure they remain so in the years to come? Continue reading at The Bookseller
[ The Bookseller | 2021-09-26 16:12:25 UTC ]
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Doug Wallace has been appointed to the board of Andrew Nurnberg Associates International (ANAI). Continue reading at The Bookseller
[ The Bookseller | 2021-09-24 02:12:19 UTC ]
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Williams’s urgent novel takes place on the shore of a rotting lake, where a group of eco-warriors has gathered. Continue reading at The Washington Post
[ The Washington Post | 2021-09-23 13:46:54 UTC ]
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John Murray Press m.d. Nick Davies and Bradford Literature Festival c.e.o. Syima Aslam have been appointed to the Creative UK Council. Continue reading at The Bookseller
[ The Bookseller | 2021-09-17 05:25:59 UTC ]
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Chimene Suleyman, Nii Ayikwei Parkes and Patrice Lawrence have been named among the judges of the 2022 Jhalak Prizes. Continue reading at The Bookseller
[ The Bookseller | 2021-09-15 03:48:02 UTC ]
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Sophie Lambert has been appointed to Bookshop.org's advisory board, as the company continues to grow and embarks on future development plans. Continue reading at The Bookseller
[ The Bookseller | 2021-09-08 04:20:35 UTC ]
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Decision rejecting appeal in Voller defamation case means companies will be likely to ban comments on more social media postsGet our free news app; get our morning email briefingSome of Australia’s biggest media companies have lost a bid in the high court to escape liability for defamatory... Continue reading at The Guardian
[ The Guardian | 2021-09-08 03:33:03 UTC ]
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Booksellers focused on the nuts-and-bolts of indie bookselling in a post-pandemic world, with Wednesday roundtables on gift bundles and boxes and hosting virtual events especially well attended by Ci9 booksellers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-03 04:00:00 UTC ]
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Independent children’s bookshop Round Table Books has hired Meera Ghanshamdas as its new director. Continue reading at The Bookseller
[ The Bookseller | 2021-09-01 06:07:32 UTC ]
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Novelist Jessie Burton and children's book author Smriti Halls are among the judges confirmed for the 2021 Costa Book Awards, which celebrates its 50th anniversary this year. Continue reading at The Bookseller
[ The Bookseller | 2021-08-31 23:06:55 UTC ]
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Quercus Non Fiction has pre-empted The Birth Debrief by Illiyin Morrison, a book offering practical solutions to navigating pregnancy and transitioning into postpartum life. Continue reading at The Bookseller
[ The Bookseller | 2021-08-27 07:47:27 UTC ]
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Ingram’s Peter McCarthy will join BookMachine’s editorial board next year to lead its marketing stream. Continue reading at The Bookseller
[ The Bookseller | 2021-08-27 03:16:23 UTC ]
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In ‘The Madness of Crowds,’ the sweet town of Three Pines struggles with the pandemic and its fallout. Continue reading at The Washington Post
[ The Washington Post | 2021-08-24 13:00:00 UTC ]
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Maggie O'Farrell, Colson Whitehead, Richard Osman and Leila Slimani are among authors confirmed for the Times and Sunday Times Cheltenham Literature Festival this year. Continue reading at The Bookseller
[ The Bookseller | 2021-08-12 10:43:33 UTC ]
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As digital media becomes saturated with too many players and ad spend diversification remains top of mind, marketers look to out-of-home as an alternative. The post ‘No one even notices a banner ad anymore’: Marketers see post-pandemic value in out-of-home advertising appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-08-12 04:01:00 UTC ]
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