With splashy logo reveal, the XFL steals some of the NFL’s thunder

Welcome to another edition of Ad Age Sports Media Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. Imagine Dragons    The XFL this week took the wraps off the names and logos of its eight franchises, and while the spring football league faces the usual obstacles to success, the hype videos that teed up the reveals had people talking about Vince McMahon’s reboot. More to the point, football fans were gabbing about the XFL just two weeks before the 2019 NFL season is set to kick off in Chicago. That’s something. If you missed Wednesday’s unveiling, you can check out the whole shooting match here. While the team branding suffers from the usual shock of unrecognition that comes with an off-the-shelf sports league—the monikers give off the same glitchy parallel-universe vibe the Washington Sentinels and Dallas Ropers threw off in “The Replacements” (and the latter always made us think of Norman Fell)—the XFL’s video treatment is pretty damn spiffy. Watch that St. Louis Battlehawks clip (“Their mission: create chaos... Their mandate: win at all costs”) and tell us you don’t want to fight a bird with a giant sword or join the Air Force. The three greatest XFL logos by far are: a) the DC Defenders badge, which whether intentional or not, serves a visual callback to the first Bad Brains record; b) the New York Guardians gargoyle, which is basically a... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-08-23 19:19:00 UTC ]
News tagged with: #black friday #jessica wohl #el paso #social disease #nielsen

Other Publishing stories related to: ' With splashy logo reveal, the XFL steals some of the NFL’s thunder '


BA reveals its diversity grant winners

Independent bookshops in Newcastle, London, Edinburgh and Bedford are among 15 named in the first tranche of shops set to receive funding to help them engage with under-represented communities. Continue reading at The Bookseller

[ The Bookseller | 2018-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookshops #receive funding #under-represented communities


Bookseller's EdTech Conference keynotes revealed

Two experts in education, artificial intelligence and new technologies will give keynote speeches for The Bookseller's EdTech Conference, held as part of FutureBook Live 2018. Continue reading at The Bookseller

[ The Bookseller | 2018-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #artificial intelligence


Bloomsbury reveals 40-year history of the Labour Party

Bloomsbury Reader is publishing a new book by David Kogan about battles for supremacy within the Labour Party, coinciding with the opening of the Labour Party annual conference this weekend in Liverpool. Continue reading at The Bookseller

[ The Bookseller | 2018-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #labour party


FT/McKinsey reveal 'varied' shortlist for £30k Business Book of the Year

Penguin Random House and Pan Macmillan dominate the six-strong shortlist for the £30,000 Financial Times/McKinsey Business Book of the Year Award. Continue reading at The Bookseller

[ The Bookseller | 2018-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #six-strong shortlist


Passing the screen test: four speakers reveal what makes a hit TV adaptation

A rise in the number and output of streaming platforms such as Amazon Video and Netflix has opened up new and profitable revenue streams for writers—but how can publishers help them grasp them? Continue reading at The Bookseller

[ The Bookseller | 2018-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #streaming platforms


Call the Midwife: Fickling reveals advice that has shaped his four-decade career

During spells at OUP, Doubleday and Scholastic, David Fickling published some of the biggest names in 20th century publishing. He reveals how he has managed to balance commercial nous with creative freedom. Continue reading at The Bookseller

[ The Bookseller | 2018-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #four-decade career #biggest names #creative freedom


JMP reveals indies-only edition of Hawking's final book

John Murray is releasing a special edition of Stephen Hawking's final book Brief Answers to the Big Questions exclusively with independent bookshops.  Continue reading at The Bookseller

[ The Bookseller | 2018-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stephen hawking #final book #john murray


School Librarian of the Year honour list revealed

Four "exciting and innovative" librarians have made it onto to the Honour List for the SLA School Librarian of the Year Award 2018. Continue reading at The Bookseller

[ The Bookseller | 2018-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #school librarian


Bob Woodward’s New Book About Trump Reveals Almost Everyone’s Low Opinion of the President

Bob Woodward, whose legendary reporting helped the Washington Post win two Pulitzer Prizes including one for uncovering the Watergate scandal, is set to publish a new book about the Trump administration on Sept. 11 titled Fear: Trump in the White House. The Washington Post and CNN obtained... Continue reading at Slate

[ Slate | 2018-09-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trump administration #bob woodward #white house


Bloomsbury to reveal secrets to Middle Grade success at Children's Conference

Rebecca McNally, publishing director of children's books at Bloomsbury, will reveal her insights into publishing middle grade fiction at this year’s The Bookseller Children’s Conference. Continue reading at The Bookseller

[ The Bookseller | 2018-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller children #rebecca mcnally


Lawsuit reveals takeover bid for B&N by rival 'book retailer'

Barnes & Noble was on the cusp of being sold to another book retailer in June before the deal fell through, it has been revealed. Continue reading at The Bookseller

[ The Bookseller | 2018-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book retailer #barnes noble #deal fell


Bookbug Prize 2018 shortlist revealed

Titles published by Bloomsbury, Two Hoots Books and Little Door Books are on the shortlist for the 2019 Bookbug Picture Book Prize, organised by Scottish Book Trust. Continue reading at The Bookseller

[ The Bookseller | 2018-08-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #titles published #door books


Tuesday Wake-Up Call: BuzzFeed News asks for donations, and the NFL hires a new chief marketer

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: BuzzFeed, the for-profit, venture... Continue reading at Advertising Age

[ Advertising Age | 2018-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #banner ad #journal notes #news organization #harvard university #news outlets


Scotland's YA talent revealed in prize shortlist

Books published by Usborne, Kelpies and Chicken House are in the running for the 2019 Scottish Teenage Book Prize, which celebrates teen titles written by Scottish authors. Continue reading at The Bookseller

[ The Bookseller | 2018-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prize shortlist #chicken house #scottish authors


Gerry Adams reveals he is writing The Negotiators Cookbook

Former Sinn Féin leader Gerry Adams has revealed he is publishing a cookbook in time for Christmas. Continue reading at The Bookseller

[ The Bookseller | 2018-08-09 00:00:00 UTC ]
More news stories like this |


Writers' groups reveal increasing demand for hardship grants

Authors' organisations have revealed an “ever-increasing” demand on financial hardship grants, with new applications to the Royal Literary Fund up a third in four years. Continue reading at The Bookseller

[ The Bookseller | 2018-08-08 00:00:00 UTC ]
More news stories like this |


Six 'compelling' finalists revealed for the BAME short story prize

The Guardian 4th Estate BAME Short Story Prize shortlist has been revealed, with subjects ranging from the Grenfell Tower fire to a historic village plagued by a mysterious smell. Continue reading at The Bookseller

[ The Bookseller | 2018-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subjects ranging


Artist of the Arcana: Revealing the Life of Legendary Tarot Illustrator Pamela Colman Smith

A new illustrated biography illuminates the life and legacy of the creator of the legendary Rider-Waite tarot deck. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-03 00:00:00 UTC ]
More news stories like this |


PRH report reveals latest inclusivity stats

Penguin Random House UK has reported an increase in the percentage of its new hires who identify as BAME, LGBTQ and with a disability in 2017 in its latest Creative Responsibility Report, setting out progress towards its 2020 goals and pledge to "reflect UK society by 2025". Continue reading at The Bookseller

[ The Bookseller | 2018-07-27 00:00:00 UTC ]
More news stories like this |


Sue Rainsford reveals début novel was influenced by Transatlantic teaching

Tom Tivnan talks setting, genre and Irish fiction with debut author Sue Rainsford. Continue reading at The Bookseller

[ The Bookseller | 2018-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #irish fiction