With New Promotion, Sourcebooks Gives Back to Indies

To push its January book 'The Readers of Broken Wheel Recommend,' Sourcebooks has launched a reader voting campaign that will see three bookstores win grants up to $3,000. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2016-01-06 00:00:00 UTC ]

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Indies First Movement Expands

The ABA will launch a second, larger Indies First/Small Business Saturday campaign this Thanksgiving weekend. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thanksgiving weekend

East African Writers Embrace Self-publishing and Promotion

Author Aleya Kassam explains how Kenyan writers are embracing the idea of branding and taking control of their careers. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #taking control

A Hot Summer For Indie Stores

Despite high rents and preliminary data from the U.S. Census Bureau that shows a 7.9% drop in overall bookstore sales for the first half of 2014, PW’s informal poll of nearly two dozen indie bookstores found that many overcame a tough winter and are, in fact, up for the year. Some are way up. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hot summer #indie stores #preliminary data #census bureau #9% drop #bookstore sales #informal poll

Looking for an Indie Bookstore? Look No Further!

Writer Kate Brittain has created a one-stop database of America's independent bookstores, Better Place to Buy Books. She estimates that there are over 2,300 indie bookstores in the USA. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie bookstore #independent bookstores #buy books

Activision's dipping its toe into indie gaming with 'Geometry Wars 3: Dimensions'

Activision creates and publishes a small group of blockbuster video games aimed at mainstream consumers. The world's largest game publishing company handles some of gaming's most culturally impactful titles: the Call of Duty franchise, this year's... Continue reading at Engadget

[ Engadget | 2014-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small group

Orwell estate hits back at Amazon's corporate 'doublespeak'

Internet retailer accused of using tactics from Orwell's 1984 in war of words with the publisher HachetteRepresentatives of George Orwell have described Amazon's selective quoting of the Nineteen Eighty-Four author as "dystopian and shameless" and "as close as one can get to the Ministry of... Continue reading at The Guardian

[ The Guardian | 2014-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher hachette #ebook terms #ebook pricing

Harper Has New Indie Marketing Fund

HarperCollins has started what it is calling the HarperCollins Promotional Fund (HCPF), a program which will provide additional funds to help independent retailers market HC books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-11 00:00:00 UTC ]
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Weintraub Back to SMP Publicity

Dori Weintraub, v-p, marketing, communications and audience development at St. Martin's Press, will be returning full-time to the SMP publicity department as v-p, publicity. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audience development

For $100,000, GQ Magazine's Most 'Elite' Readers Will Promote Your Brand

Here's the pitch Conde Nast's GQ magazine is giving marketers: Spend at least $100,000 with us and get access to 57 "elite" GQ readers who will help promote your brand across print and digital. The program, called GQ57, is the magazine's latest effort to tap digital-ad budgets by enlisting... Continue reading at Advertising Age

[ Advertising Age | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #september issue #creative director

Creating an Indie Bookstore Day

Ever since California booksellers paved the way to boost sales and promote the “shop local” message with California Bookstore Day last May, other booksellers have been trying to figure out a way to replicate their success. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #boost sales

Authors back call for Scotland 'No' vote

Authors including Sebastian Faulks, P D James, Howard Jacobson, India Knight and Richard Dawkins... Continue reading at The Bookseller

[ The Bookseller | 2014-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #howard jacobson #india knight #richard dawkins

Kickstarter Diary, Chapter 4: Promoting the Campaign

Now that the campaign has been launched, it's time for the next and longest phase of a Kickstarter campaign: using email, media contacts and social media to promote it. Also known as “30 days of obsessive compulsive disorder and stress.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-06 00:00:00 UTC ]
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Espiner and Young among HC promotions

HarperCollins has announced a raft of promotions across the HarperFiction editorial team, with... Continue reading at The Bookseller

[ The Bookseller | 2014-08-06 00:00:00 UTC ]
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Web-content promoter buys West Coast firm

Taboola, the Manhattan startup that selects and promotes recommended and sponsored articles at the bottom of publisher Web pages, has bought Pasadena, Calif., based digital publishing software... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2014-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored articles

Abingdon Pulls Back in Fiction, Christian Living

Abingdon Press is “reassessing and realigning” its Abingdon Fiction and Christian Living programs and has “paused” acquisitions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-04 00:00:00 UTC ]
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Oahu Publications Promote 7 in Executive Spots

Oahu Publications Inc. has announced that Dave Kennedy, SVP/marketing, was named chief revenue officer of OPI and the Honolulu Star-Advertiser. Kennedy&rsquo;s promotion comes weeks after Glenn Zuehls was named the publisher of San Francisco Me ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #oahu publications #honolulu star-advertiser

Lost Dr. Seuss stories from the 1950s come back into print

"Horton and the Kwuggerbug and More Lost Stories" by Dr. Seuss will hit bookstores September 9th. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-08-01 00:00:00 UTC ]
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Did Comics Take Back Comic-Con?

The circus came to town, yet again: this year’s Comic-Con: International ran from Wednesday through Sunday, July 23–27 and brought 130,000 attendees, hundreds of exhibitors, and thousands of professionals to San Diego, Calif. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #san diego

Business Adventures why Bill Gates's favourite book is back at the top of the bestseller lists

It is 43 years old and was out of print for ages, but the Microsoft mogul's approval has caused a brand new surge in salesName: Business AdventuresAge: 43 Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business adventures #bill gates #favourite book #bestseller lists