In mid-March, Wired joined fellow Condé Nast titles The New Yorker and Vanity Fair, as well as numerous other newspapers and magazines, in opening up free access to its coverage of the COVID-19 pandemic, moving that content outside of the metered paywall that otherwise limits non-subscribers to four free articles each month. A few weeks later, the shift is predictably driving significant increases in digital traffic (unique visitors to Wired.com were up 73% in March, compared to an average month, Condé Nast says, citing data from Google Analytics and Parse.ly). Less predictably, Wired says it's seeing a boost to its subscription business, as well. "We’ve seen more than a significant uptick in the total number of subscriptions we’re generating right now," Wired site director Scott Rosenfield tells Folio:. "Granted, traffic is up significantly as well, but we’re well ahead of the goal we had set. It’s a significant increase in subscriber growth from before the pandemic." Condé Nast declined to share specifics on the number of new subscriptions, but a spokeswoman noted that contributor Steven Levy's March 19 interview with epidemiologist Larry Brilliant—the second most-read story in Wired's online history—also drove the most new subscriptions of any individual article since the brand first implemented its paywall in February 2018, despite being freely accessible to subscribers and non-subscribers alike. Altogether, unique visitors to Wired.com have doubled the site's... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-04-09 17:20:07 UTC ]
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Through the magic of pure coincidence (or not), Amazon and Google have spontaneously started offering ebooks in the land of Brazil. In addition, Amazon has also introduced its Kindle e-reader to the region (available over "the next few weeks") for the equivalent of $145. The Next Web notes that... Continue reading at Engadget
[ Engadget | 2012-12-06 00:00:00 UTC ]
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The Daily will publish its final issue this month after News Corporation bigwigs decided to pull the plug on the original iPad-only newspaper, proving it’s not easy to sell subscriptions to enhanced print-style media to a digital audience. ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-12-04 00:00:00 UTC ]
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If you've got content you think other publishers want to buy, what do you need to do to to make it an attractive proposition? A good example of a successful licencing operations is Bloomberg, which provides content to more than 600 publish ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-11-30 00:00:00 UTC ]
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Barnes & Noble's Nook unit didn't have its greatest quarter. The $160 million in revenue the new Microsoft-backed spin off raked in was slightly better than last year's $152 million, but still a significant drop from $220 million. In a sign of the growing ubiquity of e-readers however,... Continue reading at Engadget
[ Engadget | 2012-11-29 00:00:00 UTC ]
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Social media aggregation site Storify debuted a major aesthetic refresh to its Web site on Tuesday morning, revamping the main homepage and tweaking the site's search tools to better surface the most relevant media among the items from Twitter, Facebook, Instagram and others that are published... Continue reading at AllThingsD
[ AllThingsD | 2012-11-20 00:00:00 UTC ]
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This week's edition looks at the troubles counting ebooks, why books need ISBNs, the five year history of the Kindle, James Daunt's UK gamble, and more. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-11-20 00:00:00 UTC ]
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Design wunderkind Scott Dadich, whose low-budget side project for Wired’s digital edition ended up becoming the template for all of Condé Nast’s tablet strategy, is returning to the magazine as its editor in chief, the company announced today. Dadich served as creative director of Wired from... Continue reading at AdWeek
[ AdWeek | 2012-11-17 00:00:00 UTC ]
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It’s been a year since Steve Jobs passed away, and yet it’s still easy to be reminded of his legacy in the publishing industry. It’s omnipresent in the equipment used to create content, especially the operating system th ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-11-13 00:00:00 UTC ]
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It was a mixed week for Future plc who announced record growth for TechRadar's U.S. Continue reading at Folio Magazine
[ Folio Magazine | 2012-11-09 00:00:00 UTC ]
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Pearson has announced a decline in operating profit for the first five months of the year, with a... Continue reading at The Bookseller
[ The Bookseller | 2012-10-29 00:00:00 UTC ]
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Last year, students in the master’s program in Publishing: Digital and Print Media, at NYU’s School of Continuing and Professional Studies, were volunteers at the Abu Dhabi International Book Fair—and shared their thoughts with Publishers Weekly. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-10-26 00:00:00 UTC ]
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Today, Microsoft launched its newest PC and tablet operating system–Windows 8. The latest installment of Windows will feature app-based capabilities, and offer users the ability to purchase and download apps from the Windows Store. To coincide with the launch, Condé Nast, Bonnier and Northern... Continue reading at Folio Magazine
[ Folio Magazine | 2012-10-26 00:00:00 UTC ]
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Pearson shares open higher on news that two of the world's biggest publishers, Penguin and Random House, are in talks about a possible merger. Continue reading at BBC News
[ BBC News | 2012-10-26 00:00:00 UTC ]
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10 facts about media and content industries 1. Digitization has increased book sales. Expenditure on electronic books almost doubled each year in 2006-2010 but still amounts to only 3% of global book sales. Forecasts however predict that reve ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-10-25 00:00:00 UTC ]
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iDevice owners in New Zealand and 17 Latin American countries are no longer restricted to a diet composed of free content when it comes to their respective iBookstores. A quick search of the storefronts will reveal virtual shelves stocked with paid-content that haven't yet found their way to the... Continue reading at Engadget
[ Engadget | 2012-10-23 00:00:00 UTC ]
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Hearst Magazines has announced the release of a new ebook aimed at the holiday chef. Continue reading at Folio Magazine
[ Folio Magazine | 2012-10-23 00:00:00 UTC ]
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NewsCred is a media upstart that offers a one-stop shop for high quality content from the likes of the Economist and Bloomberg. After relaunching less than a year ago with a $4 million investment, the company’s technology-driven syndication ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-10-18 00:00:00 UTC ]
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Individual Kindle users already have Whispernet, and Amazon has now announced another free service designed to make Kindles easier to manage for large organizations. Dubbed Whispercast, the service will let schools, businesses and other groups both distribute and manage the Kindles themselves... Continue reading at Engadget
[ Engadget | 2012-10-17 00:00:00 UTC ]
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Mondadori's GM, Riccardo Cavallero, talks with PP at the Frankfurt Book Fair about the Italian bookstore's new partnership with Kobo. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-10-15 00:00:00 UTC ]
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Given the state of flux in the book world, it can be dangerous to predict industry sales trends, but the private investment banking firm Veronis Suhler Stevenson has done just that in its latest annual report, the “VSS Communications Industry Forecast (2012–16).” Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-09-28 00:00:00 UTC ]
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