In mid-March, Wired joined fellow Condé Nast titles The New Yorker and Vanity Fair, as well as numerous other newspapers and magazines, in opening up free access to its coverage of the COVID-19 pandemic, moving that content outside of the metered paywall that otherwise limits non-subscribers to four free articles each month. A few weeks later, the shift is predictably driving significant increases in digital traffic (unique visitors to Wired.com were up 73% in March, compared to an average month, Condé Nast says, citing data from Google Analytics and Parse.ly). Less predictably, Wired says it's seeing a boost to its subscription business, as well. "We’ve seen more than a significant uptick in the total number of subscriptions we’re generating right now," Wired site director Scott Rosenfield tells Folio:. "Granted, traffic is up significantly as well, but we’re well ahead of the goal we had set. It’s a significant increase in subscriber growth from before the pandemic." Condé Nast declined to share specifics on the number of new subscriptions, but a spokeswoman noted that contributor Steven Levy's March 19 interview with epidemiologist Larry Brilliant—the second most-read story in Wired's online history—also drove the most new subscriptions of any individual article since the brand first implemented its paywall in February 2018, despite being freely accessible to subscribers and non-subscribers alike. Altogether, unique visitors to Wired.com have doubled the site's... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-04-09 17:20:07 UTC ]
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Early this football season, the National Football League began shifting tactics to engage younger fans on social media as people reallocate their attention from TV to digital content that is fun, snackable and highly visual. With Super Bowl 57 quickly approaching, Big Game advertisers--who spent... Continue reading at AdWeek
[ AdWeek | 2023-02-08 19:41:19 UTC ]
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US backlist book sales grew in January, according to NPD Bookscan, with adult fiction helping to offset sagging adult nonfiction. The post NPD BookScan Sees 2023 US Book Market ‘Off to a Solid Start’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-07 14:57:06 UTC ]
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The Fully Alive textbook series has been used by Catholic school boards across the province for years. Now, Pearson Canada says it has stopped printing physical copies of the book and will stop supporting digital versions by March. Continue reading at CBC
[ CBC | 2023-01-11 10:00:00 UTC ]
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Apple and Google’s AI turn in a booming market may sound less than human and raise the ire of voiceover actors, but it has cost benefits For the first few seconds, the narrator of Kristen Ethridge’s new romance audiobook, Shelter from the Storm, sounds like a human being. The voice is light and... Continue reading at The Guardian
[ The Guardian | 2023-01-05 06:41:18 UTC ]
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The index is a research framework that analyzes and ranks a set of publications across digital threshold experience, member benefits and pricing and plans dimensions. Continue reading at Digiday
[ Digiday | 2022-12-20 05:01:00 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2022-12-19 14:53:09 UTC ]
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Avon preempts an action-adventure rom-com by Ally Carter, Hachette wins an etiquette guide by Netflix star Sara Jane Ho, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-16 05:00:00 UTC ]
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The #6 book in the country is the trivia title 'Interesting Facts for Curious Minds.' Plus Cormac McCarthy completes the Passenger duology with 'Stella Maris,' and retired Navy SEAL David Goggins explains why he's 'Never Finished.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-16 05:00:00 UTC ]
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Amazon is discontinuing its print textbook rental program, and will phase out print and digital magazine and newspaper subscriptions as well, though some magazines and newspapers will remain available through Kindle Unlimited. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-14 05:00:00 UTC ]
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BookBeat is ditching an all-you-can-listen-to audiobook subscription in a major market and offering time-based options in six other countries. The post BookBeat in France: ‘Updated’ Audiobook Subscriptions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-12-05 13:55:15 UTC ]
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News Corp co-chair’s lawyer tells federal court she intends to show Crikey did not republish article for public interest reasonsFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastCrikey hired a marketing company to... Continue reading at The Guardian
[ The Guardian | 2022-11-30 06:29:17 UTC ]
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Dore was promoted to editor-in-chief of the Australian despite alleged behaviour and remained in post until WSJ event. Plus: Friendlyjordies’ fire scareFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastNot even a... Continue reading at The Guardian
[ The Guardian | 2022-11-25 03:15:19 UTC ]
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The recent explosion in content has created the need not only for more sophisticated tools to manage it, but better ways to attach data and analytics to the content in order to better optimize it at the right time for the right opportunity. Continue reading at Digiday
[ Digiday | 2022-11-22 05:01:00 UTC ]
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Silicon Valley entrepreneurs Paul Bradley Carr and Sarah Lacy plan to open The Best Bookstore in Palm Springs in time for Black Friday. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-21 05:00:00 UTC ]
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Arthur Gerigk, senior director of product management, Google Ads Today, consumers navigate a widening variety of digital content from text to image to video — and they choose to spend their time in the experiences that feel most natural and intuitive for them. Ahead of the holiday season, Google... Continue reading at Digiday
[ Digiday | 2022-11-16 15:33:50 UTC ]
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Moving its dates for a third time this year, the Shanghai Children's Book Fair is changing venue in an effort to host the event in December. The post Shanghai’s Children’s Book Fair Changes Venue Amid COVID Constraints appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-11-09 18:16:05 UTC ]
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Four of MasterClass's popular streaming tutorials are now available to public library patrons via the hoopla app with more classes to be added monthly. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-04 05:00:00 UTC ]
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Since the summer, many publishers have reported lower orders from Amazon compared to a year ago, and the release of the e-commerce giant’s third-quarter results gave no indication that things will markedly improve in the final period. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-27 04:00:00 UTC ]
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Literary Hub is pleased to reveal the cover for Luis Alberto Urrea’s Good Night, Irene, the latest novel from the bestselling novelist and Pulitzer Prize and NBCC finalist, which will be published by Little, Brown, this spring. Here’s how the publisher describes the novel: In 1943, Irene... Continue reading at Literrary Hub
[ Literrary Hub | 2022-10-21 13:30:51 UTC ]
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Today’s edition of kids' book deals is sponsored by Sponsored by Dynamite Entertainment`Dynamite... Continue reading at Book Riot
[ Book Riot | 2022-10-19 13:26:19 UTC ]
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