Media companies have been streamlining their businesses by cleaving off underperforming print units from more lucrative TV, film and digital businesses. Just this year, Time Warner spun off magazine division Time Inc., Tribune Company split apart its TV and newspaper businesses and Gannett announced plans to divide TV and print, all following similar moves from other companies in years prior.But Meredith Corporation, publisher of magazines like Better Homes and Gardens as well as the owner and operator of 15 local TV stations, has not joined the movement. During an investor call Thursday to discuss its most-recent earnings report, an analyst asked Meredith executives whether it would ever follow the trend."We are not opposed to it," said Meredith Chairman and CEO Stephen Lacy. But the Des Moines, Iowa-based company would need to "feel there's a larger opportunity on one side of the house that would create value for shareholders" instead of just separating for the sake of it, he added. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-10-24 00:00:00 UTC ]
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Josie has been the leader of Innovation Enterprise, a CFO Publishing company, since its inception in 2009 and has led the compan Continue reading at Folio Magazine
[ Folio Magazine | 2014-10-07 00:00:00 UTC ]
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When is a print advertorial a native ad? The Washington Post published an ad for Shell in Thursday’s print edition that it’s touting as its first native ad in print. Shell used the ad, which ran on A13, to tell readers about the w ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-10-03 00:00:00 UTC ]
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Disney announced a three million copy first print run for 'The Blood of Olympus' by Rick Riordan, the fifth and final installment in the author's Heroes of Olympus series. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
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If "Gossip Girl" premiered today, it would be a digital-video series, according to Dawn Ostroff, former president of entertainment at The CW Television Network, which aired the teenage melodrama for six seasons starting in 2007.Speaking at the Interactive Advertising Bureau's annual conference... Continue reading at Advertising Age
[ Advertising Age | 2014-09-30 00:00:00 UTC ]
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For decades, ad pages were one of the key metrics for gauging the overall health of a magazine. But as magazine brands have come to encompass more than just a printed product, publishing industry insiders have been looking for new data that better reflect those changes. This week MPA–The... Continue reading at AdWeek
[ AdWeek | 2014-09-29 00:00:00 UTC ]
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TV network options on books have exploded. Publishers Lunch, a trade that tracks book industry deals, lists an ever-increasing number of television options over the last few years, with 2013 setting the record and this year looking good. And with massive success stories like Game of Thrones... Continue reading at AdWeek
[ AdWeek | 2014-09-29 00:00:00 UTC ]
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The reason the author of the Jack Reacher novels weighs in on Amazon-Hachette dispute has nothing to do with the "protection money" that Amazon is demanding from publishers. Child signed with thriller writer Douglas Preston's Authors United, a group of writers who want to take authors out of... Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-27 00:00:00 UTC ]
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An editor whose long career in women's magazines included 20 years as editor-in-chief at Good Housekeeping has died. John Mack Carter was 86. A statement from Hearst Corp. said Mr. Carter died... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2014-09-27 00:00:00 UTC ]
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The 16-24 generation is still firmly in favour of print books, new research shows, with 73%... Continue reading at The Bookseller
[ The Bookseller | 2014-09-25 00:00:00 UTC ]
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Authors United is to call on the US Department of Justice to launch an antitrust inquiry into... Continue reading at The Bookseller
[ The Bookseller | 2014-09-24 00:00:00 UTC ]
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Two of the first ever books to be printed in Scotland have been bought from private ownership by the National Library of Scotland. Continue reading at BBC News
[ BBC News | 2014-09-24 00:00:00 UTC ]
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With the Amazon-Hachette dispute cutting Hachette authors sales by at least 50 percent, a group of concerned authors is turning to the government for help. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-24 00:00:00 UTC ]
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European and US governments should act to protect “the literary marketplace from domination... Continue reading at The Bookseller
[ The Bookseller | 2014-09-18 00:00:00 UTC ]
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For traditional publishers, creating video efficiently without stepping on brand toes is a tricky process. The post 4 ways magazines are making video work appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-09-18 00:00:00 UTC ]
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Medium now has Substance. The popular publishing platform recently started hosting Substance, a new student publication at Mt. San Antonio College that doubles as a totally reinvented version of The Mountaineer campus newspaper. It is the first ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-09-16 00:00:00 UTC ]
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Most of America’s magazines are based in New York City, which houses media giants like Conde Nast and Time Inc. But it always struck Douglas McGray, a journalist who has contributed to the New York Times Magazine and the New Yorker, as a bi ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-09-15 00:00:00 UTC ]
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Polis Books, which was launched in late 2013 by novelist Jason Pinter, is a digital-first publishing venture driven by a combination of traditional publishing experience and new media savvy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-12 00:00:00 UTC ]
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Roy Keane and Roddy Doyle will promote Keane’s memoir The Second Half (Weidenfeld &... Continue reading at The Bookseller
[ The Bookseller | 2014-09-11 00:00:00 UTC ]
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Ikea's parody of Apple marketing -- the ad that gushes over the eternal battery life and instantaneous page loading of the Swedish retailer's ordinary paper catalog -- has gone viral. ("It's not a digital book, or an ebook it's a bookbook.")Created by BBH Asia Pacific for Singapore and... Continue reading at Advertising Age
[ Advertising Age | 2014-09-10 00:00:00 UTC ]
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Multinational publishers know that regional book editions increase their options for selling titles, especially in the education segment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-05 00:00:00 UTC ]
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