Why The Washington Post Magazine Created an “All-Cover” Issue for Earth Day

"A successful magazine cover makes a statement," wrote Richard Just, editor of The Washington Post Magazine, in a note accompanying the Sunday insert's April 21 issue. "The subject being illustrated is worth your time and attention." But for a topic as vital as climate change—around which the sometimes relentless flow of headlines can become dizzying—Just and his team decided to do a little bit more to cut through the noise: an issue comprised almost entirely of magazine covers (24 of them, to be exact), each highlighting a different WaPo story on the various ways in which climate change is hurting the planet. "People now consume so much journalism on a daily basis, and I think part of the job of a magazine is to surprise people and grab their attention by creating journalism that's unexpected," Just tells Folio:. It's not the first time Just and his team have experimented with unconventional means of engaging their readers. An "alternative storytelling" issue last September featured an original song by Ben Folds, a three-act play and a board game starring Betsy DeVos, among other things. Just says that producing an "all-cover issue" was a continuation of that same idea. "I think there are a bunch of ways a cover can grab readers’ attention," says Just. "Sometimes, it can also work to provoke people. But of course you want to provoke people in a way that’s going to cause them to want to learn more—not to simply throw the magazine aside in disgust. And a cover has got to... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-05-02 00:00:00 UTC ]
News tagged with: #visual storytelling #driving traffic

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How Four Magazines Increased Their Newsstand Sales

Among the magazines with the largest number of single-copy sales, only four saw increases at the newsstand through the first half of 2014: Prevention and Women's Health, which are owned by Rodale; HGTV Magazine, a joint venture between Hearst and Scripps; and All You, a Time Inc.... Continue reading at Advertising Age

[ Advertising Age | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joint venture #june compared #year earlier #report thursday #audited media #source interlink #sports illustrated


Google and Barnes & Noble come together to offer same-day shipping

Customers in certain areas of New York City and Los Angeles can now get same-day shipping on Barnes & Noble products. Will it help the book retailer? Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #book retailer


Harper Posts Big Earnings Jump

HarperCollins finished a strong fiscal 2014 that ended June 30 with a 5% increase in revenue to $1.4 billion, while EBITDA jumped 39% to $197 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins finished #5% increase


Google, Barnes & Noble team up for same-day book deliveries

Google and Barnes & Noble, taking on their mutual rival Amazon.com, have paired up to offer same-day delivery of books purchased online. Continue reading at Los Angeles Times

[ Los Angeles Times | 2014-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble


B&N Partners With Google for Same-Day Delivery

The bookselling chain is partnering with Google's new shopping service, Google Shopping, to offer same-day delivery in three U.S. cities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bn partners #same-day delivery #bookselling chain #shopping service


Barnes & Noble looks to Google to rival Amazon's same-day book deliveries

Need that yoga for dogs book yesterday? You can now get it "today" at least from Barnes & Noble, who have joined Amazon with same-day book deliveries. It's enlisting an odd partner for the service: Google, one if its competitors in the ebook space.... Continue reading at Engadget

[ Engadget | 2014-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #rival amazon #joined amazon


Penguin defends new 'Charlie' cover

Penguin has defended the new cover for the Penguin Modern Classics version of Roald Dahl’s... Continue reading at The Bookseller

[ The Bookseller | 2014-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #roald dahl


New York Times Tones Down Labeling on Its Sponsored Posts

The New York Times has shrunk the labels that distinguish articles bought by advertisers from articles generated in its newsroom and made the language in the labels less explicit.The Times became only the latest online publisher to begin selling so-called native ads when it introduced its Paid... Continue reading at Advertising Age

[ Advertising Age | 2014-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native ads #sponsored posts #draw readers


WWE Magazine Shuts Down

WWE Magazine is ceasing publication after 30 years in print. The news follows a poor second quarter earnings report for ownership group, WWE, that resulted about 55 job Continue reading at Folio Magazine

[ Folio Magazine | 2014-08-05 00:00:00 UTC ]
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Inspired by John Green, bookstores celebrate Esther Day

Esther Day is celebrated on Aug. 3, the birthday of teenager Esther Earl, with whom 'The Fault in Our Stars' author Green became acquainted before she died in 2010. Earl suggested the holiday center on 'the kinds of love that are too often overlooked in our culture: love among friends and... Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john green


Post-Crisis Publishing in Greece

UK Literary Scout Lucy Abrahams discusses the the post-crisis Greek publishing industry and issues surrounding book prices and a fixed price law. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-04 00:00:00 UTC ]
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Fresh Crop of Magazine Launches Points to an Evolving Industry

T he magazine industry has faced its fair share of hardships in recent years. The demise of Source Interlink has left newsstand inventory sparse and publishers reeling. The monetization of digital content remains enduringly elusive. And all... Continue reading at Publishing Executive

[ Publishing Executive | 2014-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #evolving industry #magazine industry #fair share #source interlink


Local World posts adjusted profits of £38.9m

David Montgomerys local newspaper publisher earns DMGT and Trinity Mirror shared payout of more than £22mDavid Montgomerys Local World made adjusted profits of £38.9m last year, providing shareholders Daily Mail & General Trust and Trinity Mirror with a healthy payout of more than £22m to... Continue reading at The Guardian

[ The Guardian | 2014-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trinity mirror


Harlequin Results Down; Sale to Close in Days

With Harlequin’s sale to HarperCollins expected to be completed before the end of the week, the publisher reported a decline in sales and earnings in the second quarter of 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher reported


Amazon Claims $9.99 E-books Create 'Bigger Pie'

Amazon claims a "key objective" in its ongoing dispute with Hachette is to keep ebook prices low and competitive with other other media. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon claims #ongoing dispute


With Five Days Until Independence, Six Measures of Tribune Publishing's Future

It's do or die time for Chicago Tribune and its sibling newspapers.On Aug. 4, Tribune Publishing Co. will be on its own, after parent Tribune Media Co. hives off its print properties. While Tribune Media will remain privately held, the new publishing company will start trading the next day on... Continue reading at Advertising Age

[ Advertising Age | 2014-07-30 00:00:00 UTC ]
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BookPeople Celebrates National Bookstore Day (Only at BookPeople)

Next month the Austin bookstore is creating its own day to celebrate its independence with free books, activities, and cake. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free books


GIFT SHOP Magazine Sold

  Pinnacle Publishing Group sold GIFT SHOP Magazine to Great American Media Services. Terms of the deal have not been disclosed. Continue reading at Folio Magazine

[ Folio Magazine | 2014-07-24 00:00:00 UTC ]
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Re-Creating The Magic Of Harry Potter In The Real World

The graphic designers behind the new Diagon Alley theme park reveal how they translate the stuff of film and books into real-world magic.Hundreds of wannabe-magicians walk down a cobblestone street, lugging bags filled with wands, robes, and plush three-headed dogs. A dragon breathes fire atop a... Continue reading at Fast Company

[ Fast Company | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter #real world


Conde Nast's Golf World Magazine Goes Digital-Only

The 67-year-old Golf World magazine is closing its print edition and shifting entirely to digital media, where it will be part of the Golf Digest website, the magazine said Wednesday. A spokeswoman for the magazine said nearly 10 employees were laid off as a result of the move, which combines... Continue reading at Advertising Age

[ Advertising Age | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #golf digest #vanity fair #big change