#draw readers

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New York Times Tones Down Labeling on Its Sponsored Posts

The New York Times has shrunk the labels that distinguish articles bought by advertisers from articles generated in its newsroom and made the language in the labels less explicit.The Times became only the latest online publisher to begin selling so-called native ads when it introduced its Paid... Continue reading at 'Advertising Age'

[ Advertising Age | 2014-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native ads #sponsored posts #draw readers


Does Oprah still have her book mojo?

Many in the book world are eager to discover if Oprah's book club – after a two-year hiatus and now on the lower-profile OWN network – will still draw readers in massive numbers. Continue reading at 'The Christian Science Monitor'

[ The Christian Science Monitor | 2012-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book world #book club #draw readers #massive numbers