Drive up and down the 101 Freeway in Silicon Valley, or cast your gaze north toward Seattle, and media companies, which expect to book over $20 billion in advertising in 2011, appear to be everywhere. But visit the biggest of these companies and ask them to define themselves, and youll be hard-pressed to get them to say theyre the new generation of media, attracting audiences for the purpose of selling advertising. Were a core technology company, says Nikesh Arora, Googles chief business officer, whose team netted $10 billion in U.S. ad sales for the search giant last year. I dont know [if were a media company], and to be honest, Im not that interested in the answer, says a slightly annoyed David Fischer, Facebooks vice president of advertising, who sold $1.8 billion. Microsoft is first a technology company, says Keith Lorizio, the head of sales for the software giants Advertising unit. The exceptions? Yahoo and, on the East Coast, AOLboth once seen as tech leaders, but now laggards, trying to remake themselves as media companies. I embrace it, Ross Levinsohn, who joined Yahoo last November to run its Americas operations, says about the media label. The media business is the most exciting business in the world. But you wont find any tech platform worth a few billion or more that admires Yahoo, AOL, or, for that matter, anybody else in the media business. Advertisers and other publishers have pointed out for years now that assembling audiences, and... Continue reading at 'AdWeek'
[ AdWeek | 2011-07-11 00:00:00 UTC ]
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Bookshops are being offered 40% commission on the sale of books simply by hanging a poster in... Continue reading at The Bookseller
[ The Bookseller | 2012-07-13 00:00:00 UTC ]
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Random House has reprinted its record-busting Fifty Shades trilogy a further three times... Continue reading at The Bookseller
[ The Bookseller | 2012-07-06 00:00:00 UTC ]
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Carly Simon, the singer and songwriter who has had a rocky life and a storied career, has sold her autobiography to Random House for a sum in the seven figures, according to a person familiar with the deal. Ms. Simon, the author of several children's books, is writing the memoir herself. It's... Continue reading at Crains New York
[ Crains New York | 2012-06-02 00:00:00 UTC ]
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UK bookseller Waterstones plans to sell Amazon's Kindle ebook reader and other Kindle digital services. Continue reading at BBC News
[ BBC News | 2012-05-21 00:00:00 UTC ]
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The UK's biggest bookstore chain has announced that it will start selling Kindles alongside other digital services from Amazon. Waterstones stores will let Kindle owners digitally browse books in-store and link up with special offers, tying into the chain's plans for substantial renovations that... Continue reading at Engadget
[ Engadget | 2012-05-21 00:00:00 UTC ]
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Manchester-based independent Comma Press has sold short story collection The Corpse Exhibition by... Continue reading at The Bookseller
[ The Bookseller | 2012-05-17 00:00:00 UTC ]
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Kobo is to join the ranks of physical and online booksellers licensed by Pottermore to sell Harry... Continue reading at The Bookseller
[ The Bookseller | 2012-05-17 00:00:00 UTC ]
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The Pottermore ebook store sold £3m-worth of Harry Potter ebooks in its first month, the... Continue reading at The Bookseller
[ The Bookseller | 2012-05-04 00:00:00 UTC ]
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'Fifty Shades of Grey' by E.L. James and sequels are an ebook and paperback phenomenon that is also causing a sales spike in sex shops. How did it all happen?The staff of the Pleasure Chest, a high-end West Hollywood sex shop, were first tipped to the "Fifty Shades of Grey" phenomenon by their... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-04-17 00:00:00 UTC ]
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Hachette Livre has sold its ebook distribution platform Numilog to its founder and c.e.o. Denis... Continue reading at The Bookseller
[ The Bookseller | 2012-04-17 00:00:00 UTC ]
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It didn't take a Hogwarts magician to know this day would eventually come. The bookstore feature of J.K. Rowling's Pottermore website went live Tuesday, enabling English-language readers to buy the digital editions of all seven Harry Potter novels—and the audiobook editions—from anywhere in the... Continue reading at AllThingsD
[ AllThingsD | 2012-03-27 00:00:00 UTC ]
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Wiley is planning to sell a number of professional and trade business assets across its culinary... Continue reading at The Bookseller
[ The Bookseller | 2012-03-08 00:00:00 UTC ]
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It remains to be seen if it's a full-on change of policy, but it looks like Amazon is at least shifting it stance when it comes to where some of the ebooks put out by its Amazon Publishing division are sold. As you may recall, Barnes & Noble and other booksellers recently pulled print... Continue reading at Engadget
[ Engadget | 2012-03-04 00:00:00 UTC ]
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Media content group Chorion has sold its 64% stake in the Agatha Christie estate to US media... Continue reading at The Bookseller
[ The Bookseller | 2012-03-01 00:00:00 UTC ]
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As an element of a marketer’s branding strategy, social media is huge. Some publishers are finding ways to leverage their social graph as a part of their overall marketing package offers to advertising clients. Continue reading at Folio Magazine
[ Folio Magazine | 2012-03-01 00:00:00 UTC ]
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Bloomsbury is selling its German subsidiary Bloomsbury Verlag GmbH to a subsidiary of Swedish... Continue reading at The Bookseller
[ The Bookseller | 2012-02-29 00:00:00 UTC ]
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Chalke Valley History Festival is to return in 2012 with a five-fold expanded programme and... Continue reading at The Bookseller
[ The Bookseller | 2012-02-28 00:00:00 UTC ]
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HOUSTON, TX - February 6, 2012 - Macari-Healey Publishing Company, LLC, of Golden, Colorado has purchased Community Media of Colorado from ASP Westward. The Houston-based newspaper publisher had owned CMC since 2002. ASP Westward also ope ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-06 00:00:00 UTC ]
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Analysis: Amazon's admission of selling a million Kindles per week is good news for the ebook market in general. Continue reading at PC World
[ PC World | 2011-12-18 00:00:00 UTC ]
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Pearson, the publisher of the Financial Times, is to sell its 50% stake in FTSE International to the London Stock Exchange for £450m, as it looks to focus on business news and analysis, and away from data. Continue reading at Media Week
[ Media Week | 2011-12-12 00:00:00 UTC ]
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