Why now is the time for brands to go all-in on Pinterest

Pinterest currently drives 7.1 percent of Web traffic, second only to Facebook (21.3 percent), and is miles ahead of other social sites. Investing now is a long-term play for growth. After all, the company has announced its long-awaited "buy" button today, and revealed that it will be launching a video pins strategy in June, making them another avenue for video distribution and discovery. And with a new multi-image ad unit on the way, there are more and more opportunities for publishers to turn pinners into shoppers. The post Why now is the time for brands to go all-in on Pinterest appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-06-02 00:00:00 UTC ]
News tagged with: #pinterest appeared #web traffic #social sites #video distribution

Other Publishing stories related to: 'Why now is the time for brands to go all-in on Pinterest'


W&N bags 'timely' critique of wokeness

W&N has acquired "a timely critique of wokeness", The Awokening by Ayishat Akanbi, which urged readers to unify in a time of polarisation.  Continue reading at The Bookseller

[ The Bookseller | 2021-01-10 16:53:47 UTC ]
More news stories like this | News stories tagged with: #wn bags


Neil Sheehan Dies at 84; Times Reporter Obtained the Pentagon Papers

His exhaustive coverage of the Vietnam War also led to the book “A Bright Shining Lie,” which won a National Book Award and a Pulitzer Prize. Continue reading at The New York Times

[ The New York Times | 2021-01-07 23:20:39 UTC ]
More news stories like this | News stories tagged with: #pentagon papers #vietnam war #pulitzer prize #national book award


Epicurious is righting cultural wrongs one recipe at a time

With a new Black editor in chief and ambitious promises to do better, a little corner of the Conde Nast universe is taking racial and cultural injustice one recipe at a time Continue reading at ABC News

[ ABC News | 2020-12-24 18:32:00 UTC ]
More news stories like this | News stories tagged with: #conde nast


Audiobooks to Get You Through the Most Distracted of Times

New fiction by Chimamanda Ngozi Adichie, Barack Obama’s accent game, a Wilco frontman’s memoir and romance by Vonnegut. Continue reading at The New York Times

[ The New York Times | 2020-12-22 23:58:19 UTC ]
More news stories like this | News stories tagged with: #barack obama #wilco frontman #memoir


To All the Off-Brand Series I’ve Loved Before

The Magic Attic Club. The Cheetah Girls. Do you remember these junior varsity of lesser known nostalgic children's book series? Continue reading at Book Riot

[ Book Riot | 2020-12-21 11:33:00 UTC ]
More news stories like this | News stories tagged with: #ve loved #book series #children's book


Moomin marvellous: Brand raises £1m for Oxfam with Sort Of Books and Waterstones

A special edition of The Invisible Child (Sort Of Books), featuring two short stories from the collection Tales from Moominvalley, has helped to raise £1m for Oxfam's projects supporting women and girls around the world. Continue reading at The Bookseller

[ The Bookseller | 2020-12-21 05:12:22 UTC ]
More news stories like this |


Radio 2 Book Club moves to prime-time Steve Wright show

The Radio 2 Book Club, now marking 10 years on air, is moving to a prime-time daytime slot on Steve Wright's show. Continue reading at The Bookseller

[ The Bookseller | 2020-12-18 12:29:27 UTC ]
More news stories like this | News stories tagged with: #book club


How Julia Donaldson conquered the world, one rhyme at a time

She published her first book in her 40s and became the biggest selling author of the past decade in any genre – The Gruffalo alone has sold 13m copies. How did this former busker make it so big?The room where the children’s author Julia Donaldson writes – the heart of her vast picture book... Continue reading at The Guardian

[ The Guardian | 2020-12-17 06:00:31 UTC ]
More news stories like this | News stories tagged with: #local bookshop #recently bought #jacqueline wilson #favourite author #famous creation #ladybird heard #picture book


Watch Karla Cornejo Villavicencio and Marcelo Hernandez Castillo at the L.A. Times Book Club

Watch Karla Cornejo Villavicencio and Marcelo Hernandez Castillo at the L.A. Times Book Club Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-12-16 02:55:22 UTC ]
More news stories like this | News stories tagged with: #times book


Wellcome and Profile to publish Mosse's 'timely' exploration of carer role

Wellcome Collection and Profile Books will publish An Extra Pair of Hands by Kate Mosse, her own "deeply personal" story of finding herself, in middle age, caring for her relatives.  Continue reading at The Bookseller

[ The Bookseller | 2020-12-02 21:14:32 UTC ]
More news stories like this | News stories tagged with: #wellcome collection #profile books #kate mosse #deeply personal #middle age


Sesame Street cereal and brands’ fun with the Utah monolith: Wednesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. Brought to you by General Mills Cereal sales have risen sharply during the... Continue reading at Advertising Age

[ Advertising Age | 2020-12-02 11:34:50 UTC ]
More news stories like this | News stories tagged with: #hard task #staying safe #cmo strategy #newsletters galore #subscribers make #corporate subscriptions #find options #—including access #short stories


Devon indie to open in time for Christmas

Nigel Jones, formerly of Ottakar's and the Totnes Bookshop, and his wife Claire Jones, a former W H Smith children's buyer, are to open their own independent bookshop in Totnes, two weeks before Christmas.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-30 12:29:44 UTC ]
More news stories like this | News stories tagged with: #totnes bookshop #bookshop #w h smith


Thanksgiving is a time to grieve, read and remember. Two new books capture the mood.

Two recently published and appealingly idiosyncratic memoirs reflect this week’s autumnal spirit. Continue reading at The Washington Post

[ The Washington Post | 2020-11-25 14:00:00 UTC ]
More news stories like this | News stories tagged with: #recently published


The Joy of Diverse Stories: One Book at a Time

Eileen Robinson and Move Books are inspiring middle graders to find joy in reading through diverse characters and exciting stories. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-23 05:00:00 UTC ]
More news stories like this | News stories tagged with: #diverse stories #move books #diverse characters


Ezra Klein Leaves Vox for The New York Times

Lauren Williams, the website’s editor in chief, is also leaving. The departures come against a backdrop of change in the digital media business. Continue reading at The New York Times

[ The New York Times | 2020-11-20 21:04:29 UTC ]
More news stories like this | News stories tagged with: #digital media


Marcus Rashford's book club couldn't come at a better time – children's reading is at a 15-year low

Research shows action is needed to get more kids reading for pleasure – especially those from disadvantaged and minority backgrounds. Continue reading at The Conversation

[ The Conversation | 2020-11-20 16:53:51 UTC ]
More news stories like this | News stories tagged with: #marcus rashford #book club


Now Is the Time to Finally Close the Digital Divide

The incoming president of the Association of Rural & Small Libraries argues that Covid-19 has shown us the urgent need for a national broadband strategy and a more equitable, sustainable digital library market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-20 05:00:00 UTC ]
More news stories like this | News stories tagged with: #digital divide #libraries


New York Times reports News Corp bid for S&S

Rupert Murdoch's media giant News Corp has made a bid for Simon & Schuster, according to a report in the New York Times. Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 08:28:03 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #simon schuster #news corp


Self-Published Author Moves Brand into Consumer Products

Popular self-published children's author-illustrator Diane Alber is partnering with Surge Licensing to expand her brand and characters globally. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-17 05:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer products


Chronicle Books acquires three game brands from Wild and Wolf

Chronicle Books, which is distributed in the UK by Abrams & Chronicle Books, has acquired three "signature" Wild and Wolf game and toy brands.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-16 00:22:57 UTC ]
More news stories like this | News stories tagged with: #game brands #chronicle books