Why NBCU Invested $200 Million in Vox

By taking a stake in Vox Media, NBCUniversal is finally getting a foothold in native digital publishing. The $200 million equity investment will see the two collaborate on digital and video advertising and video programming. The deal, announced Wednesday, will include Vox Media editors and reporters  appearing across NBCU channels including cable news outlets MSNBC and CNBC. This morning, Vox Media chairman and CEO Jim Bankoff went on CNBC's Squawk Box to discuss the deal. NBCU's parent Comcast had previously invested in Vox Media via its investment arm, Comcast Ventures. NBCU is also close to an investment in BuzzFeed, which should be made official later this week. "Vox Media is positioned very directly against benefiting from the trend of younger individuals consuming more and more content through the web and digital channels and less and less through traditional channels," Stephen Beck, founder and managing partner of management consultancy cg42, told Adweek. Beck described the move as a defensive one for NBCU and Comcast as consumer habits change. It could also help Comcast's consumer standing, says Beck. "Comcast is the poster child in having the most frustration among its customer base. That's magnified among the younger audience." Syracuse's Robert Thompson, also the director for the Bleier Center for Television & Popular Culture, told Adweek that "so much of NBC's business now is ad-supported television." "Diversifying into these other digital avenues... Continue reading at 'AdWeek'

[ AdWeek | 2015-08-13 00:00:00 UTC ]
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Group Nine Media Raises $50 Million from Discovery, Axel Springer

Group Nine Media just raised $50 million from lead investor Discovery Inc. and partner Axel Springer SE, the company announced Monday. The digital media holding company also hinted that acquisitions may be on the horizon with the new increase in funds. Discovery initially invested $100 million... Continue reading at AdWeek

[ AdWeek | 2019-09-09 14:56:30 UTC ]
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17-punt NFL Kickoff Game draws 22 million viewers

Thursday night’s NFL Kickoff Game wasn’t exactly one for the ages, but the 17-punt, 13-point defensive struggle between the Green Bay Packers and Chicago Bears still managed to scare up a three-year ratings high for NBC. According to Nielsen live-plus-same-day data, the Packers’ 10-3 win over... Continue reading at Advertising Age

[ Advertising Age | 2019-09-06 21:11:16 UTC ]
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A robot read 3.5 million books to find we describe women by appearance, and men by virtue.

Researchers have used machine-learning (a reading robot!) to read 3.5 million books published between 1900 and 2008, and tally all the adjectives used to describe men and women. Not surprisingly, women in books are beautiful and men are true-hearted! Yup, when positively described, women (or... Continue reading at Literrary Hub

[ Literrary Hub | 2019-08-28 13:30:07 UTC ]
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Magic in the Mundane: The Millions Interviews Kimberly King Parsons

A good, long talk with the ‘Black Light’ debut author about bodies, secrets, the patriarchy, escaping it, revision, Amy Hempel, and more. The post Magic in the Mundane: The Millions Interviews Kimberly King Parsons appeared first on The Millions. Continue reading at The Millions

[ The Millions | 2019-08-08 16:00:50 UTC ]
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Why Are Brand Marketers Investing in Magazines?

For retailers and companies looking to build deeper connections with consumers or cast a wider net for audience engagement, launching a print magazine is a bourgeoning trend. Online vacation rental company Airbnb, luggage retailer Away, dating app Bumble and golf equipment and apparel brand... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-06 16:28:13 UTC ]
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ABC Says It’s a ‘Superior Platform’ to Streaming and Invests Heavily in Marketing Its Shows

ABC Entertainment president Karey Burke became the latest network exec to come out swinging against streaming competitors like Netflix during the Television Critics Association's summer press tour in LA. "We believe we offer creators a superior platform: big, broad audiences, all year long,"... Continue reading at AdWeek

[ AdWeek | 2019-08-05 19:31:34 UTC ]
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City to invest $1.4M in public libraries for census outreach

An investment from the city will help public libraries perform census outreach and provide internet access throughout the city to ensure all New Yorkers are counted in the 2020 Census, the de Blasio... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2019-08-01 19:48:34 UTC ]
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Future Plc Acquires SmartBrief for $45 to $65 Million

Future plc has acquired Washington, D.C.-based online B2B publisher SmartBrief, the latest move in a string of purchases aimed at expanding the London-based media giant's presence in the U.S. Expected to close on Wednesday, the agreement involves an initial purchase price of $45 million—funded... Continue reading at Folio Magazine

[ Folio Magazine | 2019-07-30 16:09:27 UTC ]
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PRH Added £25 Million to Pearson's First Half Earnings

As Pearson continues to overhaul its education operations, the company said its stake in Penguin Random House contributed £25 million to its adjusted operating profit, up from £22 million in the first half of 2018. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-29 04:00:00 UTC ]
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‘Crawdads’ Tops One Million Print Sales

Delia Owens’s 'Where the Crawdads Sing' is the feel-good publishing story of the year. This is how it got there. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-26 04:00:00 UTC ]
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Condé Nast Pulls Investment from FarFetch Over Management Concerns| Industry Notes

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[ Folio Magazine | 2019-07-09 18:18:07 UTC ]
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Jai triumphs over 200 entries to win Borough and Good Literary Agency prize

Sophie Jai's debut novel Wild Fires was selected out of 200 entries to win The Borough Press and The Good Literary Agency open submission. Continue reading at The Bookseller

[ The Bookseller | 2019-07-09 18:07:57 UTC ]
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Brexit uncertainty has hit industry investment, PA president warns

The prolonged uncertainty over the shape and timeline of Brexit has led to delayed investment decisions from publishers which will affect industry growth further down the line, Publishers Association president Peter Phillips has said.     Continue reading at The Bookseller

[ The Bookseller | 2019-07-07 12:51:47 UTC ]
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First Democratic debate scares up 15.3 million viewers

NBC News’ coverage of the first Democratic presidential debate of the 2020 election cycle may have been short on interpersonal drama, but the two-hour event certainly managed to draw a crowd. According to Nielsen live-plus-same-day data, the debate averaged 15.3 million viewers across NBC, MSNBC... Continue reading at Advertising Age

[ Advertising Age | 2019-06-28 00:20:59 UTC ]
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Nalu Scientific awarded $200,000 grant to design affordable research tech

Honolulu-based Nalu Scientific has been awarded a $200,000 grant by the U.S. Department of Energy to develop a camera that could make physics research more affordable for the DOE and individual researchers.  Nalu Scientific plans to commercialize the ultrafast pixel array camera, which would... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2019-06-26 00:54:45 UTC ]
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Judith Krantz, Whose Tales of Sex and Shopping Sold Millions, Dies at 91

She published her first novel at 50, and her heroines were invariably rich, savvy, ambitious and preternaturally beautiful. Continue reading at The New York Times

[ The New York Times | 2019-06-24 20:37:23 UTC ]
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City targets illegal $5 million Airbnb ring

City officials are going after a group of landlords, accusing them of operating a ring of illegal short-term rentals that they marketed on popular booking sites including Airbnb, booking.com and... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2019-06-20 17:52:51 UTC ]
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City targets $5 million illegal Airbnb ring

City officials are going after a group of landlords for operating a ring of illegal short term rentals that they marketed on popular booking sites including Airbnb, Booking.com and Homeaway.com. The... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2019-06-20 17:52:51 UTC ]
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Sheffield indie publisher to expand thanks to £250,000 investment

Sheffield-based independent publisher Vertebrate Publishing is planning on almost doubling its staff numbers, after receiving a quarter of a million pounds in investment from entrepreneur Stephen Ross. Continue reading at The Bookseller

[ The Bookseller | 2019-06-18 13:12:31 UTC ]
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Vox Union Reaches Accord With Publisher a Day After Walkout

Vox Media staffers reached a tentative labor agreement with the online publisher Friday after a marathon 29 hours of negotiation Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-10 15:08:23 UTC ]
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