Why Informa Is Putting Events at the Center of Its Media Brands

Publisher merges brands to more closely align with its trade show. The post Why Informa Is Putting Events at the Center of Its Media Brands appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-07-10 00:00:00 UTC ]
News tagged with: #media brands #closely align #trade show

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Facebook’s Looming Role as Media Kingpin

While Facebook is positioning Paper as a way for publishers to better reach -- and, hopefully, monetize -- mobile readers, Paper may make publishers too dependent on Facebook for traffic. The meteoric rise of sites like Elite Daily, Upworthy and Viral Nova shows how social-savvy publishers can... Continue reading at Digiday

[ Digiday | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make publishers #meteoric rise #elite daily #substantial portion


Media Cashes In on Beatles 50th Anniversary in U.S.

"Who are the Beatles?" The question ricocheted across Twitter during the 2014 Grammy Awards, where Paul McCartney and Ringo Starr reunited to perform.It's an absurd question, even from those barely old enough to tweet. The Beatles' official Twitter account has more than 2 million followers. Paul... Continue reading at Advertising Age

[ Advertising Age | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #las vegas #half-century anniversary #publishing books #itunes store #hit stores


Ofcom should have final say on media takeovers, say peers

Committee says final decision on plurality issues should rest with regulator rather than secretary of stateA Lords committee has called for politicians to be stripped of the power to have the final say on large media deals, following the heavily criticised process surrounding News Corporation's... Continue reading at The Guardian

[ The Guardian | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #royal charter #licence fee #digital intermediaries


Roth Tops in Social Media

Veronica Roth’s Divergent, the first book in her wildly popular series of the same name, was the most-talked-about title on social media in January. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #veronica roth


Should Brands Even Be in the Content Business?

The editorial director of the Online Publishers Association weighs in on whether brands should be in the business of creating copy -- or whether that should be left to a partnership with the pros. The post Should Brands Even Be in the Content Business? appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-02-01 00:00:00 UTC ]
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Stars shine for Heat magazine's Gavin Reeve-Daniels | Media Monkey

There are very few occasions when bringing together the UK's celeb hack pack would be anything other than akin to juggling dynamite. But knives were sheathed and cutting comments zipped in a remarkable display of support for Gavin Reeve-Daniels, deputy editor of Heat magazine, who was diagnosed... Continue reading at The Guardian

[ The Guardian | 2014-01-30 00:00:00 UTC ]
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Tony Gallagher clings to the Telegraph reins on Twitter | Media Monkey

Deposed editor still has old job title in Twitter bio as he thanks 'the hundreds who have emailed/tweeted/texted/DMed me'After three days' Twitter silence, deposed Daily Telegraph editor Tony Gallagher has returned to thank the "hundreds" of well-wishers who mourned his defenestration. "To the... Continue reading at The Guardian

[ The Guardian | 2014-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #job title #@gallaghereditor


PP for Italy’s Giornale della Libreria: Does Social Media Sell?

Publishing Perspectives's latest column for the Italy's Giornale della Libreria looks at whether social media really influences readers to buy books. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest column #buy books


Facebook to Brands: Post More Images

Brands have spent the past couple of years complaining the content they publish is rarely actually seen by users that like their pages. That's party because Facebook wants those brands to pay for ads, but also because it doesn't want them alienating users with annoying updates asking people to... Continue reading at Digiday

[ Digiday | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #images appeared #past couple


Campaigners brand DCMS library stats 'bonkers'

A new Department of Culture, Media and Sport library report estimating that only 90 static... Continue reading at The Bookseller

[ The Bookseller | 2014-01-20 00:00:00 UTC ]
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CCC, ALPSP Launch Open Access Resource Center

The non-profit Copyright Clearance Center announced this week that is has launched an Open Access Resource Center in partnership with the Association of Learned and Professional Society Publishers (ALPSP). Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-16 00:00:00 UTC ]
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Global media mission arrives to investigate press freedom in Britain

Delegation from the World Association of Newspapers and News Publishers will investigate press regulationAn "unprecedented" press freedom mission to Britain by the World Association of Newspapers and News Publishers (WAN-IFRA) begins today.Representatives of the organisation are holding a series... Continue reading at The Guardian

[ The Guardian | 2014-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public debate #far-reaching consequences #united kingdom #independent media #south africa


O’Reilly Media Debuts Atlas at DBW 2014

O’Reilly Media is using this year’s DBW to launch Atlas, a new online service aimed at streamlining the workflow in digital publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-15 00:00:00 UTC ]
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Evolve Media Hires Geoff Schiller Away from Hearst

Publisher of enthusiast consumer content Evolve Media, LLC has lured Geoff Schiller from his position as Hearst Digital Media’s chief sales officer to join the company as chief revenue officer.  Continue reading at Folio Magazine

[ Folio Magazine | 2014-01-14 00:00:00 UTC ]
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Publish and be branded: the new threat to literature's laboratory

Increasingly fixated on the stars of today, such as Hilary Mantel and JK Rowling, publishers are neglecting the experimenters who could save their industry tomorrow: the mid-list writersThe tickets sold out months ago. Long before the admiring reviews of the stage adaptation of Hilary Mantel's... Continue reading at The Guardian

[ The Guardian | 2014-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nathan filer #costa award


Telegraph Media Group made record £60m profit last year

The Telegraph Media Group made more than £60m last year, The Guardian can reveal. It is the third successive year that the company has managed to increase its operating profit.TMG is expected to report what amounts to a record figure formally in the spring when it files its accounts for the full... Continue reading at The Guardian

[ The Guardian | 2014-01-10 00:00:00 UTC ]
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Changing Media Summit 2014 programme

The Guardian's flagship summit convenes in March 2014, bringing together media and technology companies from across the world to discuss the creative and commercial future of mediaChanging Media Summit 2014Disruption to disruptor: taking control of your digital strategyDay one - 18th March... Continue reading at The Guardian

[ The Guardian | 2014-01-06 00:00:00 UTC ]
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Old media find their footing

The world of traditional media suffered so many earthquakes in 2013—Time Inc. getting set to spin off from Time Warner, The Washington Post selling for a song, New York magazine announcing the end of its weekly status—that one could be forgiven for thinking the sky will fall on the industry in... Continue reading at Crains New York

[ Crains New York | 2014-01-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pricing options #huffington post #business insider #paying subscribers #flip side


Native advertising is the new paywall in media economics - but is it here to stay?

Many digital publishers have placed it at the heart of their business strategy - but there are concerns over transparencyIn 1917, the American Federal Trade Commission settled a case with the Muensen Speciality Co., over an ad for its vacuum cleaner, which it presented as a favourable newspaper... Continue reading at The Guardian

[ The Guardian | 2014-01-05 00:00:00 UTC ]
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A VC's Office Designed To Put Nervous Entrepreneurs At Ease

Want to have more productive meetings? Take a look inside the inspiring office of First Round Capital's Phin Barnes, who carefully chose every piece to spark revealing conversations.Phin Barnes's office is like a Hidden Pictures Puzzle. The more you look around, the more you notice.... Continue reading at Fast Company

[ Fast Company | 2014-01-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #venture capital