Michael Weaver, senior vice president, business development and growth, Al Jazeera Media Network As the digital media industry has dedicated itself to more diverse, equitable and inclusive (DEI) practices, newsrooms have diversified their staffs and advertisers have followed suit, aiming to support diverse media with their ad dollars. While the digital media industry is appealing […] Continue reading at 'Digiday'
[ Digiday | 2023-03-02 15:43:20 UTC ]
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In this week’s Dispatches from The Secret Library, Dr Oliver Tearle ponders the links between famous writers and advertising slogans Fay Weldon, author of The Life and Loves of a She-Devil (1983), is one of several famous novelists who started out in the field of advertising. In this connection... Continue reading at Interesting Literature
[ Interesting Literature | 2021-07-23 14:00:03 UTC ]
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As advertisers have been increasing their carbon impact through the growing use of digital advertising, one adtech business has developed a campaign in a bid to support their attempt to repair the damage. Good-Loop, has created an ad tracker, 'The Green Ad Tag', which can be run cross-platform... Continue reading at AdWeek
[ AdWeek | 2021-07-19 12:56:17 UTC ]
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This weekend, global leaders of the seven wealthy democratic nations known as the G-7—the US, Canada, France, Germany, Italy, Japan, and the UK—met for their annual summit, along with leaders from Australia, India, South Korea, and South Africa. Those who spent the past year heralding the... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2021-06-14 12:04:01 UTC ]
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Publishing heads from around the world discussed supply chain issues, the rise of online sales, subscription models and the dominance of Amazon at a round table event this week for BolognaBookPlus, the new general trade arm of the Bologna Book Fair. Continue reading at The Bookseller
[ The Bookseller | 2021-06-09 10:29:37 UTC ]
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Through its global print partner network, HP offers publishers a more economic, sustainable, and resilient way to do business. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-31 04:00:00 UTC ]
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Fundraiser running until 21 May also includes chances to consult with star agent Jonny Geller and have a character named after you in a Sarah Pinborough novelA literary auction raising money to help vaccinate the world against coronavirus has made more than £23,000 so far, as book lovers bid to... Continue reading at The Guardian
[ The Guardian | 2021-05-18 12:13:19 UTC ]
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Before the Civil War, a coalition fought for equality as well as abolition, Kate Masur writes. Continue reading at The Washington Post
[ The Washington Post | 2021-04-23 12:00:00 UTC ]
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The Leapfrog Global Fiction Prize, run jointly by UK indie Can of Worms and New York-based Leapfrog Press, is to split into adult fiction and young adult fiction categories this year. Continue reading at The Bookseller
[ The Bookseller | 2021-04-15 13:28:10 UTC ]
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Interviews Born and brought up in Assam, Kaushik Barua is an emerging Indian English author. He completed his degree in economics from St. Stephen’s College, New Delhi, and then studied political economy at the London School of Economics. In his day... Continue reading at World Literature Today
[ World Literature Today | 2021-03-15 20:37:05 UTC ]
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If you were listening in to our Global Publishing Summit on February 24-26, you’re probably still processing the wealth of insights, tips and strategies shared by all the speakers we heard from over the course of the summit. If you weren’t able to attend, fear not: we’re here to distill the key... Continue reading at Digiday
[ Digiday | 2021-03-08 05:01:00 UTC ]
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Users of connected TV's most popular platform are about to see a major advertising upgrade. Roku and Nielsen are shaking up the connected TV advertising landscape with a landmark deal and strategic alliance: Roku is acquiring Nielsen's advanced video advertising (AVA) business, including the... Continue reading at AdWeek
[ AdWeek | 2021-03-01 21:30:00 UTC ]
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Sales at Simon & Schuster came in at an all time high in 2020 at $901m, ViacomCBS has reported. Continue reading at The Bookseller
[ The Bookseller | 2021-02-26 10:10:34 UTC ]
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Shamrock Capital, the parent company of Adweek, has acquired New York-based Bayard Advertising, which specializes in recruitment marketing. Founded in 1923, on Bayard Street in Lower Manhattan, Bayard offers a suite of services, including branding, creative, digital media strategy, programmatic... Continue reading at AdWeek
[ AdWeek | 2021-01-27 23:07:08 UTC ]
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The pandemic has catapulted digital media forward to such an extent that 2021 looks more like 2024. Continue reading at Media Week
[ Media Week | 2021-01-27 09:12:11 UTC ]
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Claire Blunt has been chief financial, operations and data officer for Hearst Europe. Continue reading at Media Week
[ Media Week | 2021-01-14 13:39:31 UTC ]
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In a time of dramatic changes, advertisers are course-correcting targeting efforts to adhere to the ever-evolving digital media landscape. One solution that addresses numerous areas of transformation — from consumer habits to privacy regulations and the demise of third-party cookies — is... Continue reading at Digiday
[ Digiday | 2020-12-15 02:00:43 UTC ]
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Philips has also appointed Wavemaker and Ogilvy to handle its £150m digital media and performance marketing business. Continue reading at Media Week
[ Media Week | 2020-12-03 14:49:45 UTC ]
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Digital media businesses want to scale globally in competition with 'new breed' of digital media businesses Brainlabs, Croud, Jellyfish and S4. Continue reading at Media Week
[ Media Week | 2020-12-03 09:34:13 UTC ]
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Public health expert Paul Farmer says it’s crucial to understand the context of pandemics. Continue reading at The Washington Post
[ The Washington Post | 2020-11-26 13:00:00 UTC ]
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As the UK edges closer to the Brexit transition deadline, global recession and the weakened state of the UK's economy because of Covid-19 will hit the trade hard, delegates at the Independent Publishers Guild conference heard. Continue reading at The Bookseller
[ The Bookseller | 2020-10-22 07:34:44 UTC ]
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