Why Ads.txt Alone Isn’t a Silver Bullet to Cure Ad Fraud

Earlier today, measurement provider DoubleVerify announced it has uncovered a new bot network that perpetrates fraud by circumventing ads.txt protections, an IAB-sanctioned protocol aimed at reducing domain spoofing that was unveiled two years ago. The botnet carries out a sophisticated, unique type of fraud that scrapes content from premium publishers' websites and creates falsified copies... Continue reading at 'AdWeek'

[ AdWeek | 2019-02-08 00:00:00 UTC ]
News tagged with: #silver bullet #earlier today #premium publishers

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Meredith Cuts Salaries, Expands Ad Guarantee to Make Up for Revenue Decline

Facing what it called "a significant decline in advertising revenues" as a result of the COVID-19 pandemic, Meredith Corp. says it's implementing sweeping pay cuts across 60% of its approximately 5,000 employees, suspending quarterly dividends and withdrawing the 2020 fiscal outlook it... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-20 17:45:12 UTC ]
More news stories like this | News stories tagged with: #homes gardens #magnolia journal #sweet july


Steven Wright’s ‘Coyotes of Carthage’ pulls back the curtain on how democracy works. It isn’t pretty.

Wright’s debut reads like a “how to” book that thousands of K Street connivers and Wall Street warriors won’t want Americans to see. Continue reading at The Washington Post

[ The Washington Post | 2020-04-18 11:00:00 UTC ]
More news stories like this | News stories tagged with: #pulls back


As brands block coronavirus, streaming app Newsy opens an ad slot free from bad news

Digital publisher develops commercial break that avoids pandemic stories, as industry struggles with skittish advertisers. Continue reading at Advertising Age

[ Advertising Age | 2020-04-17 17:36:26 UTC ]
More news stories like this | News stories tagged with: #bad news #digital publisher


Vox Solicits Reader Contributions to Keep Its Content Free Amid Ad Declines

The near-simultaneous rush among publishers with subscription businesses to loosen their paywalls and provide free access to reporting on the COVID-19 pandemic has reignited long-standing debates about whether the news should fundamentally be free, even as ad-supported journalism (with some... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-10 16:17:19 UTC ]
More news stories like this | News stories tagged with: #caption id= #subscription model #apple news+ #york magazine #media industry


Statement: Ad Tech Companies: Stop Journalism-Harming Keyword Blocking Practices

The News Media Alliance and Digital Content Next call on digital advertisers and digital advertising companies to stop using keyword Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-04-03 21:38:18 UTC ]
More news stories like this | News stories tagged with: #digital content


Innovative indies find online silver lining as coronavirus closes stores

Indie bookshops are focusing on online sales and coming up with innovative ideas for business after the coronavirus crisis forced physical stores to close. Continue reading at The Bookseller

[ The Bookseller | 2020-03-25 17:14:30 UTC ]
More news stories like this | News stories tagged with: #indie bookshops #online sales


Missing your print edition of Ad Age? Switch to home delivery now

As many of us transition to working from home in this unprecedented situation, we recognize that you may not be receiving your print copy of Ad Age. We would like to offer you the option to redirect your copy of Ad Age to your home so you can continue to enjoy the magazine in print. To change... Continue reading at Advertising Age

[ Advertising Age | 2020-03-24 16:45:00 UTC ]
More news stories like this | News stories tagged with: #maintain delivery #digital version #latest issue #past archives #paid subscriber #digital account #top portion #account number #mailing label #comor chat #wait times #increased due #current situation #latest information #loyal readership


Emily St. John Mandel's 'The Glass Hotel' is a tale of fraud and financial collapse

"The Glass Hotel" follows the players in a pyramid scheme and reveals how guilt is deflected and lives are shattered. Continue reading at The Washington Post

[ The Washington Post | 2020-03-23 16:49:44 UTC ]
More news stories like this | News stories tagged with: #emily st #john mandel #glass hotel


Ad Age print subscription update in light of the COVID-19 pandemic

As many of us transition to working from home in this unprecedented situation, we recognize that you may not be receiving your print copy of Ad Age. We would like to offer you the option to redirect your copy of Ad Age to your home so you can continue to enjoy the magazine in print. To change... Continue reading at Advertising Age

[ Advertising Age | 2020-03-19 18:27:27 UTC ]
More news stories like this | News stories tagged with: #maintain delivery #digital version #latest issue #past archives #paid subscriber #digital account #top portion #account number #mailing label #comor chat #wait times #increased due #current situation #latest information #loyal readership


5 Tips for Adding Humor to a Self-Help Book

Self-help books should be helpful, but bestsellers tend to offer humor too. Here are five tips for adding humor to a self-help book. The post 5 Tips for Adding Humor to a Self-Help Book by Amy Fish appeared first on Writer's Digest. Continue reading at Writer's Digest

[ Writer's Digest | 2020-03-17 17:22:33 UTC ]
More news stories like this | News stories tagged with: #self-help book


‘Miracle’ cures that hold lessons for Western medicine

What do cases of spontaneous recovery have in common? Psychiatrist Jeffrey Rediger explains. Continue reading at The Washington Post

[ The Washington Post | 2020-03-06 13:00:00 UTC ]
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How to work with someone who isn’t emotionally intelligent

If you ever worked with someone who is volatile, temperamental, moody, or simply grumpy, you will understand the difficulties. Here are ways to cope. Few psychological traits have been celebrated more during the past 20 years than emotional intelligence (EQ). Loosely defined, it’s the ability to... Continue reading at Fast Company

[ Fast Company | 2020-02-28 07:30:37 UTC ]
More news stories like this | News stories tagged with: #best-selling book


Christian Publishers Find Added Value in Book Awards

Award-winning Christian titles can often break into the broader market, and publishers are taking notice. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-02-26 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book awards #taking notice


In ‘The Mercies,’ a deadly storm isn’t the only danger for a Scandinavian community

In Kiran Millwood Hargrave’s historical novel, characters have many ideas about a woman’s place in 17th-century Europe. Continue reading at The Washington Post

[ The Washington Post | 2020-02-17 22:25:50 UTC ]
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Caroline Flack biography to be published by Ad Lib

A biography of Caroline Flack by Emily Herbert will be released by John Blake’s new firm Ad Lib Publishing in April, with a share of the profits donated to cyber bullying charities. Continue reading at The Bookseller

[ The Bookseller | 2020-02-16 13:10:53 UTC ]
More news stories like this | News stories tagged with: #ad lib #john blake


When Your Agent Isn’t a Good Fit

Two authors share the literary agent advice they discovered when they figured out their agents weren't their perfect match and how to break peacefully. The post When Your Agent Isn’t a Good Fit by Jera Brown appeared first on Writer's Digest. Continue reading at Writer's Digest

[ Writer's Digest | 2020-02-14 11:45:09 UTC ]
More news stories like this | News stories tagged with: #good fit #perfect match #literary agent


Beyond ad targeting, the demise of the third-party cookie will hit key digital media functions

When third-party cookies vanish, publishers will need to find alternatives for a host of functions, including user profiling and audience analytics. The post Beyond ad targeting, the demise of the third-party cookie will hit key digital media functions appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-29 05:01:53 UTC ]
More news stories like this | News stories tagged with: #ad targeting #third-party cookie #find alternatives #digital media


See the weird, wonderful ads that made Americans love computers

‘Do You Compute?’ investigates how technology went from being written off as science fiction to something we engage with every day. In the years following the end of World War II, computers were just starting to make their way into the public consciousness. The intimidatingly technical devices... Continue reading at Fast Company

[ Fast Company | 2020-01-27 09:00:47 UTC ]
More news stories like this | News stories tagged with: #public consciousness #science fiction


His faith promises healing, but his patients can’t be cured

Christian surgeon W. Lee Warren grapples with how to give hope to those facing death. Continue reading at The Washington Post

[ The Washington Post | 2020-01-23 21:42:00 UTC ]
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‘American Dirt’ is a novel about Mexicans by a writer who isn’t. For some, that’s a problem.

“I wished someone slightly browner than me would write it,” said Jeanine Cummins, the author of the highly anticipated book. Continue reading at The Washington Post

[ The Washington Post | 2020-01-22 12:23:18 UTC ]
More news stories like this | News stories tagged with: #american dirt #jeanine cummins