What You Missed: Inside the 2016 Folio: Marketing Awards

Meet the sixteen teams bringing innovation and creativity to marketing in the magazine industry. The post What You Missed: Inside the 2016 Folio: Marketing Awards appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-12-14 00:00:00 UTC ]
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Digital Dominates Event Attendance Marketing

Arguably, the most important change in the event management business over the past decade has been the shift to digital attendance marketing. Continue reading at Folio Magazine

[ Folio Magazine | 2013-09-06 00:00:00 UTC ]
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Coloring Book Star Takes Stab At U.S. Market

Mel Elliott, who lives in the U.K., self-published Colour Me Good: Ryan Gosling on a lark. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-06 00:00:00 UTC ]
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Morrison, Hudson are Scottish award finalists

The finalists for the Scottish Mortgage Investment Trust Book of the Year Awards have been... Continue reading at The Bookseller

[ The Bookseller | 2013-09-05 00:00:00 UTC ]
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Author Who Died in Syria Wins Arab American Book Award

The late New York Times Reporter Anthony Shadid, who died in Syria last year, is among the winners of the 2013 Arab American Book Awards. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-03 00:00:00 UTC ]
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Beijing 2013: Stronger Partnerships, Broader Markets

The second day of the Beijing International Book Fair continued to see crowded booths and satisfied exhibitors despite the 80-minute (or longer) commute from the city center to the three-year-old new exhibition center. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-29 00:00:00 UTC ]
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Oldest book award winners announced

A novel inspired by a seaport in the Scottish Highlands and a biography of a renowned potter scoop the UK's oldest literary awards. Continue reading at BBC News

[ BBC News | 2013-08-25 00:00:00 UTC ]
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Chatto scores three on Guardian First Book Award longlist

Vintage imprint Chatto & Windus has scored three nominations for the Guardian First Book... Continue reading at The Bookseller

[ The Bookseller | 2013-08-23 00:00:00 UTC ]
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Bloomsbury Goes Global with Marketing Plans

In 2011, Bloomsbury announced it was restructuring to facilitate a more global approach to publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-16 00:00:00 UTC ]
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PEN Literary Award Winners Announced

PEN America announced the winners of the 2013 PEN Literary Awards, a list that includes both notables and newcomers. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-08-16 00:00:00 UTC ]
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Seven Stories wins National Lottery Award

The children's book centre Seven Stories has been voted best education project in the... Continue reading at The Bookseller

[ The Bookseller | 2013-08-12 00:00:00 UTC ]
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Mass-Market Marathon

This afternoon, I start Grendel, John Gardner’s 1971 novel telling the story of Beowulf’s first great opponent from the monster’s point of view. The version I’ve got is identical to the one I read in Modern Literature my junior year in high school, where Ms. Martin, her hair in a severe bun but... Continue reading at Slate

[ Slate | 2013-08-05 00:00:00 UTC ]
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Lloyd-Jones wins Found in Translation Award

Polish translator Antonia Lloyd-Jones has been announced as the winner of the 2012 Found in... Continue reading at The Bookseller

[ The Bookseller | 2013-07-29 00:00:00 UTC ]
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The New Backbone of Content and Marketing: Data

This may sound obvious, but data is now at the heart of just about every action publishers and advertisers make. There appears to be no end to the data sources and the appetite publishers and brands have for it. Data drives every decision, from the content we produce to the viability and... Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data sources #marketing campaign


London Market Report

The FTSE 100 falls, but shares in publishing group Pearson jump 9% after its latest results. Continue reading at BBC News

[ BBC News | 2013-07-26 00:00:00 UTC ]
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BookExpo America Brings Translation To Global Market Forum 2014

BookExpo America's 2014 Global Market Forum will be have an exciting new focus, Books in Translation: Wanderlust for the Written Word. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-22 00:00:00 UTC ]
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Second Theakstons crime award for Mina

Author Denise Mina has become the first author ever to win the Theakstons Old Peculier Crime... Continue reading at The Bookseller

[ The Bookseller | 2013-07-19 00:00:00 UTC ]
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Boy and a Bear wins debut book award

Author Dave Shelton and editor David Fickling win this year's Branford Boase Award, with Shelton's illustrated tale A Boy and a Bear in a Boat. Continue reading at BBC News

[ BBC News | 2013-07-12 00:00:00 UTC ]
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Digital marketing unravelled

Nailing a Facebook news feed, working with Amazon’s algorithm, and building anticipation... Continue reading at The Bookseller

[ The Bookseller | 2013-07-12 00:00:00 UTC ]
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Kobo appoints Bettam as chief marketing officer

Kobo has appointed Colin Bettam, formerly vice-president of marketing at LG Electronics, to... Continue reading at The Bookseller

[ The Bookseller | 2013-07-09 00:00:00 UTC ]
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Ether for Authors: Is Today’s Book Marketing All in the Algorithms?

Porter Anderson takes in recent discussions about metadata and book marketing, a live, crowdsourced writing experiment, book recommendation culture, and more. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book marketing